Topic
Picture portraying the article about a false decline and how it can turn customers away from e-commerce shop
  • Trends
  • e-commerce

The $265 billion mistake: How e-commerce turns away its customers with false declines

A false decline in ecommerce now cost more than global fraud. See why legitimate payments get refused – and the fixes that lift approval rates. (Ad)

Top loyalty programs for online customers in Germany
  • Top lists
  • customer experience

Best loyalty programs in Germany for online shoppers (2026)

Compare the best loyalty programs in Germany in 2026, including PAYBACK, Lidl Plus, DeutschlandCard, IKEA Family, Douglas Beauty Card and more.

  • Trends
  • customer experience

Why German shoppers still rely on local deal discovery

Explore why local deal discovery helps German shoppers compare offers, plan purchases, and move between online and physical retail channels. (Ad)

Top streaming services in DACH
  • Trends
  • data

Best Streaming Services in DACH 2026: Germany, Austria and Switzerland Compared

Looking for the best streaming services in DACH? Compare Netflix, Prime Video, Disney+ and local picks like RTL+.

  • Trends
  • customer experience

Why you should use a product bundle builder for e-commerce growth

What starts as a search for one product often turns into a more complete purchase when the shopping experience feels intuitive. Learn how a product bundle builder can increase average order value, improve product discovery, and create a smoother shopping experience for ecommerce customers. (Ad)

  • Trends
  • business strategy

The new economics of retention: Shifting from discounts to advocacy in e-commerce 

Discover how e-commerce brands are shifting from discounts to advocacy-driven loyalty to boost retention, reduce CAC, and build long-term customer value. (Ad)

How to impress DACH customers when you’re a foreign brand: Top customer service strategies
  • Trends
  • business strategy

How to impress DACH customers when you’re a foreign brand: Top customer service strategies

Learn how to captivate DACH customers with top-notch customer service strategies tailored for foreign brands. Elevate your brand’s presence in the market.

OTTO launches AI Assistants
  • News
  • customer experience

OTTO launches AI Assistants for shopping and customer service

OTTO introduces two AI assistants: one for conversational product discovery and another for automated customer service inside the OTTO platform.

  • Expo and Awards
  • E-commerce Berlin Expo

Marketing & customer journey at E-commerce Berlin Expo 2026

Check out marketing and customer journey talks at E-commerce Berlin Expo 2026 and gain unique, actionable insights.

  • News
  • customer experience

The checkout advantage: Why payment decisions now decide e-commerce growth

Checkout is where e-commerce growth is won or lost. Learn how payment choices, UX, and recovery flows drive conversion, retention, and scale. (Ad)

  • Interviews
  • Europe

Behind the Click Podcast with Felix Hoffmann: Europe is sleepwalking into “autonomous shopping”

Europe is falling behind in AI-driven commerce. In Behind the Click, Felix Hoffmann explains autonomous shopping, decision automation, and what retailers must do now.

How to use AI to personalize shopping experiences in Europe and stay compliant in 2026?
  • Trends
  • regulations

How to use AI to personalize shopping experiences in Europe and stay compliant in 2026?

Learn how European retailers can use AI to personalize shopping experiences while staying compliant with the EU AI Act in 2026. Practical, simple guidance.

Better UI and UX, more sales: top simple strategies for DACH e-commerce
  • Trends
  • customer experience

Better UI and UX, more sales: top simple strategies for DACH e-commerce

Boost conversions in the DACH market with simple UI and UX strategies. Learn practical tips to create cleaner, faster, user-friendly online stores that sell more.

  • Trends
  • customer experience

The future of eCommerce is conversational: Meet DooFinder’s AI assistant

Discover how DooFinder’s new AI Assistant is transforming eCommerce with conversational shopping, real-time product guidance, and intelligent visual tagging – creating more human, seamless, and personalized online experiences. (Ad)

Online retail in Germany 2025: What shoppers expect from delivery and returns
  • News
  • customer experience

Online retail in Germany 2025: What shoppers expect from delivery and returns

YouGov’s Online Retail 2025 study shows what German consumers expect: fast delivery, free shipping, simple returns, and growing focus on sustainability.

  • Trends
  • customer experience

Personalizing the online shopping experience in 2025

See how well-known brands are personalizing their online shopping experience in 2025.

  • Trends
  • customer experience

How to simplify payments in eCommerce and why it drives more sales

Discover five proven strategies to reduce checkout friction and boost eCommerce sales. Learn how smarter payment solutions like Paytiko help merchants recover lost revenue, expand globally, and build customer loyalty. (Ad)

Post-purchase experience: how Allegro’s support, reviews, and returns fuel merchant growth
  • Trends
  • marketplaces

Post-purchase experience: how Allegro’s support, reviews, and returns fuel merchant growth

Discover how Allegro turns post-purchase into growth. Learn why support, reviews, and returns are key to customer loyalty and repeat sales. (Ad)

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