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The German economy is one of the most robust and most stable economies in the European Union. It is a massive part of the market. Dozens of companies are ready to provide their services day and night in such a way as to gain more and more customers. Choosing the best supplier is quite tricky as customer preferences change very quickly. Nevertheless, we have pioneers in the e-commerce market in…

Identifying who your ideal customers are is critical to your business’ success. It is the catalyst to a targeted strategy, stronger relationships, and more sales.  Most often, marketers use the terms “target audiences” and “buyer personas” when segmenting and identifying ideal customers. While target audiences and buyer personas are the best methods of identifying ideal customers, they are often interchanged and thought of as the same thing. The consequence of…

A perfect product description should give a thorough overview of what the item is, how it’s used, and why you need it. But that’s not all—there are some other important things to include as well! It is important to list any information about size, weight, color options, material type and more. This will help customers make an informed decision when they’re shopping online for products. Check our expert tips for…