Topic
TikTok Shop in Germany: One in Ten Online Shoppers Already Buying via the Platform
  • News
  • marketplaces

TikTok Shop in Germany: One in ten online shoppers already buying via the platform

Six months after launch, TikTok Shop in Germany has already become a major e-commerce player. Nielsen data shows one in ten online shoppers have bought via TikTok Shop, highlighting its fast growth, diverse range, and cross-generational appeal.

Best ideas for German retailers to compete with Chinese marketplaces beyond price
  • Trends
  • business strategy

Best ideas for German retailers to compete with Chinese marketplaces beyond price

Explore effective tactics for German retailers to compete with Chinese marketplaces, emphasizing value, customer experience, and differentiation beyond pricing strategies.

Online retail in Germany 2025: What shoppers expect from delivery and returns
  • News
  • customer experience

Online retail in Germany 2025: What shoppers expect from delivery and returns

YouGov’s Online Retail 2025 study shows what German consumers expect: fast delivery, free shipping, simple returns, and growing focus on sustainability.

Best e-commerce agencies in Germany to watch in 2025/2026
  • Top lists
  • business strategy

Best e-commerce agencies in Germany to watch in 2026

Explore the best e-commerce agencies in Germany for 2026! Learn about the companies shaping the future of online shopping and boosting sales.

Google AI Mode in Germany: What it means for advertisers and SEO
  • News
  • #Technology

Google AI Mode finally in Germany: What it means for advertisers, publishers, and the future of SEO

Google’s AI Mode has officially launched in Germany, transforming the search experience. Learn what this means for advertisers, publishers, and SEO strategies, and how businesses can adapt to the new AI-driven search landscape.

Trends for influencer partnerships for SMBs in Germany
  • Trends
  • social media

Trends for influencer partnerships for SMBs in Germany

Stay ahead in the game! Learn about the hottest trends in influencer partnerships for SMBs in Germany and how to leverage them for success.

  • Trends
  • marketplaces

German organic products retailer taps Temu to break out of privileged niche

Auwald Bio, a German organic retailer, is expanding beyond its niche by selling on Temu. Discover how the brand leverages online marketplaces to reach new customers, boost accessibility, and promote sustainable living. (Ad)

The U.S. market: Expansion dream or operational headache for German e-commerce?
  • Trends
  • business strategy

The U.S. market: Expansion dream or operational headache for German e-commerce?

German e-commerce expansion is full of opportunity, but the U.S. market brings real challenges too. Learn how to expand e-commerce to the U.S. with smart localization, fulfillment strategies, and consumer insights.

European ecommerce overview: Germany
  • Countries Overview
  • europe

European ecommerce overview: Germany

Discover key trends and insights into e-commerce in Germany. Explore the latest stats and opportunities shaping the German online market.

  • Trends
  • customer experience

High traffic, low conversions? Here’s what German brands are getting wrong in e-commerce

You’ve cracked the code on traffic. Google Ads are humming, TikTok creators are posting, and your analytics graph looks like the Autobahn on a Friday afternoon. Fast, furious, and non-stop. And yet… sales? They’re stuck in first gear. So what German brands do wrong in e-commerce?

  • Trends
  • consumer behavior

Trend alert: Why Germans rarely create accounts, but still come back to your e-commerce?

Why do Germans love the shortcut, and what keeps them loyal even without an account? Find out inside!

  • Trends
  • customer experience

Struggling with German shoppers? Top customer experience strategies that work for SMBs

Discover what makes German shoppers tick in 2025 and the top 5 customer experience strategies SMBs can use to win trust, loyalty, and growth.

AI companies in Germany: Top names to watch in 2026
  • Trends
  • #Technology

AI companies in Germany: Top names to watch in 2026

Curious about the AI landscape in Germany? Check out our list of the top companies to watch in 2026 and see who’s leading the charge in innovation!

Netflix Wednesday Cologne crying mural
  • News
  • brands

Netflix’s “Wednesday” campaign in Cologne uses crying mural to capture attention

Netflix promotes “Wednesday” Season 2 with an innovative Cologne mural that sheds tears, blending art, tech, and outdoor advertising for maximum impact.

JD.com launches Joybuy in Germany
  • News
  • Asia

JD.com launches Joybuy in Germany

JD.com launches Joybuy in Germany. What this means for European e-commerce, logistics, and brand strategy in retail’s competitive landscape.

Why a sustainability strategy is vital for German e-commerce SMEs
  • News
  • business strategy

Why a sustainability strategy is vital for German e-commerce SMEs

DHL survey shows German SMEs lag on sustainability strategy. Learn how e-commerce leaders can close the gap and gain competitive advantage.

Top market barriers for selling online in Germany & how to overcome them
  • Trends
  • business strategy

Top market barriers for selling online in Germany & how to overcome them

Discover the main market barriers for selling online in Germany. Learn how to overcome them with local expertise, smart tools, and strategies that help your brand succeed in Europe’s largest e-commerce market.

O2 Telefónica tests car-sharing DOOH with Free2Move and Screenery, bringing dynamic, targeted ads to major German cities.
  • News
  • brands

O2 Telefónica launches car-sharing DOOH campaign

O2 Telefónica tests car-sharing DOOH with Free2Move and Screenery, bringing dynamic, targeted ads to major German cities.

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