8returns

About this company

Most ecommerce companies invest millions in marketing and acquisition – while systematically ignoring their biggest margin killer: returns.

Returns are not just an operational nuisance. They are one of the largest untapped margin levers in ecommerce, especially in fashion, where up to 60% of all returns are driven by preventable causes like incorrect sizing, fit issues, or product mismatches.

8returns is an AI-powered Returns intelligence platform that makes returns measurable, manageable, and economically valuable for the first time. Instead of simply processing returns, 8returns analyzes thousands of return reasons across the entire customer journey. The platform systematically identifies root causes at the SKU, size, and customer level, flags high-risk products early, and enables merchants to prevent returns before they happen.

At the same time, 8returns reshapes behavior after the return. Intelligent return flows prioritize exchanges, store credit, and instant repurchases over refunds – keeping revenue in the business and protecting margins.

Together with global brands like Reebok, FILA, and OACE, 8returns proves that profitability isn’t decided in marketing – but after the purchase.