Trends

The future of AI in retail: What’s next for retail in 2025?

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The AI revolution in retail is no longer a distant concept but an immediate opportunity for growth and innovation. By participating in the “KI im Handel 2025” (AI in Retail 2025) survey, e-commerce professionals and other stakeholders can gain early access to the findings that will drive the next wave of AI integration. Your input will play a crucial role in understanding how the retail sector is adapting to this transformative technology with regard to today and the future.

The AI megatrend is reshaping industries worldwide, and the retail sector is no exception. With the promise of creating more flexible, personalized shopping experiences, alongside streamlined processes and better decision-making, Artificial Intelligence (AI) is quickly becoming a game-changer in e-commerce.

As generative AI technologies like ChatGPT gain traction, retailers are discovering unprecedented opportunities to enhance customer engagement, automate operations, and optimize business models. This technological revolution is not only driving efficiency but also transforming the very fabric of consumer interactions.

But how far along is the retail industry in adopting AI? What do e-commerce businesses hope to achieve with this technological innovation?

These critical questions are at the heart of the study “KI im Handel 2025” (AI in Retail 2025), conducted by Handelsverband Deutschland (HDE) in collaboration with Safaric Consulting. Now in its third edition, the study aims to provide valuable insights into the current state of AI adoption and the expectations of retailers.

Join the survey “KI im Handel 2025” (AI in Retail 2025)

HDE invites retailers and e-commerce professionals from the DACH region and beyond to participate in the 10-minute online survey, which will contribute to shaping the future of AI in retail. Please note that the survey is conducted in German. The survey will gather data on the current and future use of AI technologies in retail businesses.

The survey is designed to be quick and impactful—taking no more than 10 minutes of your time—and is open to all stakeholders in the retail and e-commerce industry. Your input will be invaluable in helping to understand how AI is being integrated into business strategies and what improvements it can offer in the near future.

Why your participation matters

The results of this comprehensive study will be published in Spring 2025 and will be available for free to all participants. As AI continues to evolve, retailers who understand its potential can unlock significant advantages in a highly competitive market.

By taking part, you will be at the forefront of AI adoption in retail and gain access to critical data that can help you future-proof your business.

Key benefits of AI in e-commerce

– Personalized Customer Experiences: AI allows retailers to tailor product recommendations and marketing messages to individual preferences, driving higher engagement and conversion rates.

– Optimized Operational Efficiency: AI-powered tools can automate inventory management, demand forecasting, and even customer service, reducing costs and improving performance.

– Data-Driven Decision Making: With AI, businesses can analyze large volumes of data to make more informed decisions, from pricing strategies to market expansion.

AI is poised to become a key enabler of business success in retail. Whether you’re just starting to explore AI applications or already integrating advanced solutions, understanding the impact of these technologies will be essential to staying ahead of the competition.

Deadline: December 15, 2024

Language: German

Don’t miss out on this opportunity to contribute to the 2025 study and be a part of the retail AI revolution. The survey closes on December 15, 2024, so make sure to share your valuable insights before the deadline.

Click here to participate now!

HDE looks forward to your participation and the valuable data you’ll provide, which will shape the future of AI in retail.

Your contact at HDE:

Dara Kossok-Spieß

Head of Internet Policy and Digitization

E-Mail: [email protected]

LinkedIn: Connect with Dara

Cathrin M. Daniel

Internet Policy and Digitization

E-Mail: [email protected]

LinkedIn: Connect with Cathrin

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