Meet the future of digital marketing in 2024 and beyond. Discover insights on evolution, strategies, and the impact of AI.

Sage, a leading provider of specialized solutions for SMEs in accounting, ERP, finance, HR, and payroll, launched Sage Distribution and Manufacturing Operations (SDMO) in Germany. The ERP solution provides SMEs with complete transparency and control over their purchasing, production, warehousing, and sales processes.

ChannelEngine announced its integration with SAP Order Management Foundation, enabling SAP OMF customers to streamline and optimize their multichannel operations across more than 950 sales channels globally. Read more here.

In this episode of the EGN Podcast, hosted by Efe von Thenen, Lucas Bergström, the Head of ISV at SAP Emarsys, dived into how technology is reshaping consumer behavior. Find out more inside!

Box – Die Abholstation offers a flexible and convenient Click&Collect service, allowing customers to pick up or return parcels at railway stations across Germany. Retailers can connect via an online booking portal or fully integrate the service into their e-commerce systems using a Merchant API, enabling automated management of shipments and notifications. You have to click and learn more about it! (Ad)

Doofinder has introduced a new product recommendation feature designed to enhance the e-commerce shopping experience. Integrated with their search engine, this tool helps suggest relevant products to customers, making it easier for them to discover complementary items during their shopping journey. (Ad)

Salesforce has signed a definitive agreement to acquire Tenyx, a developer of AI-powered voice agents.

Google Shopping introduces a new AI-powered virtual dress try-on feature. This tool allows users to see how dresses look on diverse models, helping shoppers find the perfect fit before purchasing.

Unified commerce is revolutionizing European retail by seamlessly integrating physical and digital shopping experiences into a single platform. Learn more about this approach here! (Ad)

Search engine optimization (SEO) plays a vital function in driving e-commerce sales, especially during high-traffic periods like peak shopping seasons. By improving an online store’s visibility and ranking in search results, SEO attracts more qualified traffic to the site. How? See inside! (Ad)

Sage has partnered with Microsoft to enhance its SME solutions, including Sage Instant Analysis, Sage Active, and Sage Network. These updates provide integrated tools to boost efficiency, productivity, and innovation for small and medium-sized businesses

Large language models have ushered in a new era in artificial intelligence, reshaping how we interact with technology and process information. See their benefits and applications inside this article. (Ad)

Explore the evolution of e-commerce. Dive into the retrospective analysis of the e-commerce. (Ad)

Running a retail store can be quite challenging. Between inventory management, customer service, and sales, there is always something that demands attention. However, with the right tools and technologies at your side, this process can not only become more secure but also significantly easier. (Ad)

OTTO launches a groundbreaking live shopping app for the Apple Vision Pro, debuting in Germany on July 12. To release the app, OTTO is cooperating with renowned partners such as the LEGO® brand and Miele

Apple Vision Pro, a groundbreaking spatial computer, is expanding to new markets on June 28, including Germany, Australia, and Canada

Discover simple yet effective ways to enhance the security of your eCommerce platform and protect your customers’ sensitive information. (Ad)