Topic
Netflix Wednesday Cologne crying mural
  • News
  • brands

Netflix’s “Wednesday” campaign in Cologne uses crying mural to capture attention

Netflix promotes “Wednesday” Season 2 with an innovative Cologne mural that sheds tears, blending art, tech, and outdoor advertising for maximum impact.

JD.com launches Joybuy in Germany
  • News
  • Asia

JD.com launches Joybuy in Germany

JD.com launches Joybuy in Germany. What this means for European e-commerce, logistics, and brand strategy in retail’s competitive landscape.

Why a sustainability strategy is vital for German e-commerce SMEs
  • News
  • business strategy

Why a sustainability strategy is vital for German e-commerce SMEs

DHL survey shows German SMEs lag on sustainability strategy. Learn how e-commerce leaders can close the gap and gain competitive advantage.

  • News
  • chatbots

9 ways chatbots work as a customer engagement tool

Discover 9 innovative ways chatbots boost customer engagement and enhance your business interactions. Transform your customer service today!

Pinterest autumn trends: Sustainable shopping, Gen Z, and e-commerce innovation
  • News
  • consumer behavior

Pinterest autumn trends: Sustainable shopping, Gen Z, and e-commerce innovation

Explore Pinterest’s 2025 autumn trends and how sustainability, Gen Z, and unique shopping experiences are reshaping the e-commerce landscape.

Top market barriers for selling online in Germany & how to overcome them
  • Trends
  • business strategy

Top market barriers for selling online in Germany & how to overcome them

Discover the main market barriers for selling online in Germany. Learn how to overcome them with local expertise, smart tools, and strategies that help your brand succeed in Europe’s largest e-commerce market.

The overview of influencer marketing in the EU
  • Countries Overview
  • Europe

The overview of influencer marketing in the EU

Explore the landscape of influencer marketing in the EU, highlighting key strategies, emerging trends, and how brands can effectively connect with audiences.

O2 Telefónica tests car-sharing DOOH with Free2Move and Screenery, bringing dynamic, targeted ads to major German cities.
  • News
  • brands

O2 Telefónica launches car-sharing DOOH campaign

O2 Telefónica tests car-sharing DOOH with Free2Move and Screenery, bringing dynamic, targeted ads to major German cities.

Fulfilled by TikTok introduced in Germany with FIEGE as Partner
  • News
  • social media

Fulfilled by TikTok introduced in Germany with FIEGE as partner

TikTok introduces Fulfilled by TikTok in Germany with FIEGE as logistics partner, offering fast, reliable fulfillment solutions that simplify e-commerce for retailers and enhance customer shopping experiences.

Key takeaways on the state of AI cybersecurity 2025 [Darktrace report]
  • Trends
  • business strategy

Key takeaways on the state of AI cybersecurity 2025 [Darktrace report]

Check out the key takeaways from the Darktrace report on AI cybersecurity. Stay ahead of threats and learn how AI is shaping the future of security.

  • Trends
  • business strategy

Why German e-commerce brands are missing out on global customers – and how to change that

Explore why German e-commerce brands are missing out on global customers, and discover how overcoming common myths about international shipping could unlock massive growth opportunities (Ad).

  • Trends
  • consumer behavior

Customer behavior: what characterizes the DACH eCommerce market?

Explore the characteristics of customer behavior in the DACH eCommerce scene. Unlock valuable tips to tailor your strategies for better engagement and sales!

  • Trends
  • data

The importance of product segmentation for shopping ads on Google

Discover how product segmentation can boost your Google Shopping Ads by focusing on top performers and cutting wasted spend, just like Deiters, who gained €500K in seasonal revenue (Ad).

  • Trends
  • marketplaces

How Allegro helps brands build local trust in the CEE market

Discover how Allegro helps global brands build trust and grow faster in the CEE market by leveraging its local reputation, infrastructure, and buyer loyalty. Learn why trust is the key to success in Poland and beyond (Ad).

Top 10 predictions for German tech: the 2025 overview
  • Top lists
  • business strategy

Top 10 predictions for German tech: the 2025 overview

Get ready for the future! Explore our top 10 predictions for German tech in 2025 and find out what trends will redefine the landscape.

  • Trends
  • data

How often do consumers buy from stores per year?

Find out how often shoppers really buy online – based on ECDB data – from fast fashion splurges to weekly grocery runs, and what it reveals about the winners in eCommerce (Ad).

E-commerce future in Germany: What to expect next
  • Trends
  • business strategy

E-commerce future in Germany: What to expect next?

Learn about the future of e-commerce in Germany! Explore trends and find out what to expect next in this landscape.

How can small online businesses increase user engagement in Germany
  • Trends
  • customer experience

How can small online businesses increase user engagement in Germany?

Find out how small online businesses in Germany can enhance user engagement with proven tactics. Elevate your brand and connect with your audience now!

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