Category: Video

In the landscape of digital marketing, TikTok has risen as a dominant and influential platform. With over 3.5 billion downloads worldwide, it demands the attention of e-commerce brands looking to reach new audiences and make a significant impact. In this article, we delve into the wealth of insights shared by Sahra Al-Dujaili, Head of Brand Partnerships at TikTok on the latest E-commerce Germany News Podcast episode with our host Efe…

In a world dominated by digital marketing, where emails pile up in overflowing inboxes and online ads compete for attention, there’s a powerful alternative that promises remarkable results. Print mailing boasts an impressive 100% delivery rate, an 80% open rate, and a remarkable 5% conversion rate. Moreover, it delivers an astonishing 901% return on advertising spend and activates a thousand times more brain neurons than its digital counterparts. This article…

Delve into the success story of Katharina Hauke, MD of Lieferando Germany & Austria, part of JustEat Takeaway.com, to uncover invaluable e-commerce strategies that pave the way for flourishing in a dynamic market.

Explore practical tips from an expert in diversity, people, and culture, on how to create an inclusive and empowering work environment, where everyone thrives and contributes their best.