Topic
  • Trends
  • #Technology

AI & automation in e‑commerce: going beyond chatbots

Discover how AI is moving far beyond chatbots to reshape e-commerce — from real-time pricing to predictive personalization. Learn how leading retailers are already using it to redefine customer experience and gain a competitive edge.

Tradebyte launches Shopify integration to accelerate unified commerce for fashion brands
  • News
  • brands

Tradebyte launches Shopify integration to accelerate unified commerce for fashion brands

Tradebyte launches Shopify integration, offering plug-and-play unified commerce for fashion brands to scale DTC growth, streamline operations, and connect with 90+ marketplaces effortlessly.

Marketplace marketing: What actually works for international brands on Allegro
  • Trends
  • marketplaces

Marketplace marketing: What actually works for international brands on Allegro

If your brand plans a serious move into Central and Eastern Europe, Allegro should sit near the top of your channel plan. Find out what works for international brands on Allegro and why yours should join them fast! (Ad)

Netflix Wednesday Cologne crying mural
  • News
  • brands

Netflix’s “Wednesday” campaign in Cologne uses crying mural to capture attention

Netflix promotes “Wednesday” Season 2 with an innovative Cologne mural that sheds tears, blending art, tech, and outdoor advertising for maximum impact.

JD.com launches Joybuy in Germany
  • News
  • Asia

JD.com launches Joybuy in Germany

JD.com launches Joybuy in Germany. What this means for European e-commerce, logistics, and brand strategy in retail’s competitive landscape.

Why a sustainability strategy is vital for German e-commerce SMEs
  • News
  • business strategy

Why a sustainability strategy is vital for German e-commerce SMEs

DHL survey shows German SMEs lag on sustainability strategy. Learn how e-commerce leaders can close the gap and gain competitive advantage.

  • News
  • chatbots

9 ways chatbots work as a customer engagement tool

Discover 9 innovative ways chatbots boost customer engagement and enhance your business interactions. Transform your customer service today!

Pinterest autumn trends: Sustainable shopping, Gen Z, and e-commerce innovation
  • News
  • consumer behavior

Pinterest autumn trends: Sustainable shopping, Gen Z, and e-commerce innovation

Explore Pinterest’s 2025 autumn trends and how sustainability, Gen Z, and unique shopping experiences are reshaping the e-commerce landscape.

Top market barriers for selling online in Germany & how to overcome them
  • Trends
  • business strategy

Top market barriers for selling online in Germany & how to overcome them

Discover the main market barriers for selling online in Germany. Learn how to overcome them with local expertise, smart tools, and strategies that help your brand succeed in Europe’s largest e-commerce market.

The overview of influencer marketing in the EU
  • Countries Overview
  • europe

The overview of influencer marketing in the EU

Explore the landscape of influencer marketing in the EU, highlighting key strategies, emerging trends, and how brands can effectively connect with audiences.

O2 Telefónica tests car-sharing DOOH with Free2Move and Screenery, bringing dynamic, targeted ads to major German cities.
  • News
  • brands

O2 Telefónica launches car-sharing DOOH campaign

O2 Telefónica tests car-sharing DOOH with Free2Move and Screenery, bringing dynamic, targeted ads to major German cities.

Fulfilled by TikTok introduced in Germany with FIEGE as Partner
  • News
  • social media

Fulfilled by TikTok introduced in Germany with FIEGE as partner

TikTok introduces Fulfilled by TikTok in Germany with FIEGE as logistics partner, offering fast, reliable fulfillment solutions that simplify e-commerce for retailers and enhance customer shopping experiences.

What are the largest product categories in German e-commerce? Why they win?
  • Trends
  • data

What are the largest product categories in German e-commerce? Why they win?

Discover the biggest product categories in German e-commerce and learn why they dominate the market. Uncover the secrets to their success today!

Key takeaways on the state of AI cybersecurity 2025 [Darktrace report]
  • Trends
  • business strategy

Key takeaways on the state of AI cybersecurity 2025 [Darktrace report]

Check out the key takeaways from the Darktrace report on AI cybersecurity. Stay ahead of threats and learn how AI is shaping the future of security.

  • Trends
  • business strategy

Why German e-commerce brands are missing out on global customers – and how to change that

Explore why German e-commerce brands are missing out on global customers, and discover how overcoming common myths about international shipping could unlock massive growth opportunities (Ad).

  • Trends
  • consumer behavior

Customer behavior: what characterizes the DACH eCommerce market?

Explore the characteristics of customer behavior in the DACH eCommerce scene. Unlock valuable tips to tailor your strategies for better engagement and sales!

  • Trends
  • data

The importance of product segmentation for shopping ads on Google

Discover how product segmentation can boost your Google Shopping Ads by focusing on top performers and cutting wasted spend, just like Deiters, who gained €500K in seasonal revenue (Ad).

  • Trends
  • marketplaces

How Allegro helps brands build local trust in the CEE market

Discover how Allegro helps global brands build trust and grow faster in the CEE market by leveraging its local reputation, infrastructure, and buyer loyalty. Learn why trust is the key to success in Poland and beyond (Ad).

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