European E-commerce Overview: United Kingdom
The United Kingdom (UK) is one of the most advanced and mature e-commerce markets in Europe — and the rest of the world. With a population of nearly 68 million and a high internet penetration rate of 97.8%, the UK offers a large and lucrative online customer base for both domestic and foreign businesses. In this article, we will provide an overview of the UK e-commerce market, covering its size,…