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Kinga Edwards

Author: Kinga Edwards

The role of coopetition in Europe's retail
Trends
The role of coopetition in Europe’s retail

Learn how European retailers team up on logistics, data, and sustainability to stay competitive while keeping markets open and fair.

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Trends for influencer partnerships for SMBs in Germany
Trends
Trends for influencer partnerships for SMBs in Germany

Stay ahead in the game! Learn about the hottest trends in influencer partnerships for SMBs in Germany and how to leverage them for success.

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100 fastest-growing startups in France & Southern Europe
Trends
100 fastest-growing startups in France & Southern Europe

Dive into the world of entrepreneurship with our list of the 100 fastest-growing startups in France and Southern Europe. Find your next big inspiration!

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Countries Overview
European e-commerce overview: Benelux

Discover the latest trends and insights in European e-commerce with a focus on the Benelux region. Learn about market dynamics and growth opportunities!

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Same product, but different country: Why one-size-fits-all doesn’t work in the EU
Trends
Same product, but different country: Why one-size-fits-all doesn’t work in the EU

Why one-size-fits-all doesn’t work in the EU. Learn valuable insights and transform your approach.

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Top online advertising ideas for your e-commerce store in the DACH region
Trends
Top online advertising ideas for your e-commerce store in DACH

Looking for creative advertising ideas designed for the DACH market? We have some ideas. Explore strategies that captivate and convert your audience!

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The U.S. market: Expansion dream or operational headache for German e-commerce?
Trends
The U.S. market: Expansion dream or operational headache for German e-commerce?

German e-commerce expansion is full of opportunity, but the U.S. market brings real challenges too. Learn how to expand e-commerce to the U.S. with smart localization, fulfillment strategies, and consumer insights.

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European ecommerce overview: Germany
Trends
European ecommerce overview: Germany

Discover key trends and insights into e-commerce in Germany. Explore the latest stats and opportunities shaping the German online market.

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Trends
High traffic, low conversions? Here’s what German brands are getting wrong in e-commerce

You’ve cracked the code on traffic. Google Ads are humming, TikTok creators are posting, and your analytics graph looks like the Autobahn on a Friday afternoon. Fast, furious, and non-stop. And yet… sales? They’re stuck in first gear. So what German brands do wrong in e-commerce?

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Trends
Trend alert: Why Germans rarely create accounts, but still come back to your e-commerce?

Why do Germans love the shortcut, and what keeps them loyal even without an account? Find out inside!

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Trends
Struggling with German shoppers? Top customer experience strategies that work for SMBs

Discover what makes German shoppers tick in 2025 and the top 5 customer experience strategies SMBs can use to win trust, loyalty, and growth.

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Countries Overview Trends
European ecommerce overview: Austria

Learn about e-commerce Austria: in-depth analysis, consumer behavior, and essential facts to help your business thrive online.

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