- Expo and Awards
- e-commerce
Event lead generation without the gimmicks: How Xentral’s well-rounded booth team made the difference at E-commerce Berlin Expo 2026 [case study]
Think standout booth design is what wins trade shows? Xentral proved that’s not always the case. At E-commerce Berlin Expo 2026, they showed that event lead generation is ultimately about people, not gimmicks. By bringing a well-rounded team ready for real, in-person conversations with visitors, they turned meaningful interactions into a closed deal.