Topic
  • Trends
  • expert insights

“Above all, our tech stack must be flexible and future-proof” [interview Dorothee Schumacher and Optimizely]

Daniel Buchberger, head of e-commerce at Dorothee Schumacher, seamlessly integrates luxury fashion with cutting-edge e-commerce. In this interview, he explores industry trends, the brand’s future-ready strategies, and its partnership with Optimizely to deliver flawless shopping experiences. (Ad)

  • Trends
  • business strategy

SEO or SEA: which one should I start with in e-commerce?

Discover effective Online-Marketing strategies to enhance your ecommerce success and drive sales. Read the article for practical tips to elevate your e-commerce. (Ad)

  • Expo and Awards
  • E-commerce Berlin Expo

Your spotlight on the first exhibitors at E-commerce Berlin Expo 2025

Take a look at the exhibitors set to make waves at E-commerce Berlin Expo 2025 – and plan your visit around these must-see booths!

  • News
  • europe

TikTok Shop has launched in Ireland and Spain

TikTok Shop has officially launched in Ireland and Spain. It’s TikTok’s first step to expand across the European region.

  • News
  • brands

Zalando set to acquire ABOUT YOU

Zalando intends to acquire up to 100% of ABOUT YOU’s share capital at €6.50 per share. This move marks a significant step in reshaping European e-commerce, combining their strengths to drive innovation and sustainability.

  • Interviews
  • expert insights

Building trust in e-commerce: Insights from Dr. Bastian Kolmsee on the EGN Podcast

In this episode of the EGN Podcast, powered by the E-Commerce Berlin Expo, our host Efe von Thenen dives deep into the vital role of trust in e-commerce with Dr. Bastian Kolmsee, Chief Product Officer at Trusted Shops. Trust is one of the most significant factors influencing online shopping behavior, and this discussion sheds light on how businesses can build credibility to stand out in a competitive market.

  • Trends
  • customer experience

Standing out in e-commerce: How interactive emails drive conversion

Discover how interactive emails can transform your e-commerce strategy in this insightful guide. Learn the techniques that triple conversion rates and create seamless shopping experiences—right in your customers’ inboxes! (Ad)

Best e-commerce startups in DACH to watch in 2025
  • Trends
  • startups

Best e-commerce startups in DACH to watch in 2025

Get ready for 2025 by learning about the most promising e-commerce startups in the DACH area. Find out which companies are set to revolutionize the market!

  • Trends
  • cross-border

Achieving international e-commerce scalability with local relevance

To thrive in international e-commerce, brands must balance global scalability with local relevance, addressing consumer expectations for seamless, tailored experiences. Read more about it inside! (Ad)

  • Trends
  • Asia

Temu’s direct-from-factory approach ushers in affordable quality shopping

From rapid delivery to cost savings, Temu is revolutionizing online shopping across 80+ markets. Discover how Temu’s direct-from-factory model is reshaping e-commerce, offering unbeatable prices and unparalleled efficiency for both consumers and sellers. (Ad)

European E-commerce: Report + 2025 Insights
  • Trends
  • europe

European e-commerce: Report + 2025 insights

Want to prepare your business for success in 2025 and beyond? So uncover essential insights into the European e-commerce landscape with this report!

  • Trends
  • cross-border

The export and import champions of global cross-border eCommerce

Cross-border eCommerce, a global industry worth over $1 trillion in 2023, highlights the growing interplay of export and import power across regions. As reported by ECDB, Europe dominates revenues, Asia experiences rapid growth, and the U.S. leads in exports with Amazon at the forefront. Read more inside! (Ad)

  • Trends
  • business strategy

The importance of partnership for successful collaborative commerce

With the world becoming more interconnected than ever before, close collaboration in commerce is becoming an absolute necessity. Whether it’s making the most out of resources, expanding business ventures overseas, or testing out innovative approaches, strong business alliances make a world of difference. Learn more about collaborative commerce in this article! (Ad)

  • Trends
  • data

The importance of detailed and accurate product data for e-commerce success

Discover how accurate product data boosts e-commerce success by improving visibility, trust, and sales. Learn why leveraging all data types and tools like Dotidot is key to staying ahead! (Ad)

Insights from Top German E-commerce Leaders [WBR Insights & ChannelEngine Report]
  • Trends
  • business strategy

Insights from top DACH e-commerce leaders [WBR Insights & ChannelEngine Report]

Discover exclusive insights from Germany’s leading e-commerce experts. Uncover takeaways that drive success in the digital marketplace.

  • Trends
  • sustainability

Order consolidation: One box, many benefits

E-commerce has transformed shopping, but rising logistics costs and packaging waste pose significant challenges. Enter order consolidation—a game-changing solution that bundles items into one shipment. Discover how brands like Zalando, powered by ZEOS, are leading the way with innovative logistics, redefining efficiency while meeting customer demands for sustainability. (Ad)

  • Trends
  • consumer behavior

Starting a loyalty program: key takeaways from the Brevo Consumer Survey 2024

Consumer loyalty is critical in today’s competitive e-commerce landscape, with 69% of German consumers favoring brands with loyalty programs, according to Brevo’s latest survey. By leveraging digital innovations like mobile wallets and personalized communication channels, brands can strengthen customer retention, boost sales, and create lasting relationships. Learn more inside! (Ad)

  • Trends
  • customer experience

Beyond Refunds: Why Ecommerce Returns Are Your New Customer Retention 

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