Explore why local deal discovery helps German shoppers compare offers, plan purchases, and move between online and physical retail channels. (Ad)

Looking for the best streaming services in DACH? Compare Netflix, Prime Video, Disney+ and local picks like RTL+.

What starts as a search for one product often turns into a more complete purchase when the shopping experience feels intuitive. Learn how a product bundle builder can increase average order value, improve product discovery, and create a smoother shopping experience for ecommerce customers. (Ad)

Discover how e-commerce brands are shifting from discounts to advocacy-driven loyalty to boost retention, reduce CAC, and build long-term customer value. (Ad)

Learn how to captivate DACH customers with top-notch customer service strategies tailored for foreign brands. Elevate your brand’s presence in the market.

OTTO introduces two AI assistants: one for conversational product discovery and another for automated customer service inside the OTTO platform.

Check out marketing and customer journey talks at E-commerce Berlin Expo 2026 and gain unique, actionable insights.

Checkout is where e-commerce growth is won or lost. Learn how payment choices, UX, and recovery flows drive conversion, retention, and scale. (Ad)

Europe is falling behind in AI-driven commerce. In Behind the Click, Felix Hoffmann explains autonomous shopping, decision automation, and what retailers must do now.

Learn how European retailers can use AI to personalize shopping experiences while staying compliant with the EU AI Act in 2026. Practical, simple guidance.

Boost conversions in the DACH market with simple UI and UX strategies. Learn practical tips to create cleaner, faster, user-friendly online stores that sell more.

Discover how DooFinder’s new AI Assistant is transforming eCommerce with conversational shopping, real-time product guidance, and intelligent visual tagging – creating more human, seamless, and personalized online experiences. (Ad)

YouGov’s Online Retail 2025 study shows what German consumers expect: fast delivery, free shipping, simple returns, and growing focus on sustainability.

See how well-known brands are personalizing their online shopping experience in 2025.

Discover five proven strategies to reduce checkout friction and boost eCommerce sales. Learn how smarter payment solutions like Paytiko help merchants recover lost revenue, expand globally, and build customer loyalty. (Ad)

Discover how Allegro turns post-purchase into growth. Learn why support, reviews, and returns are key to customer loyalty and repeat sales. (Ad)

You’ve cracked the code on traffic. Google Ads are humming, TikTok creators are posting, and your analytics graph looks like the Autobahn on a Friday afternoon. Fast, furious, and non-stop. And yet… sales? They’re stuck in first gear. So what German brands do wrong in e-commerce?

Why do Germans love the shortcut, and what keeps them loyal even without an account? Find out inside!