“We’ve identified the feedback of satisfied customers as a new form of online currency” – interview with Remo Fyda (ProvenExpert)
Trends
customer experience
How artificial intelligence in a shop inspires customer journey
Interviews
brands
“Always pay attention to what consumers say about your products, use this information to improve your service and proposition” – interview with Tom Pham (Beiersdorf)
Interviews
expert insights
“Can there be a new touchpoint, relevant for e-commerce, in the car?” – interview with Isabelle Ette (IBM iX)
Interviews
expert insights
“Today the consumer demand for a more personalized product and service” – interview with Christian Möhring (madeone)
Interviews
expert insights
“I envision a world where customers get cheaper products and much more holistic, digital support that tailors their needs better than the current infrastructure.” – interview with Sebastian Arendt (A-Z GartenHaus)
Interviews
brands
“Our main goal has always been our customer” – interview with Tino Hartmann (Baby Sweets)
Interviews
brands
“Our main goal has always been our customer” – interview with Ramon Pallaske (Audible)
Trends
customer experience
Create compelling shopping experiences with content marketing
Interviews
expert insights
Mobile shopping will change e-commerce on many levels – interview with Robert Bueninck, General Manager DACH at Klarna
News
business strategy
The power of CRM: 11 reasons why it is important
Interviews
expert insights
Past, present, and future of CX – an interview with Christina Hirsch (Vodafone)
Trends
customer experience
Optimize your e-commerce website
Interviews
expert insights
Omnichannel personalization – interview with Anoop Vasisht (Dynamic Yield)
Interviews
expert insights
Personalization and contextualization will become key for successful e-commerce business – interview with Tobias Schlotter (Akeneo)
Trends
business strategy
How important is customer service for boosting sales?
Trends
consumer behavior
Personalisation: Don’t suspect, know where the shoe pinches at online customers
Trends
customer experience
Product discovery – Next big thing for e-commerce?