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How to build positive e-commerce experiences in a world of higher expectations
Ecommerce has become an incredibly competitive sector over the past two years. Covid-19 forced many companies to accelerate their digital transformation and, at the same time, digital literacy has increased among customers of all ages and backgrounds. Today’s customers don’t only look for a great experience, they take it for granted. This trend is here to stay, expanding from a purely digital experience to retail and social shopping. Omnichannel is…
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Should we shoot everything in-house? — Top 5 Things to Consider with Product Photography in 2022
This is a question all of the best retailers and resellers are asking. To be more specific, should visual content for e-commerce and marketing be captured in-house or outsourced to a third party? Website and marketplace listings are often the only opportunity to impress shoppers and motivate them towards a purchase. This is not a part of an effective operation to take lightly. There are a wide range of factors…
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Get Ready for the E-commerce Berlin Expo: The Final Countdown!
In just a few weeks, the E-commerce Berlin Expo will be kicking off! This is definitely an event not to be missed if you are in the e-commerce industry. With hundreds of exhibitors and thousands of visitors expected, you are sure to gain some valuable insights that will help your business grow. Make sure to get ready for the biggest e-commerce event of the year! About E-commerce Berlin Expo  The…
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Churn Rate features: why customers leave you and how to avoid it 
According to the most recent reports, a 5% increase in customer retention rate can increase company revenue by 25-95%, depending on the industry. The reason? Because over time, loyal customers usually spend more and become the brand’s advocates, recommending it to friends and acquaintances. So, when your churn rate gets higher, there is no time to waste: there is no single company in the world that does not face this…
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” KaDeWe – How to digitize a luxury department store in lightspeed” Interview with Philipp C. Engelmann General Manager Omnichannel Business THE KADEWE GROUP 
We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Expo 2022. Today, we decided to invite Philipp C. Engelmann General Manager Omnichannel Business THE KADEWE GROUP to talk about “KaDeWe – How to digitize a luxury department store in lightspeed” Enjoy! Register for free to see this talk live! KaDeWe is Berlin’s largest and most famous department store. Why did KaDeWe Group decide to digitize it? Since the carve out…
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All Shades Of Digital Commerce [Deloitte Digital]
If you thought you knew everything about digital commerce, well, you were wrong. But, whether you want to participate in digital business, you need to stay on top of changes in the digital world. Today, we want to provide you with a Deloitte Digital report about the Digital Commerce Global Summit. Let’s start! Retailers breaking up with third-party retailers Some companies decided to leave hypermarkets and stationary shops. For example,…
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E-commerce Berlin Expo Announces All-Star Lineup: Learn from the Best in the Industry!
The E-commerce Berlin Expo is back, and this time it’s bigger and better than ever! This conference is the perfect opportunity to learn from some of the best minds in the e-commerce industry. The lineup of speakers includes entrepreneurs, CEOs, and marketing experts from some of the top companies in the DACH region. You’ll have a chance to learn about everything from building a successful eCommerce business to optimizing your…
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“Zwei Jahre Pandemie in der Analyse: Welche Trends werden Marketing und Commerce nachhaltig verändern?” Interview with Corinna Hohenleitner Managing Director DACH @ Criteo Ulrich Kaleta e-Commerce Consultant und Interim Manager
Register for free to see this talk live! We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Expo 2022. Today, we decided to invite Ulrich Kaleta e-Commerce Consultant und Interim Manager and Corinna Hohenleitner Managing Director DACH @ Criteo “Zwei Jahre Pandemie in der Analyse: Welche Trends werden Marketing und Commerce nachhaltig verändern?” Enjoy! The year 2020 has revolutionized ecommerce, it goes without saying. According to…
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“Recht für Online-Händler – Was ist wichtig und warum?”- Interview with Melvin Dreyer, Diplomjurist und Fachredakteur at Händlerbund 
We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Expo 2022. Today, we decided to inviteMelvin Dreyer, Diplomjurist und Fachredakteur at Händlerbund, for a virtual cup of coffee to talk about “Recht für Online-Händler – Was ist wichtig und warum?”. Enjoy! Register for free to see this talk live! How has your career at Händlerbund started? I already enjoyed writing and imparting knowledge during my studies, for example…
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“How to use the full potential – of your current and future employees” interview with Dominique Leikauf Transformation Manager Culture & Diversity in DKB Service
We’re more than happy to introduce some speakers of our upcoming E-commerce Berlin Expo 2022. Today, we decided to invite Dominique Leikauf from DKB Service for a virtual cup of coffee to talk about “How to use the full potential – of your current and future employees” Enjoy! Register for free to see this talk alive! How did you first get into diversity management? Diversity management – I came into…