Marketing in Europe is shifting, as always. See what’s new, what hasn’t changed, and where to focus next, based on the McKinsey report on marketing in 2026.

What’s next in cross-border e-commerce? And who’s leading the way right now? Find out inside!

Explore the most intriguing campaigns from the end of 2025. Find inspiration for your DACH store and elevate your marketing efforts.

Social media 2026 brings new pressure and new priorities. Explore how social media marketing in DACH is evolving around AI, video, influencers, UGC, and team capacity.

A practical look at German logistics challenges in Q1 2026, from slow growth and trade uncertainty to cyber risk, labor gaps, and rising costs.

A practical look at German e-commerce 2025. Market size, shopper behavior, payments, returns, logistics, social media, and what to expect next.

A practical guide to the biggest compliance issues in German e-commerce. Learn how new rules on packaging, data protection, accessibility, and marketplaces shape online selling.

Discover why German e-commerce brands expand internationally, the barriers they face, and how streamlined integrations accelerate global marketplace success. (Ad)

See what’s ahead for U.S. e-commerce in 2025 and 2026. This guide covers growth projections, shifting consumer behavior, marketplace competition, and tech innovations. Get clear insights into the United States.

Discover why over 150,000 merchants trust Allegro – the fast-growing CEE marketplace offering massive reach, strong logistics, loyal buyers and scalable growth. (Ad)

See the most important global e-commerce stats for 2025 in one place. Market size, growth, B2B, cross-border, and what to watch in 2026.

Learn how to plan stock, set cut-off dates, shape promos and keep customers happy across the whole Christmas season.

Find out what you’ll need to prepare for in 2026!

ECDB’s insights reveal global e-commerce will surpass $5T in 2026, fueled by Latin America’s rapid growth, rising grocery demand, and dominant marketplaces. Read more inside! (Ad)

Get a simple look at Germany’s online retail trade categories. See which niches grow fastest, where the money flows and how these trends shape your strategy for 2026.

Discover how fulfillment is transforming in 2025 with smarter warehouses, AI-powered customer journeys, and greener, faster logistics.

The Marketplace Seller Trends Report 2025 uncovers the structural problems behind German marketplace bottlenecks – from fragmented workflows to mounting manual tasks. Learn why even advanced sellers struggle to keep up with multichannel demands and what can be done to fix it. (Ad)

Learn how European retailers can use AI to personalize shopping experiences while staying compliant with the EU AI Act in 2026. Practical, simple guidance.