Today is all about selling experiences
Since the fulfilment of the American dream of GANT’s founders nearly seventy years, ago, the company has grown into a global brand. In this interview with Swana Walters from GANT Germany you will learn how the company is adapting to the ultra-dynamic online and retail reality without discarding its heritage. [Paulina, EC] You work as Marketing Manager eCommerce at GANT Germany, a branch of an American lifestyle brand offering premium…