Author: Angelique Szameitat

Shopping abandonment is still a constant struggle for merchants, with an alarmingly high average abandonment rate on the payment side. To reduce the number of customers who abandon their purchases at the last minute, it’s important to ensure a smooth and seamless checkout experience. TrustPay recommends keeping the payment page simple, optimizing for each device type, avoiding page redirects, and minimizing the number of fields on the page or steps…

Although B2B e-commerce has long been generating more revenue than even the booming B2C sector, it remains rather the “unloved stepchild” in terms of customer experience. This also applies to the hype surrounding the “buy now, pay later” model, which actually seems ideal for the already highly invoice-oriented B2B segment. However, the hurdles currently lurking and how to overcome them are explained by payment provider Billie, which will also be…

According to a study conducted by Stripe last year, 97% of leading e-commerce sites make basic mistakes to do with the payment process. Online payments often take too long and merchants fail important “one-minute tests”. It is also a point that the majority of e-commerce websites were not geared towards the European single market and growth potential was thus given away. E-Commerce Berlin Expo, together with GFM Nachrichten – Digital…

According to Checkout.com figures, around 60% of customers abandon a purchase if they can’t choose their preferred payment option. Retailers, in particular, should not ignore the “buy now, pay later” (BNPL) trend and should also push to integrate digital wallets such as Apple Pay and Google Pay. In Europe, around 80% of consumers can imagine using digital wallets or already do so. Installment payments are creating new options for consumers…

Two-thirds of German Internet users shop online at least once a month. Their payment preferences have changed significantly over the years, as a recent study by Bundesbank shows. This is not the only thing e-commerce companies should take into account when looking for the right payment service provider or when they want to offer different payment methods on their own. Some exhibitors, partners, and speakers of the upcoming E-Commerce Berlin…