Interviews

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GLOSSYBOX: From beauty in a box to business success, unboxed
Website launched in 5 weeks, 50 boxes sold in the first thirty minutes, 500 customers in the first month – this is how GLOSSYBOX started. Now, following a lightning-fast growth, the company is becoming the number one beauty box in ten countries worldwide. And still, the next month’s box is always the most exciting one.   GLOSSYBOX is on its way to become the ultimate platform for beauty discovery. Since…
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Wellness travel in Germany equals 14M deals sold annually
What do you see when you hear wellness travel? There is you, sitting in a hot tub with a view of the mountains, sipping champagne? Roland Fricke and his business partners saw pampering treatments as an online business idea and turned Beauty24.de into a leading website with wellness travel deals for Germans.   You have made an impressive way from media and communication scholar to Internet entrepreneur. How did it happen? What…
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Omnichannel done right has turned MisterSpex into Europe’s leading online optician
In e-commerce, finding the right niche at the right time is the key. A decade ago, selling eyewear online in Germany was no man’s land and MisterSpex quickly spotted this opportunity. Mirko Caspar, Managing Director at MisterSpex, shares how omnichannel efforts helped the company grow to have 3M customers in ten European countries.   You work as the Managing Director at Mister Spex, a Berlin-based company running online shops with eyewear.…
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Stay close, interact, serve great content. And your customers will reciprocate
Christoph von Bülow, COO of HolidayPirates, tells how social media done right turned a university dorm room blog with travel deals into an international brand with 10M dedicated Facebook followers, 200+ employees and offices in Europe and North America. You are the Chief Operating Officer at HolidayPirates Group, one of the fastest growing Online Travel companies in Europe. What does your job entail? How does it affect people? Christoph von…
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Customers are now used to ‘better, faster, cheaper’
“The consumer pressure for more convenience is driving the race to reduce delivery lead times. (…) If everyone continues to want to drive in the ‘fast lane’, this will eventually lead to a traffic jam. And 2018 is predicted to be a particularly acute jam,” says Darko Atijas from Neopost Shipping. In this interview before his talk at the E-commerce Berlin Expo, he shares spot-on remarks on the current state…
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When your customers get lost – you lose them
What is bad for your app or online shop? According to Tanja Borzel from the HolidayPirates Group, when the journey of your customer in it becomes more of an odyssey than a straightforward go-get-it. In this interview, Tanja shares spot-on insights on the importance of the right Design, User Interface and User Experience for your business – whether big or small. A must-read for anyone thinking these three are “something…
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How dirty data impacts your company’s finances – and reputation
As discovered in a recent study by Addressy, almost 20% of failed deliveries are due to inaccurate delivery address details provided by customers. In this interview, Chris Boaz, Head of Marketing at Addressy, explains how keeping your data clean not only solves this issue, but also opens up new possibilities for your business. To find out more, you definitely won’t want to miss his upcoming talk at this year’s E-Commerce…
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We have knowledge, we perform – and so do our partners
Since 2000, the price comparison idealo made an impressive way from a startup to an unrivalled platform with unique features extending beyond the mere ‘we’ll compare prices for you’. At the moment, idealo covers pretty much the entire German eCommerce market and knows all its ins and outs. Read this interview with Erik Meierhoff, Head of B2B Business at idealo, and you won’t want to miss his upcoming talk at…
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“You don’t need to spend a fortune for an online store”, says Fotis Kourmadas from CS-Cart
In 2018, CS-Cart is paving its way in the self-owned ecommerce software in Europe to prove these words. Nonetheless, in this interview Fotis Kourmadas shares far more than the company’s growth plans. There are first-hand business development tips for the SMBs, some interesting insights about the Greek ecommerce, and a bunch of spot-on comments about other European markets. Paulina, E-Commerce Capitals: You’re the Chief Marketing Officer of CS-Cart, a platform…
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PayU: Reach new markets and increase approval rates by letting your customers pay the way they want
The Ecommerce market is booming, with sales worldwide predicted to amount 4.48 trillion US dollars by 2021. As an Ecommerce business, you surely want to ride this wave too! In this interview, Sven Gruhl from PayU paints a complete landscape of online payments both in Europe and worldwide for you to consider before selling internationally or planning your future expansions. If you want even more details, you cannot miss his…
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How Ian Pascal Volz secured a post-apocalyptic happy end for Air Berlin employees in 3 days
Air Berlin’s insolvency raised a massive number of industry and customer eyebrows in 2017, being a professional apocalypse for the airlines’ employees. Yet, Ian Pascal Volz and his team managed to turn the tide in 72 hours. In this interview with Volz, you will learn how the values of true leadership and team spirit fuelled the viral success of their ‘#HireUsAsATeam’ campaign – and how they secured a professional happy…
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Are you truly customer-centric?
That’s not an easy thing to achieve, is it? Well, Jonathan Anguelov and the other co-founders of Aircall have made it easy for you. As a sneak-peak to his talk during the E-Commerce Berlin Expo 2018, we’re releasing an interview where Jonathan explains how Aircall products can make your customers happier and your business more profitable. Paulina, E-Commerce Capitals: You are the co-founder and COO of Aircall, a cloud-based phone…