Topic
  • Trends
  • Technology

AI & automation in e‑commerce: going beyond chatbots

Discover how AI is moving far beyond chatbots to reshape e-commerce — from real-time pricing to predictive personalization. Learn how leading retailers are already using it to redefine customer experience and gain a competitive edge.

Marketplace marketing: What actually works for international brands on Allegro
  • Trends
  • marketplaces

Marketplace marketing: What actually works for international brands on Allegro

If your brand plans a serious move into Central and Eastern Europe, Allegro should sit near the top of your channel plan. Find out what works for international brands on Allegro and why yours should join them fast! (Ad)

Top market barriers for selling online in Germany & how to overcome them
  • Trends
  • business strategy

Top market barriers for selling online in Germany & how to overcome them

Discover the main market barriers for selling online in Germany. Learn how to overcome them with local expertise, smart tools, and strategies that help your brand succeed in Europe’s largest e-commerce market.

Key takeaways on the state of AI cybersecurity 2025 [Darktrace report]
  • Trends
  • business strategy

Key takeaways on the state of AI cybersecurity 2025 [Darktrace report]

Check out the key takeaways from the Darktrace report on AI cybersecurity. Stay ahead of threats and learn how AI is shaping the future of security.

  • Trends
  • business strategy

Why German e-commerce brands are missing out on global customers – and how to change that

Explore why German e-commerce brands are missing out on global customers, and discover how overcoming common myths about international shipping could unlock massive growth opportunities (Ad).

  • Trends
  • consumer behavior

Customer behavior: what characterizes the DACH eCommerce market?

Explore the characteristics of customer behavior in the DACH eCommerce scene. Unlock valuable tips to tailor your strategies for better engagement and sales!

  • Trends
  • data

The importance of product segmentation for shopping ads on Google

Discover how product segmentation can boost your Google Shopping Ads by focusing on top performers and cutting wasted spend, just like Deiters, who gained €500K in seasonal revenue (Ad).

  • Trends
  • marketplaces

How Allegro helps brands build local trust in the CEE market

Discover how Allegro helps global brands build trust and grow faster in the CEE market by leveraging its local reputation, infrastructure, and buyer loyalty. Learn why trust is the key to success in Poland and beyond (Ad).

  • Trends
  • data

How often do consumers buy from stores per year?

Find out how often shoppers really buy online – based on ECDB data – from fast fashion splurges to weekly grocery runs, and what it reveals about the winners in eCommerce (Ad).

E-commerce future in Germany: What to expect next
  • Trends
  • business strategy

E-commerce future in Germany: What to expect next?

Learn about the future of e-commerce in Germany! Explore trends and find out what to expect next in this landscape.

How can small online businesses increase user engagement in Germany
  • Trends
  • customer experience

How can small online businesses increase user engagement in Germany?

Find out how small online businesses in Germany can enhance user engagement with proven tactics. Elevate your brand and connect with your audience now!

Digital marketing trends in Germany - cover
  • Trends
  • marketing

AI in Ecommerce: How to Use It for Growing Visibility

  • Trends
  • customer experience

Improving customer engagement strategies for e-commerce success in Germany

Personalized email content is crucial for the dynamic German e-commerce landscape. Tailoring messages not only improves click-through rates but also fosters stronger customer relationships. Understanding your audience’s behavior is key to crafting effective strategies. (Ad)

Why are e-commerce apps booming in Germany.
  • Trends
  • consumer behavior

Why are e-commerce apps booming in Germany?

E-commerce apps are dominating Germany’s market – learn what’s driving growth and how your business can tap into the mobile-first shopping boom.

Most crucial consumer behavior trends in Germany in 2025
  • Trends
  • data

Most crucial consumer behavior trends in Germany in 2025

Discover the key consumer behavior trends shaping Germany in 2025. Stay ahead of the curve and understand what drives today’s shoppers.

How to enter the German e-commerce market
  • Trends
  • business strategy

How to enter the German e-commerce market: A starter guide for international brands

Ready to dive into the German e-commerce scene? Check out our starter guide packed with tips for international brands looking to make their mark!

  • Trends
  • Europe

How Refurbed and Back Market compete for the future of consumer electronics eCommerce

Refurbed and Back Market are reshaping the consumer electronics market with rapid growth in refurbished tech. Explore ECDB’s latest insights to see how these two rivals are redefining value in eCommerce. (Ad)

Selling on eBay Germany in 2025: What’s changed and what still works
  • Trends
  • marketplaces

Selling on eBay Germany in 2025: What’s changed and what still works

Ready to sell on eBay Germany in 2025? Find out the new changes and timeless tips that can help you succeed in the evolving marketplace!

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