Trends
Interview with CEO of Nova Post
Serhii Symonov, CEO of Nova Post in Germany, shared what perspectives the company foresees in the German market, what competitive advantages it intends to use to win the favor of private and business clients, and what scaling plans it has for the coming year. Why did Nova Post enter the German market? Why is it interesting and what opportunities do you see for yourself here? The company entered the German…
Trends
Top Shipping Carriers Dominating Major Trade Routes in 2023
In the intricate and ever-evolving realm of global logistics, a dynamic tapestry of trade routes weaves together businesses and consumers across the globe. As the pulse of commerce beats relentlessly, the performance of shipping carriers along major routes becomes a crucial focal point for businesses navigating the complexities of supply chain management. In this fast-paced environment, gaining insights into the dominance of top shipping carriers on key trade routes is…
Trends
The New Deal in User Tracking: How Advertisers Can Best Prepare for the Digital Markets Act
The Digital Markets Act (DMA) heralds a new era for digital giants like Google, Amazon or Meta, setting the stage for significant changes in the digital advertising landscape. Primarily, it places advertisers in a challenging position as they are required to revise their consent management practices to align with the new regulations. The DMA aims to curtail the dominant market power of large digital corporations within the European Union, striving…
Expo and Awards
E-commerce Berlin Expo 2024: Trends, Tips, Tech, Triumphs!
Another edition of the E-commerce Berlin Expo wrapped up, leaving the industry buzzing with excitement. The insights, as always, were nothing short of amazing, as they sparked conversations and ideas that will shape the future of online retail. At EBE24, the e-commerce community not only showcased new trends but also showed off its innovative spirit. What else was special about this edition? Read below! Grand Opening like never before It…
Expo and Awards
Celebrating Brilliance: E-commerce Germany Awards 2024 Gala Highlights and Winners
The E-commerce Germany Awards 2024 gala was a night to remember – shining a spotlight on the brightest stars in the German e-commerce scene. From innovative startups to established giants, the winners truly showcased the best of online retail! Read the recap of the highlights of the evening full of innovation and entertainment, and celebrate the achievements of this year’s standout performers. Public voting sets record with 22,000 votes The…
News
State of AI-supported E-commerce for SMBs in 2024
How can SMBs leverage AI and other e-commerce trends to start selling online and run their business in 2024? Last year marked a disruptive shift in the digital industry: AI tools such as ChatGPT, which were made available to the mass market, multiplied at a rapid pace and became a helpful tool for retailers to create digital content and sell their products online. However, this is creating new challenges for…
Trends
Bye-Bye Greenwashing! EU Says No to Misleading Eco-Advertising
Greenwashing Under the EU’s Watchful Eye: New Directives Aim to Restore Faith in Eco-Advertising The EU is declaring war on greenwashing with two new directives. With some considerable consequences for environmental advertising claims. Advertising with popular slogans such as “climate neutral” based on CO2 compensation will be banned. Online retailers should follow developments in this area closely and constantly review their communication with environmental claims. Climate change and species extinction…
Trends
When you think Cross-Border Online Sales – Think Southern European Markets
In the age of e-commerce, businesses are increasingly looking to expand beyond the conventional bounds of their market. Nowe Kolory company steps in as a response to these needs, giving German companies access to the dynamically developing markets of southern Europe. Entrepreneurs who choose this option gain a unique opportunity to expand their business into markets such as Romania, Hungary, Bulgaria, Greece and Cyprus. Advantages of cross-border commerce: Cross-border commerce…
Trends
Omnichannel in Europe
90 percent of Europeans want to buy omnichannel, according to the eCommerce 2023 Survey Report1. This shows that shopping between channels, searching for information, receiving shipments or making returns should be done both online and offline. And it is a must-have. So what does omnichannel shopping look like in Europe? Shopping and e-shopping have undergone a huge transformation in Europe in recent years. Both have undoubtedly been influenced by the…
Trends
Gain New Insights Into the Cross-Border Payments and E-commerce Space – The Paypers’ New Report
With an educative undertone and a clear aim to address the challenges and subsequent emerging opportunities that the current cross-border payments and e-commerce landscape has to offer, the Cross-Border Payments and Ecommerce Report 2023–2024 follows an intuitive structure that allows you to dive into specific trends and ways to solve the challenges faced when considering an international expansion. How can this report help you get ahead of the competition? From…
Trends
Revolutionising Data Trading: A Cutting-edge Solution 
Revolutionizing the data trading landscape, a pioneering solution steps forward in response to the elimination of third-party cookies and the growing challenges in lead generation. In an era characterized by the dynamic evolution of digital commerce, this transformative approach presents innovative alternatives, empowering both businesses and consumers in the effective utilization of data.  In the ever-evolving landscape of digital commerce, data has emerged as the cornerstone of business strategy. Companies,…
Trends
Maximizing Business Growth with Technical SEO: A Guide for Marketers and Entrepreneurs
While most e-commerce marketing strategies focus on social media, content, and paid advertising, there’s a powerful, often overlooked weapon you can have in your arsenal: technical SEO. Broadly speaking, search engine optimization (SEO) is an aspect of online marketing that every marketer has an eye on. However, technical SEO goes a level deeper, beyond keywords and backlinks, delving into the technical infrastructure of your website. It’s not just about making…