In a recent episode of the EGN Podcast hosted by Efe von Thenen, Moritz Möller, CMO and CPO of Veganz Group, discussed the brand’s journey from a pioneering vegan supermarket to a full-scale plant-based product innovator, focusing on sustainability and market adaptation.
In this episode of the EGN Podcast, host Efe von Thenen spoke with Miroslava Biresova from Kaufland Global Marketplace about the growing role of marketplaces in e-commerce, particularly in Germany, where 44% of transactions occur on such platforms. Our guest also shared tips for sellers to optimize their marketplace strategies and explores opportunities in Central and Eastern European markets.
In this episode of the EGN Podcast, hosted by Efe von Thenen, Lucas Bergström, the Head of ISV at SAP Emarsys, dived into how technology is reshaping consumer behavior. Find out more inside!
In the latest episode of the EGN Podcast, hosted by Efe von Thenen, Leoni Rossberg, co-founder of Groundbreaker, discusses how Corporate Social Responsibility (CSR) can drive meaningful change within organizations and communities. Click to learn more about her inspiring approach to empowering African women through tech training and mentorship.
In the latest EGN Podcast, hosted by Efe von Thenen, transformation expert Björn Ognibeni discusses the stagnation of Western e-commerce and the rapid innovation emerging from China.
In this episode of the EGN Podcast, hosted by Efe von Thenen, we have an insightful conversation with Matthias Dietrich, the Founder & CEO of foobar Agency. Matthias shares his extensive journey from a software engineer to the leader of foobar Agency, a digital consultancy specializing in crafting technical e-commerce solutions for upper midsize companies and enterprises
In the latest EGN Podcast, Kathrin Hösl, Chief Commercial Officer at exporto, joins host Efe von Thenen to discuss the challenges and opportunities of cross-border e-commerce. Click here for more!
In the new episode of the EGN Podcast, a retail expert Marilyn Repp emphasizes the urgent need for brands to shift from product-centric marketing to storytelling and entertainment to engage customers effectively
Sebastian Hamann, founder and co-CEO of Shopware, shares his insights on the future of e-commerce, emphasizing the importance of brand differentiation and the role of AI-driven and immersive technologies in shaping the industry. You can’t miss this episode of our podcast!
In a recent episode of the EGN Podcast, Ralph Hünermann, founder and CEO of ODOSCOPE, highlighted the crucial role of personalization in the future of e-commerce, emphasizing that generic shopping experiences are becoming obsolete. Find out more!
In this episode of the EGN Podcast, Inga Bohn, Head of Brand and Customer Centricity at Amorelie, shares how the company has transformed the sex toys market by breaking taboos and promoting open conversations about sexuality. Click to find out more!
In a recent episode of the EGN Podcast Sophie Kühn, founder and CEO of Miss Sophie, shared her entrepreneurial journey from discovering a “blue ocean” opportunity with nail wraps to building a beauty brand from scratch. Click to read!