The E-Commerce Berlin Expo (EBE) is renowned for the variety of attractions it offers, but this year, it’s bringing something truly special: the first-ever mentoring sessions at the event.
Mentoring has proven to be a game-changer for businesses, with studies showing that about 67% of businesses have experienced increased productivity through mentoring initiatives. This highlights the operational and strategic value of one-on-one expert guidance.
For the first time, the 12 Lessons Experts Lounge offers an exclusive opportunity to engage with top industry leaders. These free mentoring sessions provide personalized, actionable advice tailored to your specific business challenges. This is your chance to gain insight from the best minds in e-commerce, no matter what your goals are.
Read more about this initiative – and sign up for free!
Why should you take part?
A first for EBE – Unprecedented personalized guidance
This marks the debut of mentoring sessions at the E-Commerce Berlin Expo. It’s a rare chance to sit down with a mentor who will focus solely on your business challenges, offering personalized solutions tailored to your unique needs.
Unlike panel discussions or general workshops, these sessions are one-on-one and laser-focused. You’ll have the opportunity to address specific pain points, explore innovative ideas, and receive advice that’s actionable and relevant to your business.
Proven business impact
Mentoring isn’t just a feel-good initiative – it delivers measurable results. According to a study by Mentorink, 84% of CEOs credited mentors with helping them avoid costly mistakes, and 69% reported making more profitable decisions with the guidance of a mentor.
Getting engaged in these sessions, you’re investing in your company’s future, gaining insights proven to make a tangible difference in the real world. This is an opportunity to refine your e-commerce approach and see immediate returns!
Insights from top-tier experts
The mentors at the 12 Lessons Experts Lounge are leaders in their fields. Each mentor brings years of experience and a track record of success in diverse areas, including:
- Sales strategy to increase revenue and build sustainable growth.
- AI use cases to streamline operations and improve customer experiences.
- Scalable architectures to ensure your business is ready for growth without bottlenecks.
These experts share more than theoretical knowledge. They provide practical insights drawn from their own achievements. Their goal is to empower you with actionable strategies that… work.
Actionable takeaways that drive results
What sets these sessions apart is the focus on results. You won’t leave with vague ideas or generic advice! Instead, each session is structured to deliver both:
- Practical solutions for immediate implementation in your business.
- Strategic insights that help you plan for long-term success.
Whether it’s refining your pricing strategy, optimizing your website performance, or adopting innovative D2C models – the advice you receive will be clear, actionable, and directly tied to your goals!
A premium setting for focused discussions
All mentoring sessions take place in the VIP area of the E-Commerce Berlin Expo – providing an exclusive, distraction-free environment. This premium setting ensures that your time is spent effectively, with meaningful discussions and impactful outcomes.
The VIP experience also allows for more in-depth conversations – creating a professional and collaborative atmosphere where your ideas can flourish.
Networking opportunities beyond the session
The mentoring sessions don’t just stop at personalized advice! They truly open doors to long-term connections. You’ll have the chance to build relationships with industry leaders, exchange ideas with like-minded professionals, and explore potential collaborations.
This networking aspect adds even more value to your Expo experience, extending the impact of the mentoring sessions well beyond the event itself.
Meet the mentors
Actions speak louder than words. Instead of telling you how exceptional 12 Lessons’ mentors are, we invite you to see for yourself.
12 Lessons’ mentors bring years of experience across various e-commerce domains:
- Dr. Ralph Hünermann – Data in E-Commerce
Leverage your data to optimize operations and predict trends for growth. - Nico Kostapanajotou – Scalable System Architectures
Build scalable, efficient systems that grow with your business. - Kamil Czujowski – Webshop Performance
Ensure your webshop is stable, fast, and ready for high traffic volumes. - Malte Blanken – AI Use Cases for Webshops
Explore actionable AI applications to optimize operations and personalize customer experiences. - Henning Heesen – Sales Strategy
Develop a sustainable sales strategy to increase revenue. - Désirée-Sina Keller – Strategic Marketing
Turn your marketing strategies into campaigns that deliver measurable results. - Sebastian Klumpp – Pricing and Digital Shelf
Improve product visibility and pricing to maximize profitability. - Timo Daedrich – D2C Strategies in E-Commerce
Discover effective direct-to-consumer strategies for growth. - Lars Rabe – Optimizing Organizational Structures
Build high-performance teams and streamline internal processes. - Efe von Thenen – Entrepreneurial and Leadership Mindset
Cultivate the mindset needed to inspire and lead effectively. - Björn Ognibeni – Rethinking E-Commerce with Inspiration from China
Discover innovative strategies inspired by China’s dynamic e-commerce market. - Fabian Haustein – Digitalization in Fashion and Retail
Implement digital innovations tailored to the unique needs of fashion and retail. - Dr. Laura Schramm – Sustainable Knowledge Transfer
Create internal academies and training programs for lasting knowledge sharing.
How to sign up for the 12 Lessons Experts Lounge
Joining the 12 Lessons Experts Lounge at the E-Commerce Berlin Expo is simple and hassle-free! Follow these easy steps to secure your free mentoring session:
#1 Register online
Start by filling out this quick and straightforward online registration form here.
#2 Book your free mentoring session
After registering, you’ll receive a booking link via email. Use this link to select your preferred mentor and choose a time slot that works for you!
#3 Meet your mentor in the VIP area
On February 19-20, head to the VIP Area of the E-Commerce Berlin Expo for your one-on-one session.
Make your session count
- Prepare ahead → Consider the challenges or questions you’d like to discuss with your mentor.
- Be open to feedback → Use this opportunity to explore new perspectives and strategies.
- Set clear goals → Think about the outcomes you want to achieve from the session – maybe you want to solve a specific problem or get insights for long-term strategies?
- Take notes → Bring a notebook or use your device to jot down key takeaways and action points during the session, so that you can refer back to them later.
#4 Experience your mentoring session
Make the most of tailored insights and actionable advice during your session. You’ll leave with concrete takeaways to apply to your business!
Ready to secure your spot?
The 12 Lessons Experts Lounge is your chance to access exclusive insights, refine your strategies, and take your e-commerce business to the next level.
Make the most of EBE ‘25!
Don’t wait – secure your free mentoring session today. Spots are limited, and this is your opportunity to create a lasting impact for your business.
Make 2025 the year of transformation for your business. Let the 12 Lessons Experts Lounge guide you there.
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