Category: Reports

The German Packaging Act, known as VerpackG in Germany, is one of the most important laws for e-commerce in Germany. No matter whether you are a start-up, SME, or big player – if you sell in Germany, the laws are applicable, and the price of non-compliance is high. If you have not heard about the packaging law yet, do not worry. Here we cover in detail the purpose of the…

When was the last time you checked a social media platform? Have you used Facebook, Instagram, Twitter, or WhatsApp today? Maybe even multiple times? Social media has become a crucial part of our everyday lives. 3.6 billion people are using social media worldwide in 2020 – that’s almost half of the world’s total population. This means you could be missing out on a lot of sales possibilities if you don’t…

The success of an e-commerce business largely depends on the performance of the website – in terms of rankings (qualified traffic) and conversions (user experience). Key parameters to explore include page load speed, site security, and other SEO optimization issues. This is especially important as you need to please both people and search engines.  SEMrush has run hundreds of e-commerce websites through its Site Audit tool to uncover the most…

May this year, Ecommerce News Europe published a study showing that 57% of Europeans “shop online more than ever” and that “about one in three Europeans (30 percent) are spending more money on virtual experiences.” With how 2020 has been going so far, it comes as no surprise. A major factor in this significant change was – obviously – the Covid-19 pandemic. Even with the lockdowns steadily being lifted in…

The state of European checkouts in 2020 Report was created to highlight common mistakes during checkout. For e-commerce, it should be a priority. Below you can find a list of takeaways from this report. If you want to dive in, you can download the full report here.For the purposes of this report, 450 companies from Great Britain, France, Germany, the Netherlands, Spain, Italy, and Sweden were analysed. A surprising conclusion…

What qualities do customers look for the most in electronics stores? Low prices, kind service and entertainment – Neticle has revealed. Between the 1st of May and the 31st of July, the online media and text analytics company Neticle looked at the mentions of seven large electronics stores on the German web – namely MediaMarkt, Saturn, Notebooks Billiger, Expert, Conrad, Euronics and Cyberport – and analysed their reputation. The big…

The topic of this text is a white paper created by InternetRetailing in association with Kameleoon. The main subject of this report is personalization in e-commerce. It shows why personalization is so important for shoppers and why you should implement it. We covered the most important issues from this report and collected them in the lists of highlights for you. If you are interested in reading the whole piece, you…

Is 2020 the year of reports? We don’t know, but with the number of great reports being released by publishers around the world, that’s the impression! This time, we take a closer look at the Reuters Digital News report, which deals with the subject of information availability. How do people read the news? What kind of media do they trust? Are they afraid of disinformation? What are the challenges facing…

Without a doubt, 2020 has been a bit crazy for all of us and for the e-commerce world too. According to Europe 2020 – E-Commerce Region Report, we have analysed the entire European market to give you a nutshell of what this year has brought e-commerce so far and what are the forecasts. We chose one country from each region, and discussed it in detail. Also, we will touch upon…

E-commerce is doing well around the world. But what about e-commerce in Italy, where COVID-19 hit which such a power? By analyzing the Casaleggio Associati report, we want to show what e-commerce in Italy did look like before the pandemic and what are the forecasts for Italian e-commerce.  It is estimated that e-commerce will grow in popularity over time. Coronavirus has changed the market. While the tourism industry will record…

Despite the dynamic development, e-commerce is still a new thing. New e-commerce stores may have problems with the proper use of the potential offered by this market. Also, customers may not completely find themselves in a relatively new shopping situation. Based on the Germany 2020 Ecommerce Country Report, we covered the problems that customers who do shopping online may encounter. What bothers German consumers – problems Regarding the problems that…