Here’s How Meta (and Not Only) Embraces Social eCommerce Performance
Social commerce is not a buzzword any longer. Brands are trying to make the most of it and if they do not invest in it…
Thriving in the German Ecommerce Market: Opportunities and Challenges
The German ecommerce market is a thriving landscape that offers a wealth of opportunities for businesses looking to expand their online presence. However, to truly…
Key Takeaways about Technology and Media [Activate Technology and Media Outlook 2023 report]
Over the past few years – especially in the last year – we have encountered many news stories and promises of technology making life easier.…
The Metaverse is still relatively unknown
When it comes to the future of social commerce, the metaverse is hard to avoid. After all, there could be a sales channel here in…
Shoppable Videos: Is social media a bigger obstacle?
Shoppable videos have become an important tool in the marketing mix, as a successful campaign immediately increases sales. However, not everyone is sure whether offers…
Social commerce: how a lack of trust is holding back success
According to all forecasts, social commerce turnover will multiply by 2025, even if the figures are sometimes $1.2 trillion (Accenture) and sometimes $2.2 trillion (Statista).…
If You Miss It, You Miss Out: EBE 2023 Agenda Released
With the E-commerce Berlin Expo being just a month away, the agenda for the event has recently been released. The one-day event will be packed…
Catering to Local Preferences for a Seamless Checkout Experience
When you sell online, it’s important to provide customers with payment options that are familiar and accessible. People in different countries tend to have unique…
eCommerce KPI metrics for Your Business to Follow
In eCommerce, staying ahead means keeping a keen eye on key performance indicators (KPIs). This year, understanding and optimizing these metrics is more crucial than…
From Security to Scalability: Benefits of Managed IT Services
In today’s digital world, businesses face many challenges that can impact their success. From cyber threats to scalability issues, it’s more important than ever for…
The Vital Role of Push Notifications in Ecommerce
Within the vast landscape of ecommerce, push notifications function as gentle nudges towards engagement. They’re bite-sized messages popping up on user’s devices, serving as an…
The Future of the CPG Industry [New Dawn for CPG report]
Culture and technology fundamentally alter how people live, work, and play – and, most importantly for CPG brands, how we satisfy basic and aspirational needs. …