Events Trends

2020/2021 DACH E-commerce Events List

Here is a list of the most important e-commerce events in the Deutschland, Austria and Switzerland (DACH) region. Fairs are very popular in DACH region right now, where the biggest events currently take place, despite various statistics claiming that the UK is the biggest market.

Websummit may be one of the biggest fairs in Europe, for example, but Dmexco is close to that size too. Besides those two conferences, there are other amazing events like Internet World, OMR, E-commerce Berlin Expo and K5.

28-29/01/2020Savant eCommerce Berlin 2020

The 6th edition of this DACH focused annual event. Top-level speakers, including industry-leading executives, came together for discussions about the latest trends, networking and to build meaningful relationships. 

05/03/2020 – CCW 2020

The CCW is Europe’s largest congress fair for innovative customer dialogue. Congress for Customer Service and Contact Center features a display of products like Office & Commercial Supplies, Computer Hardware & Software, Telecom Products & Equipment, Business Services, Education & Training, and much more.

9-11/03/2020 – eTail Germany 2020

A 2-day conference on business, trade and (e-)commerce, bringing together the top minds from DACH’s most innovative retailers to help traders increase their e-commerce business through the adoption of omnichannel strategies and plan retail strategies for growth in 2019 and beyond. Opportunities for face-to-face meetings were also available with those retailers who are driving the future.

10-12/03/2020 – LogiMAT 2020 (Cancelled)

This 18th International Trade Fair for Intralogistics Solutions and Process, taking place in Stuttgart, sets new standards as the largest annual intralogistics fair in Europe. It is the leading international trade fair offering a complete market overview and competent knowledge transfer, with the necessary technologies for intralogistics solutions and process management being the focus.

12-13/03/2020 – OMR20 (Cancelled)

The Online Marketing Rockstars Festival in Hamburg hosts a swathe of international stars of the digital marketing scene, up-and-coming players and hidden champions of the industry. At the same time, there will be a solid mix of absolute experts with profound insights and engaging personalities, who one wouldn’t typically associate with marketing at first glance.

OMR20 will feature more stages than ever before: the absolute biggest names in the industry on the Conference Stage – where Industry a-listers, CEOs, movers and shakers from the world’s biggest companies deliver exclusive insights to the 7000-person strong audience – in-depth analysis of relevant digital marketing trends on the Expo Stages and several thematically clustered special stages. Masterclasses, Guided Tours, Side Events and epic parties round off the festivities.

17-18.03.2021 – InternetRetailing Expo (Online)

As with many other events, IRX & eDX 2020 has been postponed until 17 & 18 March 2021 when we will return to the NEC in Birmingham. If you would like to visit you can register for free entry. 

23-24.03.2021 – Savant eCommerce

The 7th edition of this DACH focused annual event. Top-level speakers, including industry-leading executives, came together for discussions about the latest trends, networking and to build meaningful relationships. 

19/03/2020Handelskraft Konferenz (Online)

The Conference Force is an annual conference on e-commerce and digital trends and is one of the leading events for industry experts. It is an interactive and innovative event with exciting lectures and excellent networking opportunities.

26/03/2020 – Digital Sales Summit (Postponed)

Returning for its 2nd edition, the DSM takes place in an extraordinary location, the Astor Grand Cinema, Hanover. Attendees will benefit from the top current know-how of top-class speakers, an excellent catering service and a cosy get-together to exchange views in a relaxed atmosphere.

4-8/05/2020 – E-Commerce Week 2020 (Online)

At E-Commerce Week you will only experience the best speakers in the industry. Everyone is a proven expert in their field – regardless of whether it is about marketing, shop software, conversion optimization, marketplaces, CRM and much more. 

06-07/05/2020Amazon Seller Konferenz (Cancelled)

Amazon Seller Konferenz, a two day, intensive German-language event where participants learned how to switch high-performance campaigns to Amazon and build an even more profitable e-commerce business.

23-24/06/2020 – Online B2B Conference

Visitors to this 2-day event in Munich will learn from lectures and practical examples of how to implement the trends of community building, content marketing or influencer relations, which are relevant in B2C marketing and are increasingly gaining importance in B2B too. The conference offers plenty of time and space for networking and exchange between participants and speakers, who are looking forward to talking to attendees after their presentations.

24-25/07/2020 – Amazon Sales Kongress

The semi-annual Amazon Sales Congress is one of the most important events for vendors and sellers in German-speaking countries who want to increase their success on Amazon.  Leading Amazon experts and consultants appear at every congress  to show attendees the ever-changing Amazon rules and success factors. 

In addition,  highly competent practitioners report  on their experiences with Amazon  in  best practice lectures and pass on their knowledge of success.

25-27/05/2020K5 (Postponed)

Brand-new business opportunities, future retail strategies, the current movers and shakers in the industry – here you can keep an overview of the latest e-commerce trends! Once a year the e-commerce class reunion of the e-commerce industry takes place. The K5 FUTURE RETAIL CONFERENCE brings together all the big names of the digital retail sector in a relaxed and casual atmosphere. First-hand insights, fails and learnings, strategies and high-class networking possibilities all inclusive

28/05/2020Shopware Community Day 2020 (Online)

It goes without saying: we’re highly disappointed we won’t get meet you personally this year. However, we’re pleased to announce that instead of the Shopware Community Day in its familiar form, we’re organising a virtual event! This way, you can still find out important innovations and developments right in your living room or place of work. We will provide you with further information via our newsletter, social media and at scd.shopware.com.

15/06/2020 – DiMarEx (Online)

DiMarEx – the virtual B2B trade fair with live web conference. You can take part from your desk – or on the go on any device of your choice.

29-30/06/2020 – Meet Magento 2020 (Postponed)

25 companies that present themselves to our participants, Meet Magento DE lives from a program with around 50 lectures and workshops on the latest e-commerce and Magento trends.

The event is crowned by the now legendary after-show party.

14-15/07/2020eLogisticsWorld Conference 2019 (Postponed)

eLogistics World Conference is the marketplace for new ideas and solutions that are not to be found in the quiet little room. We have gained exciting speakers for you who know the latest trends and innovations. The speakers will will give you insights into current trends such as same-day delivery, alternative concepts for the last mile and AI in fulfillment. They tell you what these innovations bring to your business.

21/08/2020OMKB

The fifth Online Marketing Conference in Bielefeld was a GmbH-organized event with exciting presentations on the latest topics in the online industry. The all-day conference in the Bielefeld Stadthalle offered a wide range of topics for both newcomers to online marketing and experienced marketing managers.

21/08/2020Merchantday (Postponed)

Apparently the biggest Amazon conference in Germany, this event offered expert lectures, knowledge exchange and networking with the industry. 800 people were expected to attend this edition, while the previous year featured 660 participants, 20 speakers and 22 exhibitors. 

01-03/09/2020 – AllFacebook Marketing Conference

The AllFacebook Marketing Conference is a platform to meet fellow industry players, exchange ideas and come home with new ideas, strategies, and concepts. Whether lone wolf, small business, medium-sized or large corporation – we all play with the same networks.

Register to the event: https://bit.ly/3j1kpT4

Using this code to register, will give you 15% off :

ECOMMERCEGERMANYAFBMC

24-25/08/2020 – SMX Munchen (Postponed)

The largest conference for search marketing (SEO and SEA) in the DACH region., held at the International Congress Center in Munich, is backed by no provider and no agency but a neutral editorial team. There is no generic marketing waffle but cutting edge tactics and strategies from the top experts from around the world, providing solutions to marketing challenges and inspiring brand-new ideas.

4/09/2020 OMT

OMT Wiesbaden provides the attendees with insights on the latest inspirations about online marketing, hands-on lectures with concrete examples for immediate implementation in their own company, interesting lectures for every online marketing enthusiast, more than 20 experts from the German online marketing industry, over 20 lectures on various topics such as: SEO, content marketing, affiliate, tools etc.

23-24/09/2020 DMEXCO

DMEXCO is the meeting place for all key decision makers in digital business, marketing, and innovation. It aims to be the world’s leading digital marketing ecosystem. It becomes the central meeting point for all important decision-makers in the digital economy, where ideas are used to generate concrete business.

30/09/2020 – ECRTAG 2020 (Cancelled)

60 slots with over 100 speakers from international companies, plus over 110 exhibitors and partners – the agenda of the ECR Day was again exciting and stimulating in 2019.

01/10/2020Plentymarkets Online-Händler-Kongress

The 13th Plentymarkets Online Dealer Congress offered traders the opportunity to join the Glocal Heroes of the E-Commerce alliance at over 50 International multi-channel trading, modern exhibitor’s stalls. Participants could forge future plans and receive extensive advice from Plentymarkets experts in all areas of system setup and optimisation.

3-5/10/2020 – Munich Marketing Week

One congress, three topics, numerous experts and the most important trends in marketing today: Munich Marketing Week brings to the stage the topics that should (should) be discussed in every marketing department.

08/10/2020 – AMAZON SELLER DAY

The top event for Amazon retailers. Amazon is the largest digital marketplace in the world. If you understand how to find, enthuse and retain customers on Amazon, e-commerce becomes a sales fountain for you.

Germany’s Amazon elite meets on Amazon Seller Day to provide you with professional strategies, practical tips and a few insider hacks.

3-4/11/2020EHI CONNECT

The EHI Omnichannel Days are now the EHI Connect 2020. Taking place on November 3rd – 4th, 2020, EHI Connect will be the meeting point for managers who want to drive forward the topics of omni-channel and digitalization in retail. Visitors will also have access to the EHI Technology Days taking place in parallel.

With 350 participants, the EHI Connect is one of the most important events for the integration of brick-and-mortar and digital business. Retailers and brands who are active both online and offline come together to discuss strategies, challenges and trends. Intensive discussions, workshops and presentations offer in-depth insights and interaction.

6-8/10/2020A-Commerce Day

From 06.10.2020 to 08.10.2020, we will be hosting “The Digital E-Commerce Experts Conference” and will be offering a 5-hour program per day. As in previous years, there will be a keynote stage at which online merchants will share their exciting experiences and talk about successes, opportunities and challenges in the daily online business. Among others, online retailers from the companies Hagleiter Hygiene International GmbH, XXXLutz or XXL Sports will tell about their experiences so far.

Apart from that there will betwo more virtual speaker rooms where solution providers will give you tips & tricks for the practice. Among others, you can look forward to exciting presentations by companies such as Findologic Gmbh, Concardis Austria or the “Österreichisches E-Commerce Gütezeichen”. Networking and the connection of the participants are always really important parts of our events – even within the virtual format. For this reason we offer virtual exhibitor areas where companies can introduce themselves to the participants and where there is a direct possibility of interaction.

In this way we want to enable the communication and networking between the participants of the conference. On the third day of the event, we will close the event with handing out the Anton Award. This is the Austrian e-commerce industry prize, which is given in five different categories
and honors online shops that demonstrate excellent customer service and a perfect customer journey.

13/10/2020 – E-Channels Day (Cancelled)

The 7th Engage Connect Digitize conference in 2020 brought together stakeholders and e-commerce experts in a unique congress format under the “Play Digital” slogan. Representing brands, retailers and marketplaces, the ECD turns the platform business into a people business and gives pioneers of the “Digital Value Chain” time and space for intensive networking. 530 visitors, 400 meetings and 30 lectures are planned for the 2020 edition.

13-14/10/2020 – Internet World EXPO

The INTERNET WORLD EXPO is an E-Commerce trade show, which takes place annually at Munich’s Trade Fair Centre. The INTERNET WORLD EXPO is a pure B2B-trade fair. At the trade fair, exhibitors present products and services revolving around E-Commerce and Online Marketing.

20-21/10/2020 – Payment Summit

The Payment Summit is themed as The Future of Payment in Retail and it will also provide the attendees with the opportunity to gain insights relating to Advantages and possibilities of wallets for retailers, Payment security also for high risk industries, World power convenience: Why convenience in payment is more important than trust, How-to: How do I start a Blockchain Project, Integrate cryptocurrencies sensibly, etc.

21-22/10/2020 – White Label World Expo

White Label expo is Running in 4 locations across the globe – London, Las Vegas, Singapore and the one we are discussing which will be in Frankfurt  with 7000 attendees. The whole show is targeting e-commerce sellers, online retailers such as eBay, Amazon and also retailers for white label and private labeled goods.

23/10/2020 – MARKETING UNDERGROUND

There are over 28 keynote speakers on the event’s two stages, including names that will be familiar to those who follow SEO and content marketing gurus, along with plenty of inspirational contributors.

Where else could you hear a performance by the rapper Curse, online prankster and guerrilla marketer Oobah Butler, or Andre Morys, the CEO of global conversion maestros konversionsKRAFT?

There will be the chance to gain in-person insights into graphic design and marketing from Aaron Draplin – one of the most in-demand brand experts in the world. Simon Mader will explain how to optimise returns from Facebook ads, Calvin Hollywood will demystify social media videos, while Aaron Troschke (Hey Aaron) will provide cutting edge feedback on making the most of YouTube and Instagram influencers.

24-25/10/2020D3Con (Postponed)

At the largest conference on the future of digital advertising. 500 advertisers and agencies will meet on the 1st advertising day and 1,500 visitors will attend the 2nd conference day. They will all meet together with leading experts, service providers and publishers who will address issues and challenges concerning Programmatic Advertising. Marketing Automation and Marketing AI, which are the trends that will make the complexity of the new marketing world manageable in the future. 

27/10/2020 – BITS & PRETZELS (Online)

Bits & Pretzels is a three-day conference for founders and enthusiasts from the start-up scene, which takes place in Munich during the Oktoberfest.So far, speakers included international and national founders and investors, among them the founders of Virgin, Airbnb, Lottoland, Shazam, Tinder, Zendesk and Evernote.

17-19/11.2020 – Deutscher Handelskongress / RETAIL WORLD

The congress exhibition RETAIL WORLD takes place parallel to the German Trade Congress. Use this compact trade fair marketplace with around 60 selected retail partners to find out about the latest products, services and solutions for your company and to exchange ideas directly with the local experts.

07-10/12/2020 – IT-TAGE (Online)

The IT-Tage have set themselves the goal of being the only IT conference in the DACH area to cover the entire spectrum of developer, admin and management topics architecture & design, microservices, security, data access and storage, IT Leadership, performance and optimization through application development with Java.Net and App environments, analysis & optimization, test and quality, and system integration.

21/01/2021LEVEL UP 2021

Are you ready to prepare for an exciting new business year with other thought leaders of the B2B e-commerce scene? LEVEL UP is the conference for manufacturers, wholesalers and distributors who see digitalization not as a threat but as an opportunity.

LEVEL UP 2021 – the conference for B2B e-commerce with expert presentations, Town Hall Session and Best Practice Cases from great personalities and well-known companies like Microsoft, Ravensburger, Bynder, Alois Kober and many more.

The event will take place on January 21, 2021 from 8:30-12:00 in German and will focus on the DACH market. Registration and participation are free of charge. You can register here: https://www.sana-commerce.com/de/veranstaltung/level-up/

18/02/2021 E-commerce Berlin Expo

E-commerce Berlin Expo is the biggest pure-play e-commerce event in the (tech) capital city of Germany. Over 9,000 visitors and 200 exhibitors are expected. This event provides business opportunities for the entire e-­commerce ecosystem: from merchants to platforms, hosting providers, logistics providers, payment processors and other online solution businesses. 

Expo brings together the top players in the e-commerce industry to offer online sellers and retailers the opportunity to develop their expertise and enhance their business strategies. This sixth edition of the E-commerce Berlin Expo will take place in STATION Berlin on February 18, 2021.

The organizers of the e-commerce Berlin Expo work closely with the most important industry associations including the Händlerbund e.V (50,000 members in Europe), E-commerce Europe, IAB Europe, BDOA, BVEH and Internet Retailing. This ensures a strong representation of trade professionals at the event.

The visitors will also have the opportunity to participate in presentations covering the current e-commerce trends. Leading industry experts will give their talks and share their expertise on as many as four stages. Berlin stage will also host the representatives of companies such as Google, Zalando, Facebook, Marley Spoon, Youtube, Douglas, Beiersdorf, Cyberport, Audible and About You. The exhibitors include Shopware, Deutsche Post, Shopify, Rakuten, idealo, Mastercard and Trusted Shops. 

Over 7000 participants, and almost 200 exhibitors, will attend this B2B Expo & Conference for e-commerce service providers, retailers and C-level managers at Station Berlin. It’s going to be the sixth edition of well-known Berlin Expo. Each year, it’s been gathering increasingly more e-commerce enthusiasts to learn and talk e-commerce and retail! 

Join EBE20! -> https://ecommerceberlin.com/exhibit 

24-25/02/2021Nexus 2021 (Online)

Consisting of 4 theme worlds, Shopsystems & Tools, Marketplaces & Payment, Logistics & Internationalization and Online Marketing, in which service providers presented themselves and interacted with online retailers who could gain a direct overview of the various service providers and obtain detailed information on the respective topics. Within the worlds there were subject-specific workshops that dealt with the trends, tips and tricks on the topics.

24-26/02/2021 – Sales Marketing Messe (Online)

The Sales Marketing Fair is the fair for innovative marketing strategies in Munich. Marketing and sales managers from corporations and medium-sized companies meet under the motto: “Find customers, retain customers – impetus for sales”

9-11/03/2021 – LogiMAT 2021 (Postponed)

This 18th International Trade Fair for Intralogistics Solutions and Process, taking place in Stuttgart, sets new standards as the largest annual intralogistics fair in Europe. It is the leading international trade fair offering a complete market overview and competent knowledge transfer, with the necessary technologies for intralogistics solutions and process management being the focus.

9-11/03/2021 – eTail Germany 2021 (Online)

eTail brings together the top minds at DACH’s most progressive retailers to plan retail strategies for growth in 2020 and beyond. No commercials or egos: just hundreds of strategic takeaways on how to cut through the noise and deliver a seamless and personalised online shopping experience.

17-18/03/2021 – InternetRetailing Expo (Online)

As with many other events, IRX & eDX 2020 has been postponed until 17 & 18 March 2021 when we will return to the NEC in Birmingham. If you would like to visit you can register for free entry. 

23-24.03.2021 – Savant eCommerce (Online)

The 7th edition of this DACH focused annual event. Top-level speakers, including industry-leading executives, came together for discussions about the latest trends, networking and to build meaningful relationships. 

12-16/04/2021 – HANNOVER MESSE (Online)

Digital Edition is the leading knowledge and networking platform for the manufacturing and energy industries. From AI and robotics to batteries and fuel cells, industry thought leaders present their technologies and ideas for the factories and energy systems of the future under the central theme of “Industrial Transformation”.

13/04/2021 – Amazon Sales Kongress

The semi-annual Amazon Sales Congress is one of the most important events for vendors and sellers in German-speaking countries who want to increase their success on Amazon.  Leading Amazon experts and consultants appear at every congress  to show attendees the ever-changing Amazon rules and success factors. 

4-6/05/2021 – transport logistic expo (Online)

Together with our specialist providers, we will present the transport logistic Online to you: From 4.-6. May 2021 there will be three days of full program, to click in, to stay tuned, to join the discussion.

As the world’s leading trade fair, transport logistic traditionally offers an extensive conference program that all participants can attend at no additional cost. The more than 50 conference sessions are an important reason for many visitors to travel to Munich.

06/05/2021Merchantday

Apparently the biggest Amazon conference in Germany, this event offered expert lectures, knowledge exchange and networking with the industry. 800 people were expected to attend this edition, while the previous year featured 660 participants, 20 speakers and 22 exhibitors. 

17.05.2021 – OMR Digital Masterclass (Online)

For the digital masterclasses, we bring international superstars from the digital scene, but also hidden champions from the industry and users from practice. We want to deliver a mixture of expert knowledge, learnings and inspiration. Not only do you see the experts in the streaming of the digital masterclasses, but also talk to them directly in the Q&A chat. Here are our top speakers.

19-20/05/2021 – Logistics and Distribution

The trade fair is indispensable for companies and experts from the intralogistics sector as well as users from all relevant industrial sectors.
The efficient two-day trade fair ensures you the ideal starting point for your business and networking within the intralogistics community.

20.05.2021 – Shopware Community Day (Online)

Moreover, the SCD Explore will be fully virtual, from the talks to the Q&A and the networking. Each event will focus on a specific ecommerce topic. So, look forward to gaining profound knowledge at the upcoming SCD Explore events.

22-23/06/2021 – K5

Die K5 ist die zentrale Anlaufstelle für E-Commerce Unternehmen und die, die es werden wollen. Wenn es um den Online-Handel der Zukunft geht, vertrauen die Top-Händler und -Dienstleister der DACH-Region der K5.

28-29/06/2021 – Meet Magento 2021

25 companies that present themselves to our participants, Meet Magento DE lives from a program with around 50 lectures and workshops on the latest e-commerce and Magento trends.

The event is crowned by the now legendary after-show party.

28/06/2021 – CCW 2021

The CCW is Europe’s largest congress fair for innovative customer dialogue. Congress for Customer Service and Contact Center features a display of products like Office & Commercial Supplies, Computer Hardware & Software, Telecom Products & Equipment, Business Services, Education & Training, and much more.

07-08.09.2021 – DMEXCO

DMEXCO is the meeting place for all key decision makers in digital business, marketing, and innovation. It aims to be the world’s leading digital marketing ecosystem. It becomes the central meeting point for all important decision-makers in the digital economy, where ideas are used to generate concrete business.

18.11.2021OMX

This event at Brandboxx in Salzburg brings over 1000 minutes of pure knowledge by top speakers from the online marketing scene, sharing hands-on tips and trends of the future without sales pitches, over 3 tracks and 28 sessions.

Around 1,000 conference participants can make valuable contacts in a cosy atmosphere during breaks, whilst 10 intensive seminars investigate problems that require more time and depth over this day and the next – when an SEO conference also takes place at the same venue.