Welcome to our mid-month review of the most important news in the e-commerce industry. We’ve gathered the latest updates and insights to keep you informed about the trends and events shaping the sector. Let’s dive in!
PUMA India Enhances Customer Experience with Salesfloor Partnership
PUMA has announced a partnership with Salesfloor, a customer engagement platform for unified commerce. The partnership aims to bolster PUMA’s customer relations by elevating its online and in-store experience with a unique personalized shopping service. Salesfloor and PUMA have enabled users on PUMA’s digital platform with a special widget that connects them to store associates or style consultants for instant shopping guidance. This initiative marks a significant step in PUMA’s strategy to provide a more personalized and seamless shopping experience.
Logicbroker and Kibo Commerce Partner to Revolutionize Omnichannel Expansion
Logicbroker, a supply chain Experience Management eCommerce platform, has announced a strategic partnership with Kibo Commerce. This collaboration aims to enable retailers and brands to efficiently expand their assortment via all B2B and D2C eCommerce models, including drop-ship, marketplace, and supply chain visibility. The partnership is expected to provide unique visibility, growth, and empowerment tools for merchants, enabling a seamless shopping experience across all channels and driving customer loyalty.
Grocery Shopii Partners with Moxxy Marketing for Nationwide Expansion
Grocery Shopii, a retail media technology platform that provides grocers with shoppable recipe solutions, has selected Moxxy Marketing for its nationwide expansion. Moxxy, with its expertise in strategy, creativity, data, and relationships with food suppliers and retailers, is expected to help Grocery Shopii build relevant brands and craft effective marketing programs. This partnership is a strategic move to increase Grocery Shopii’s B2B sales and market share.
Kibo Commerce Appoints New Heads of Sales and Marketing
Kibo Commerce, a leader in unified commerce, has announced two new appointments to its go-to-market leadership team. David Ricketts, with over 25 years of experience in software sales management, has been named Head of Sales. Meagan White, who has more than a decade of marketing leadership experience at B2B software companies, has been named Head of Marketing. These appointments underscore Kibo’s dedication to expanding globally and investing in a comprehensive go-to-market strategy.
Shopify Hosts Inaugural Shop Day
Shopify made headlines this month by hosting its inaugural Shop Day, which saw the official launch of Shop Cash and over $1,000,000 in giveaways. The new rewards program, Shop Cash, offers shoppers a 1% return on purchases made using Shop Pay, touted as the world’s fastest checkout. Shopify also introduced new attribution models in marketing reports and the ability to use subfolders with country-code top-level domains (ccTLDs) using Shopify Markets.
Stripe Joins MACH Alliance
Global financial infrastructure provider Stripe has joined the MACH Alliance, pushing the group’s membership towards 90. The MACH Alliance advocates for open, best-of-breed technology ecosystems, and with Stripe’s addition, the group is poised to further its mission. Stripe’s membership is expected to boost the transition of traditional businesses to the digital age.
Top E-commerce Stocks to Buy in June
The Motley Fool has recommended three top e-commerce stocks to buy in June: Amazon, PayPal, and Costco. Amazon, despite experiencing operating losses in its e-commerce segments in fiscal 2022, is back on a growth path in 2023. PayPal, with a 42% market share in online payment software, is considered a bargain buy due to the discrepancy between Wall Street’s apprehension and PayPal’s earnings. Costco, with its online retail business still in its infancy, offers significant gains as it expands.
Stay tuned for more updates and insights in our end-of-month review!
