Interviews
Building trust in e-commerce: Insights from Dr. Bastian Kolmsee on the EGN Podcast

In this episode of the EGN Podcast, powered by the E-Commerce Berlin Expo, our host Efe von Thenen dives deep into the vital role of trust in e-commerce with Dr. Bastian Kolmsee, Chief Product Officer at Trusted Shops. Trust is one of the most significant factors influencing online shopping behavior, and this discussion sheds light on how businesses can build credibility to stand out in a competitive market.

Trends
The importance of partnership for successful collaborative commerce

With the world becoming more interconnected than ever before, close collaboration in commerce is becoming an absolute necessity. Whether it’s making the most out of resources, expanding business ventures overseas, or testing out innovative approaches, strong business alliances make a world of difference. Learn more about collaborative commerce in this article!

Trends
Order consolidation: One box, many benefits

E-commerce has transformed shopping, but rising logistics costs and packaging waste pose significant challenges. Enter order consolidation—a game-changing solution that bundles items into one shipment. Discover how brands like Zalando, powered by ZEOS, are leading the way with innovative logistics, redefining efficiency while meeting customer demands for sustainability.

Trends
Starting a loyalty program: key takeaways from the Brevo Consumer Survey 2024

Consumer loyalty is critical in today’s competitive e-commerce landscape, with 69% of German consumers favoring brands with loyalty programs, according to Brevo’s latest survey. By leveraging digital innovations like mobile wallets and personalized communication channels, brands can strengthen customer retention, boost sales, and create lasting relationships. Learn more inside!