Best Strategies for Establishing Credibility in eCommerce
Trust is everything. While many consumers start with a focus on price, research shows that the decision to purchase is often driven by a sense of security, reliability, and genuine transparency. Shoppers want to know that the products they’re buying are as described, that their personal data is safe, and that the company behind the platform truly cares about their satisfaction. Trust isn’t built overnight; it’s cultivated through a consistent…