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The 15 speakers you cannot miss at the E-commerce Berlin Expo
On the 20th of February, Station Berlin welcomes with open arms the e-commerce elite from all over the world. Each stage will be packed with knowledge, expertise and experience. Deciding who to watch is not the easiest nut to crack, but we are here to help you. Below, you’ll find a list of speakers whose talks you simply can’t miss during the Expo. The list is in alphabetical order! The…
Natalia Ruban GoEuro
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E-Commerce Berlin Expo 2019 Agenda officially released!
Doors to the E-Commerce Berlin Expo 2019 are opening in a month and you can now officially take a look at the agenda – Panel discussions, top-notch speakers and industry leading exhibitors are present for a whole day! On 20 February 2019 more than 5000 visitors, 150 exhibitors, 40 speakers and experts from the entire e-commerce spectrum will gather for the Berlin’s most anticipated e-commerce event of the year, the…
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eBay beats Amazon in m-commerce
Amazon and eBay are both enormous online marketplaces and thus, fierce competitors whose success depends mostly on the number of merchants who use them to sell various products. As e-commerce evolves, though, different factors become relevant. Amazon may have more customers in general, but it’s actually eBay that takes the lead when it comes to m-commerce. And here’s why it matters, especially nowadays. Battle of the giants Although Amazon and…
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Connecting with Customers in the Age of Assistance
Nowadays, customers become more and more aware and demanding. Price is not a determinant anymore when it comes to purchasing decisions. What counts is holistic customer experience represented by multiple factors and subjective impressions. New technologies enable online stores more personal and automated actions than ever before. E-commerce industry highly depends on the usage of innovative solutions. A combination of those and maximising the convenience of shopping is a recipe…
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10 Ways to Add Value to Your “Thank You” Page
After a buyer has used an opt-in form or purchased something from your website, he is usually directed to another page known as the “thank you” page. This page should never be neglected. If you do, you might be neglecting new leads and recent buyers as well. These two are the most valuable visitors to any website, but their experience determines whether they will come back again or not. Just…
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5 best practices to protect your online store
In recent years, the e-commerce business has witnessed a spontaneous growth which has been on the increase since then. Thanks to the power of the internet, most people now see online shopping as their go-to option whenever they need to purchase something. It has almost replaced the conventional way of shopping. E-commerce has evolved from small entrepreneurship to webprenueurship. There is no better time to explore this dynamic market than…
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What you need to know about last mile in e-commerce
Last mile logistics is a terminology used to define the movement of goods from a transportation hub to the final delivery destination. It is the last leg of a supply chain management which ensures that goods brought into a warehouse are adequately packaged and sent directly to the customer. The critical part of all transportation and delivery companies is the Last-mile logistics. According to ATKearney, in 2016 most companies spent…
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Conversational commerce: a beginner’s guide.
We’ve entered the Digital Era and it’s changing every aspect of our lives. New technologies have become inherent facilitators of business and personal matters. When it comes to e-commerce, entrepreneurs have to be extraordinarily open-eyed for innovations because this industry relies entirely on the Internet. One of the upcoming trends for online stores is the conversational approach. It’s a next step towards the most pleasant and convenient customer service, therefore…
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E-commerce trends 2019
In the Digital Era, new technologies enter everyday life and the same applies to shopping. E-commerce is a growing industry because of all the advantages it brings. According to Statista by 2021 global retail e-commerce revenue will amount to $4.88 trillion. In the upcoming years we will probably see more companies on the market and more fierce competition between e-retailers. Stores that keep up-to-date with the latest trends are most…
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AR and VR in e-commerce – a tale of two technologies
Have you ever wondered what the commerce of the future would look like? Innovative tools are already here, trying to become your best assistants, while the Internet itself is becoming bigger and bigger each day. Every time we’re convinced that nothing more can surprise us, there’re new technologies knocking on our e-commerce door. AR and VR, we’ve been waiting for you – come in, make yourself comfortable and take us…
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Using Instagram for E-commerce – Best Practices
Can a photo-sharing app attract over 800 million active users a month? Instagram proves that it definitely can. The app is widely used by many brands and online stores across industries, probably because it’s one of the very few social platforms that appreciate products and branded content. If used effectively, Instagram is a great marketing tool, especially for e-commerce. Here’s how to take advantage of Instagram to boost sales in…
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Determine the winners for the E-Commerce Germany Awards 2019!
More than 300 companies have successfully entered the E-Commerce Germany Awards 2019 and now it’s your turn to vote! Select your favorite company in 10 different categories and help them win the prestigious award! Early next year the E-Commerce Berlin Expo 2019 is taking place at the historic landmark, Station, Berlin. On 20 February 2019 more than 5000 visitors, 150 exhibitors and 40 top-notch speakers will gather in Germany’s capital…