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The European E-commerce Report 2025 reveals a sector that refuses to stand still. With B2C turnover projected to rise another 7% in 2025, Europe's e-commerce sector is on course for another record-breaking year.
  • News
  • Europe

Europe’s e-commerce sector to grow 7% in 2025

Europe’s e-commerce sector is set for 7% growth in 2025. Discover the fastest-growing markets, biggest challenges, and opportunities shaping the future of online retail.

Top online advertising ideas for your e-commerce store in the DACH region
  • Trends
  • retail

Top online advertising ideas for your e-commerce store in DACH

Looking for creative advertising ideas designed for the DACH market? We have some ideas. Explore strategies that captivate and convert your audience!

  • Trends
  • customer experience

How to simplify payments in eCommerce and why it drives more sales

Discover five proven strategies to reduce checkout friction and boost eCommerce sales. Learn how smarter payment solutions like Paytiko help merchants recover lost revenue, expand globally, and build customer loyalty. (Ad)

European ecommerce overview: Germany
  • Countries Overview
  • Europe

European ecommerce overview: Germany

Discover key trends and insights into e-commerce in Germany. Explore the latest stats and opportunities shaping the German online market.

  • Trends
  • customer experience

High traffic, low conversions? Here’s what German brands are getting wrong in e-commerce

You’ve cracked the code on traffic. Google Ads are humming, TikTok creators are posting, and your analytics graph looks like the Autobahn on a Friday afternoon. Fast, furious, and non-stop. And yet… sales? They’re stuck in first gear. So what German brands do wrong in e-commerce?

Half of adults in Europe admit to stealth shopping, hiding purchases from partners or family out of shame or fear of conflict. A YouGov survey for Galaxus reveals surprising insights into secrecy in consumer habits.
  • News
  • Europe

Stealth shopping in Europe: 50% of adults hide their purchases

Half of adults in Europe admit to stealth shopping, hiding purchases from partners or family out of shame or fear of conflict. A YouGov survey for Galaxus reveals surprising insights into secrecy in consumer habits.

  • Trends
  • business strategy

Global ecommerce growth: Perspectives on how to navigate expansion

E-commerce Berlin Expo’s media partner The Paypers has launched the Global Ecommerce Report 2025, teaming up with industry experts to bring you a guide to global expansion packed with insights to help you succeed. (Ad)

  • Countries Overview
  • Europe

European ecommerce overview: Austria

Learn about e-commerce Austria: in-depth analysis, consumer behavior, and essential facts to help your business thrive online.

  • Countries Overview
  • Europe

European ecommerce overview: Switzerland

eCommerce in Switzerland is blooming! Read our blog post and find out everything you need to know about the Swiss e-commerce landscape.

Is your DACH e-commerce ready for Gen Z? The checklist
  • Trends
  • consumer behavior

Is your DACH e-commerce ready for Gen Z? The checklist

Is your shop ready for Gen Z in DACH? Learn what drives their e-commerce behavior and follow our practical checklist to connect with this powerful new generation.

  • Trends
  • Technology

AI & automation in e‑commerce: going beyond chatbots

Discover how AI is moving far beyond chatbots to reshape e-commerce — from real-time pricing to predictive personalization. Learn how leading retailers are already using it to redefine customer experience and gain a competitive edge.

What are the largest product categories in German e-commerce? Why they win?
  • Trends
  • data

What are the largest product categories in German e-commerce? Why they win?

Discover the biggest product categories in German e-commerce and learn why they dominate the market. Uncover the secrets to their success today!

  • Trends
  • consumer behavior

Customer behavior: what characterizes the DACH eCommerce market?

Explore the characteristics of customer behavior in the DACH eCommerce scene. Unlock valuable tips to tailor your strategies for better engagement and sales!

  • Trends
  • data

How often do consumers buy from stores per year?

Find out how often shoppers really buy online – based on ECDB data – from fast fashion splurges to weekly grocery runs, and what it reveals about the winners in eCommerce (Ad).

E-commerce future in Germany: What to expect next
  • Trends
  • business strategy

E-commerce future in Germany: What to expect next?

Learn about the future of e-commerce in Germany! Explore trends and find out what to expect next in this landscape.

Top DACH e-commerce stores in Hobby & Leisure sector: what is their recipe for success
  • Top lists
  • brands

Top DACH e-commerce stores in Hobby & Leisure sector: what is their recipe for success?

Explore the winning approaches of leading DACH e-commerce stores in the Hobby & Leisure market. Learn what sets them apart.

top 30 online stores in germany
  • Top lists
  • brands

Top 30 online shops in Germany 2025

Amazon, Otto or Zalando? Explore the leading online shops in the German market.

  • Trends
  • customer experience

Improving customer engagement strategies for e-commerce success in Germany

Personalized email content is crucial for the dynamic German e-commerce landscape. Tailoring messages not only improves click-through rates but also fosters stronger customer relationships. Understanding your audience’s behavior is key to crafting effective strategies. (Ad)

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