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Machine learning, instagram marketing and category creation at the e-Commerce Berlin EXPO 2018

The E-Commerce Berlin Expo 2018 took place on February 15, 2018 at STATION, Berlin! From 10AM to 5PM, more than 4000 visitors, 120 exhibitors and 32 speakers from the entire e-commerce sector gathered for a day filled with networking opportunities, insightful talks and panel discussions and yes, fun!

On February 15, 2018 the third edition of Berlin’s biggest e-commerce event of the year opened its doors to more than 4000 visitors! Situated at the heart of Germany’s capital city, the historic landmark STATION hosted 120 exhibitors from more than 30 countries. Representatives from industry giants such as L’OrealeBay, Facebook, Google, Zalando, Scout24, DHLIdealo, DeinDesign and Notebooksbilliger were present to connect with visitors.

Across 4 stages, sponsored by Geizhals (Stage A), Fiege (Stage B), DS Smith (Stage C), Idealo(Stage D), speakers such as Victoria Chirita – (Founder) DeinDesign, Deniz Macura – (Strategic Partner Lead E-Commerce) Facebook, Tina Nord – (Teamlead Content Marketing Strategy) Zalando, Andrea Monaci – (Marketing Director Cloud EMEA) Hewlett Packard Enterprise, Miro Morczinek – (CEO) Moebel24, Luka Brekalo – (Head of E-Commerce) L’Oreal, Pascal Volz, (Managing Director) Fischer Appelt (Ex AirBerlin), Erik Meierhoff – (Head of B2B Business) Idealo and Daniel Kramer – (Client Solutions Manager eCommerce & Sports) Facebook, held their presentations.

An informative day with e-commerce companies and e-commerce business solution providers, a large topic was the implementation of machine learning and A.I. in e-commerce.

In addition, the event launched the E-Commerce Berlin Awards this year. The awards serve the act of recognition for e-commerce business solutions providers active on the German market. The competition registered more than 200 companies who were able to compete in 8 categories. The first round was driven by a public voting system which allowed 10 companies with the highest number of votes enter the next round in each category. Finally a carefully selected jury which incorporated industry experts and leaders, evaluated the applications and determined the winners.

The ceremony of the E-Commerce Berlin Awards 2018 took place on Stage D at 1:30PM and ended at 2:15PM and was hosted by Adam Formanek, (Project Manager) SIBB e.V.. The award was accepted by all 8 winners on stage.

Winners of E-Commerce Berlin Awards 2018

  • Best Payment Provider – Novalnet AG
  • Best Analytics / BI Solutions – Pulsar
  • Best Platform / Shop Software – VTEX
  • Best Logistics Solution – Seven Senders
  • Best Customer Communication Tool – eSputnik
  • Best Sales Generating Tool – Weebo
  • Best Solution for International Expansion – PayU
  • Agency of the Year – Norisk GmbH

The event has almost doubled in exhibitors, visitors and speakers since 2016. With ever growing numbers since the first edition, the E-Commerce Berlin Expo has become a household name and a must-attend event for all e-commerce companies operating on the German market. The event has already confirmed the fourth edition for 2019. The date and location will be announced soon.

On Monday February 19, 2018, the E-Commerce Berlin Expo has a follow up satellite workshop event with speakers from the expo.

For further questions, reach out to PR-Manager, Charlene Pham at

 [email protected].

Find out more about the E-Commerce Berlin Expo.


The E-Commerce Berlin Expo will be taking place for the fourth time February, 2019 (Location is yet to be confirmed. The annual fair has become a leading e-commerce event in Berlin with representatives from Google, Otto Group and Alibaba Group as past participants. Learn more at: