Reports

E-commerce Folks News Reports
EBE 2019 – E-Commerce Trends 2019 – fear and desire of German online shoppers
E-commerce Berlin Expo 2019 was truly packed with amazing insights presented by knowledgeable and experiences speakers from all over the world. One of them was Erik Meierhoff, Head of B2B business in Idealo. Idealo is a price comparison website which allows users to compare prices on a range of products from hundreds of shops.  During EBE 2019, Erik decided to share a few data-driven conclusions, insights and statistics that apply…
All Reports
Top 20 e-commerce platforms in the DACH region
Custom e-commerce solutions are a significant part of the DACH market – did you know that they create around 40% of the total turnover? Studies suggest that 75% of German companies operate mainly via e-commerce channels. There are dozens of custom software providers on the market and choosing the leading one is quite hard, as the trends are changing really quickly.  With such a wide variety available, it’s easy to…
All Reports
The Complete Guide To Understanding The DACH Market
Every region has its own specifics and dynamics. DACH region is one of the most advanced in the world. A strong economy and a high standard of living have its reflection in the e-commerce industry. What is DACH? An abbreviation DACH stands for D — Deutschland (Germany), A — Austria, CH — Confœderatio Helvetica (Switzerland). Therefore, it refers to German-speaking Europe.  Source The shape of e-commerce in the DACH region…
All Reports
How customized online-stores are built in Czech & Slovak Republic: survey among e-commerce software houses
If you are looking for a supplier of customized online store solutions, there are currently 242 Czech and Slovak agencies to choose from, and trying to pick the right one can feel like an impossible task. How do the individual agencies differ? We’ve searched the entire market and have compiled information on how large e-shops are built, how long the construction takes, what technologies the agencies use, and how much…
Reports
Optimize your e-commerce website
There is no doubt that e-commerce is a big thing. Numbers don’t lie: According to Statista, US e-commerce sales reached $396 billion in 2016 and is predicted to grow to $684 billion by 2020. American customers spent $5 billion online during 2017’s Black Friday only. However it’s China that is the biggest player. Chinese e-commerce revenue was estimated to be $672 billion in 2017, which makes up more than 40%…
All Reports
Retail in Germany: report
E-commerce is a dynamic industry where innovations drive development. Solutions that worked a few years ago, can’t be good enough today. How does Germany’s market adapt new technologies for e-commerce? Should German retailers look out for the foreign competition? Read on to find out!  Card payments Even though you might think that in Germany cash payments still are the majority, numbers claim the opposite. At the EHI Congress in May,…
All Reports
8 key takeaways from E-commerce Report: Germany 2019
The world of e-commerce is dynamically changing: nothing looks like it did a few years ago. With the new technology ruling old and obsolete processes, sellers need to face a few challenges in order to improve their customer service and ensure that customers are satisfied with the purchase to the extent they will surely come back for more soon. One of the biggest e-commerce market not only in Europe but…
All Reports
Personalisation: Don’t suspect, know where the shoe pinches at online customers
Part II: AI-based personalisation in the online shop. How OXID eShop handles it? Read Part I here There are no fewer than six e-commerce events behind us at the end of the first quarter. After numerous discussions, workshops, lectures and product demos, it is clear: AI-based personalisation has the potential this year to change everything for online merchants and customers alike. Do you really know what the customer is looking…
Reports
Personalisation: Get out of your children’s shoes
Part 1: Personalisation option in OXID eShop – the (market) theory The topic of personalisation is on everyone’s lips. Fired by the hype about artificial intelligence, the “interest-related delivery of content” (content, products, offers…) or, in other words, “the right offer at the right time” in e-commerce is currently entering the hot phase. There is hardly an event, congress or newsletter where the topic is not brought closer to you.…
All Reports
Conflicting SEO Signals
Sites fail to live up to their full potential in Google Search because their on-page signals are conflicting, rather than consistent. These are the Top-5 most common pitfalls. One of the most fundamental and consequential mistakes when it comes to SEO is failure to display consistent signals. As a result search engine bots and algorithms are frequently confused and unable to rank landing pages as prominently as they could. Few…
All Events Reports
E-Commerce Experience 2019: 6 success factors investigated
Which trends are currently driving German e-commerce? At the beginning of the year, forecasts and trend predictions are a welcome. But today – vice versa – we want to take a closer look at recent success stories to verify which forecasts of the past months have actually proved to be true. Customer experience seems to be the crucial topic that determines success ors failure. But which measures precisely help to…
All Reports
How to Choose a B2C E-Commerce Suite
As the e-commerce industry became extremely competitive and fast-paced, it was only a matter of time before online retailers recognized the need to offer seamless user experience and customer service. Generally speaking, the faster and more secure the whole shopping process, the better for your business. And there’s a way to make that happen. Turning to business-to-consumer (B2C) e-commerce software, as well as various integrations available, can make your online…