Topic
  • Trends
  • customer experience

Transforming e-commerce through WhatsApp: A modern approach to customer engagement 

Is your e-commerce strategy keeping up with the future? WhatsApp is no longer just for chatting – it’s a powerhouse for real-time marketing, customer satisfaction, and revenue growth. Read on to uncover practical tips and proven tactics to make WhatsApp an essential part of your business success. (Ad)

  • Trends
  • business strategy

SEO or SEA: which one should I start with in e-commerce?

Discover effective Online-Marketing strategies to enhance your ecommerce success and drive sales. Read the article for practical tips to elevate your e-commerce. (Ad)

  • Trends
  • customer experience

Standing out in e-commerce: How interactive emails drive conversion

Discover how interactive emails can transform your e-commerce strategy in this insightful guide. Learn the techniques that triple conversion rates and create seamless shopping experiences—right in your customers’ inboxes! (Ad)

  • Trends
  • consumer behavior

Starting a loyalty program: key takeaways from the Brevo Consumer Survey 2024

Consumer loyalty is critical in today’s competitive e-commerce landscape, with 69% of German consumers favoring brands with loyalty programs, according to Brevo’s latest survey. By leveraging digital innovations like mobile wallets and personalized communication channels, brands can strengthen customer retention, boost sales, and create lasting relationships. Learn more inside! (Ad)

How To Boost Ecommerce Retail Sales In 2025?
  • Trends
  • business strategy

How to boost e-commerce retail sales In 2025?

Boost your eCommerce retail sales in 2025 with actionable strategies. Stay ahead of the competition by implementing the latest trends and best practices.

  • Trends
  • Technology

The future of AI in retail: What’s next for retail in 2025?

HDE invites retailers and e-commerce professionals from the DACH region and beyond to participate in the 10-minute online survey, which will contribute to shaping the future of AI in retail. We strongly encourage you to participate! (Ad)

  • Top lists
  • platforms

10 product discovery best practices for 2025

Check out these product discovery best practices for 2025 and make sure that your customer’s journey from browsing to buying is smooth, engaging and personalized to their needs. (Ad)

  • Uncategorized
  • marketing

Mapping the Customer Journey: A Practical Guide to Understanding and Improving Every Touchpoint

  • Trends
  • data

The benefits of personalization in e-commerce

Ever got interested in the benefits of personalization? If so, check our article and learn how to optimize your personalization strategy.

  • News
  • brands

OTTO Launches Christmas Campaign: “And What Will You Give?”

OTTO’s new Christmas campaign, “And what will you give?” focuses on inspiring holiday gift ideas and special deals around Singles’ Day and Black Friday. Featuring a 360-degree approach with ads across TV, streaming platforms, social media, and more, OTTO invites everyone to find the perfect gifts for their loved ones this season.

  • Trends
  • retail

Top 16 Affiliate Marketing in Germany: What you need to know

Discover the top 16 affiliate marketing networks in Germany. Learn essential insights and strategies to enhance your affiliate marketing success today.

Digital Marketing 2024: Insights About Evolution, Instore, Performance & AI
  • Trends
  • Technology

Digital marketing 2024: Insights about evolution, instore, performance & AI

Meet the future of digital marketing in 2024 and beyond. Discover insights on evolution, strategies, and the impact of AI.

  • Trends
  • Asia

Temu: King of Extensive Marketing, Low Prices & Gamification

Discover how Temu’s explosive growth, driven by extensive marketing, ultra-low prices, and gamification, has reshaped the online marketplace, with ECDB projecting a staggering US$41 billion GMV by 2025. Read ECDB’s analysis here! (Ad)

Your Guide to Black Friday Ecommerce Strategy 2024
  • Trends
  • business strategy

Your guide to Black Friday e-commerce strategy 2024

Prepare for Black Friday 2024 with our expert e-commerce strategies. Learn how to enhance your online sales and attract more customers this holiday season.

  • News
  • regulations

Google marks companies with fake reviews

Google is taking stronger action against fake reviews by displaying warnings on Google Business Profile entries when suspicious activity is identified. Businesses that violate review policies may face penalties, such as temporary bans on new reviews or the removal of existing ones.

Top 10 local listing sites in Germany
  • Top lists
  • platforms

Top 10 local listing sites in Germany

Want to know what are the best local listing sites in Germany? Check the top 10 in this article!

  • Trends
  • customer experience

How to Build an eCommerce Community that Sells for You

  • Trends
  • expert insights

Interview with Daniel Hikel: ‘Retail and Email Marketing – A Status Quo’

Curious how email marketing is evolving in retail? In this interview, Daniel Hikel, General Manager at Optimizely, reveals how advanced automation and AI are making email the most cost-effective and personalized tool for retailers to engage customers. Dive into the future of email marketing and learn how your business can benefit from these game-changing strategies! (Ad)

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