If you’re heading to Berlin for the E-commerce Berlin Expo 2025, don’t limit your experience to the Expo floor. The city will buzz with incredible events, from exclusive breakfasts to high-energy networking evenings and thought-provoking panels. Take some time to explore what’s happening before, during, and after the Expo – we’ve listed all of them for you below!
And if you don’t have a ticket for our Expo yet, you know what to do!
Events on February 18th
Marketplace Universe Connect x PlentyONE
Get ready to start your E-commerce Berlin Expo experience with Marketplace Universe Connect, an exclusive pre-event networking evening brought to you in partnership with PlentyONE.
Details
📅 Date: February 18, 2025
🕔 Time: 6:00 PM – 11:00 PM
📍 Location: Berlin
This event sets the tone for the Expo by bringing together industry leaders, marketplace professionals, and decision-makers for an evening of insights, connections, and relaxation.
What’s in store?
- Inspiring keynotes → Learn from Malte Karstan, an Amazon expert, and representatives from JACK WOLFSKIN as they tackle marketplace challenges and offer actionable strategies.
- Valuable networking → Build relationships with e-commerce professionals, including marketplace managers, e-commerce directors, and brand leaders from sectors like home, DIY, garden, sports, and lifestyle.
- Relaxed atmosphere → Enjoy gourmet food, crafted drinks, and a welcoming setting designed for engaging discussions.
If you’re looking to enhance your marketplace strategies, collaborate with industry peers, or simply prepare for the expo in the best way possible, this is a must-attend event.
Seats are limited, so secure your spot now: https://marketplace-universe.com/events/connect/
Brot & Business
Kickstart your E-commerce Berlin Expo experience with Brot & Business, an innovative pre-event that blends networking with an interactive baking session. Hosted by XeroGrafiX in collaboration with their Shopware hosting partner Internex, this event promises a refreshing mix of fun, creativity, and industry insights.
Details
📅 Date: February 18, 2025
📍 Location: Berlin
What’s in store?
- Interactive baking session → Combine business conversations with a hands-on bread-baking workshop, creating the perfect recipe for meaningful connections.
- Networking opportunities → Meet e-commerce managers, IT specialists, and Shopware enthusiasts in a relaxed, engaging atmosphere.
- Industry trends → Exchange ideas about the latest trends in e-commerce while enjoying the fresh aroma of baking bread.
This event goes beyond small talk by offering an interactive format that fosters genuine conversations among like-minded professionals.
Connect with Tim Janke, Thomas Frierss, or Sebastian Theiss via DM to register.
Shopware United Pre-Party zur E-Commerce Berlin Expo 2025
Get ready to kick off the E-commerce Berlin Expo with a bang at this pre-event designed to set the tone for the big day. Together with and for the Shopware community, Shopware United is organizing the ultimate pre-party for the E-Commerce Berlin Expo. This evening promises networking, engaging conversations, and a relaxed atmosphere to warm up for the Expo.
Details
📅 Date: February 18, 2025
🕔 Time: 6:00 – 11:00 PM
📍 Location: Firespace by Zinnober, Schlegelstraße 26c, 10115 Berlin – Mitte
What’s in store?
- The perfect Expo prelude → Start the week with valuable conversations and meaningful connections.
- Expert exchange → Meet industry leaders and gain fresh insights in an informal setting.
- Unmissable atmosphere → Enjoy an evening of networking and inspiration in a welcoming environment.
Spaces are limited, so get your ticket now.
Pre-Com Berlin
Prepare for the E-commerce Berlin Expo with the Pre-Com Berlin event, a dedicated evening for brands to connect, share insights, and build valuable relationships before the main event. Hosted by Moritz Heller in collaboration with Spacedome, Mable, detailM, and XPLN, this gathering ensures a head start for your expo experience.
Details
📅 Date: February 18, 2025
🕕 Time: 6:00 PM – 10:30 PM
📍 Location: Berlin
What’s in store?
- Brands only → Connect with other brands in an exclusive, focused environment.
- Peer-level exchange → Engage in meaningful discussions with like-minded professionals.
- Relaxed networking → Enjoy great food, drinks, and a welcoming atmosphere.
- Inspiration & connections → Gain valuable insights and build strong relationships to power your business forward.
This event is the perfect way to prepare for the expo, offering a unique chance to establish connections and gather inspiration in a relaxed, informal setting. Read more here.
February 19, 2025 – Our awards gala [INVITATION ONLY]
E-commerce Germany Awards 2025 – Networking party & Awards ceremony [INVITATION ONLY]
Celebration of excellence in e-commerce at the invitation only E-commerce Germany Awards Gala, where industry leaders come together to honor innovation.
📅 Date: February 19, 2025
🕕 Time: Evening (exact time TBD)
📍 Location: Berlin
Highlights:
- Recognition of top solutions in categories like Best Sales & Growth Solution and Best IT Infrastructure & Cloud Solution.
- Networking with e-commerce professionals and finalists.
- An inspiring awards ceremony celebrating the industry’s finest.
- Unlimited drinks at the open bar – cheers!
- Great food – hungry? We’ve got you covered, a delicious buffet is waiting!
- Live music to set the mood and make sure the night never slows down.
Events on February 20th
BREAK / FEST 2025
Start the second day of the E-commerce Berlin Expo with BREAK / FEST 2025, an exclusive breakfast event powered by Shopify and Doofinder. With just 150 carefully selected guests, this is the ultimate opportunity to start your day with inspiration, connections, and a touch of luxury.
Details
📅 Date: February 20, 2025
🕘 Time: 9:00 AM – 11:00 AM
📍 Location: STATION Berlin
What’s in store?
- Vibrant atmosphere → A live DJ and premium non-alcoholic cocktails set the perfect tone for the morning.
- Interactive experiences → A live bagel station to fuel your day; Trendy products from top e-commerce brands; A glow-up station for quick refreshes; A professional headshot station to upgrade your LinkedIn profile.
- Speed networking → Connect with e-commerce leaders and innovators in a curated, exclusive setting.
- Relaxed premium setting → Recharge after day one with delicious snacks and refreshing electrolyte drinks in a peaceful space.
This event is application-only, ensuring a curated experience with industry leaders, decision-makers, and e-commerce professionals.
Request to join by providing your details via the application form.
Spaces are limited, so don’t wait!
Neue Gefahren für den Handel in Deutschland
Explore the critical challenges facing the retail sector, from cyberattacks to theft and crisis communication, in this impactful evening event featuring top industry experts.
Details
📅 Date: February 20, 2025
🕒 Time: 5:30 – 8:30 PM
📍 Location: RetailGarage, The Playce (UG), Alte Potsdamer Str. 7, 10785 Berlin
🗣 Language: German
What’s in store?
- Expert insights → Listen to the best of the best in the industry.
- Networking opportunities → Engage with retail professionals, policymakers, and innovators to exchange ideas and form meaningful connections.
- Actionable strategies → Learn how to mitigate risks and implement practical solutions to protect your business from emerging threats.
This event is essential for retail professionals looking to tackle modern challenges and secure their operations for the future.
Secure your spot now – Get your ticket here.
Plan your week
Coming to Berlin just for the Expo? Think bigger. The events surrounding the E-commerce Berlin Expo 2025 are where ideas turn into opportunities and casual conversations spark long-term collaborations. Explore the lineup, pick your favourites, and make the most of your time in one of Europe’s e-commerce capitals. Make it more than just a visit – make it an experience!
However, if you don’t have your ticket for our Expo yet, we have to remind you to get one right now!

See you in Berlin, it will be a blast!
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