The K5 FUTURE RETAIL CONFERENCE 2024: “The K5 of interpersonal relationships”

On 25 and 26 June 2024, the time had finally come again: the K5 FUTURE RETAIL CONFERENCE 2024 took place at ESTREL Berlin. More than 4,000 participants attended the most important e-commerce event in DACH, making it the most successful K5 Conference since its launch. 

“It was the best K5 ever! Simply a real team success. Our deepest thanks to our great speakers, participants & partners” 

– Sven Rittau, Managing Director K5 GmbH

Over 200 exhibitors and partners took part this year and presented their e-commerce solutions on 14,000 square metres. 

#clarityispower #recognizethepattern #createyourpattern

On 5 stages, including 2 main stages and 3 expo stages, more than 250 speakers shared their industry expertise and provided in-depth insights into their corporate strategies. The stage programme took place under the motto #clarityispower #recognizethepattern #createyourpattern. After the year of efficiency & optimisation, this year’s focus lay on the question “How can I remain strategically relevant with my company in the future?”

For the first time, the Swedish home & living giant IKEA presented itself with its CDO Jeremy Drury on one of the main stages of the K5 FUTURE RETAIL CONFERENCE 2024. The legendary K5 theses were also represented again at the start of the largest retail conference in DACH. Johannes Altmann (pinops), Vivien Wysocki (Saint Sass), Stefan Wenzel (onQuality), Karolin Junker de Neui (Etribes; Kassenzone) and Alexander Graf (Kassenzone) each delivered three innovative and provocative theses on the status quo and the future of digital retail to the eager audience. 

Another stage highlight premiered at K5 2024: the K5 Health Track with Dr Kati Ernst and Kristine Zeller (ooia; Lifestyle of Longevity podcast), performance recovery & sleep coach Chris Surel, psychologist and bestselling author Jens Corssen and Vanessa von Frankenberg (CEO of Laura Seiler Life Coaching). The numerous listeners were offered interesting insights into the hot topics of longevity and (mental) health and fitness. The experts also shared various life hacks that the audience could put into practice straight away. 

#learnfromthebest #meetthebest #bethebest

In addition to the extensive programme, the K5 FUTURE RETAIL CONFERENCE 2024 was all about networking – a real strength of K5. With networking formats such as speed networking, round tables, guided tours, the K5 CONNECT PARTY, table tennis tournaments and much more, participants were able to get to know each other, exchange ideas and tips and network. These offers were enthusiastically accepted and used extensively. 

“For me, it was the K5 of interpersonal relationships. In addition to all the brilliant presentations and insights on the stages, I have never experienced such an open, warm and inspiring atmosphere as this year.” 

– Verena Schlüpmann, Managing Director of K5 GmbH


At the K5 FUTURE RETAIL CONFERENCE 2024, digital commerce service providers and agencies had several reasons to celebrate: with the K5 COMMERCE AWARD, powered by Henning Heesen & Company, K5 GmbH honoured outstanding achievements by service providers and solution providers from the e-commerce sector for the second time. The award participants from the DACH region competed in 10 different categories. The prestigious award was presented on the first evening of the K5 Conference 2024, moderated by Verena Schlüpmann and Bella Wondra, after an exciting public voting and the final decision of a renowned jury of experts. 

We would like to take this opportunity to thank not only our partners & sponsors and the numerous speakers for their support, but also all participants for their time, enthusiasm and motivation, which drives and inspires us. 

“The greatest gift is that you invest your time in us.”

– Verena Schlüpmann, Managing Director K5 GmbH

K5 organizers look forward to welcoming you again next year on 24 and 25 June at ESTREL Berlin for the K5 FUTURE RETAIL CONFERENCE 2025.