Category: Reports

We’ve all experienced the frustration of trying – and failing – to find the right product in our favorite ecommerce store. Why can it be so difficult to find the products you already know you want to buy? Here’s why: 61% of all sites perform below average on site search tests. These poorly performing sites often repeat these common errors: 61% only show results if shoppers use  exact matches to…

Signalize, a free push notification solution, recently released the Benchmark 2021 in Push Notification Marketing for the DACH region. The report is based on a representative sample of 25 million opt-ins and 50 million push notifications sent via the Signalize platform in DACH (Germany, Austria, Switzerland) 2020. Push notifications are clickable short messages sent from a website to site’s visitors who have previously opted-in for receiving them. Recipients get the…

Why is Content Operations important to achieving your eCommerce targets and goals? The key to maintaining a successfully operated and profitable eCommerce business is to ensure you are continuously upgrading the Customer Experience (CX) and your personalization-at-scale strategies. CX and personalization are ultimately about understanding your customers, identifying shifts in their behaviours, and knowing how to adapt accordingly to match their needs and expectations. Creating loyal customers leads to a…

This guide will lead you through the basics of SMS communication for e-commerce. You will learn about the most important applications of text messaging in online business and how to implement them, as well as means to optimize your SMS campaigns and databases. A brief history of texting Bulk text messaging is a bottom-line tool of e-commerce, and so it is often overlooked as not on par with modern technology.…

Some people say shopping online is now more normal than offline. Well, that’s big words, but they are true. However, people are expecting at least the same customer service online as offline.  In this report from salesupply, you can find many details about ecommerce customer care – its trends and figures. But for now, stay with us to find the essential information about this topic! Changes & Develop As online…

The most efficient association management software enables organizational leaders to perform their administrative duties expertly. They can organize memberships and facilitate engagements quickly and effectively. The good news is that even with the already improved technology, solution providers are still working smarter year after year. They want to offer a more enhanced mobile-based platform for association management software.  The service providers aim at enhancing the user interface, which is predicted…

Discounts and coupons, though effective, do very little to nudge consumers to buy from you instead of your competitors. As consumers transition towards online shopping, their expectations from a virtual shopping experience has grown beyond the “10% Discount” coupon codes. A recent survey-based report commissioned by MoEngage brought forth a central theme in terms of consumer expectations from retail brands. 27% of the survey respondents said “Irrelevant products or content”…

The importance for eCommerce websites to rank at the top of search engines continues to grow.  While paid searches can lead to quick success, they are very costly in the long run. This is where search engine optimization (SEO) comes into play: SEO describes measures that help online shops to appear as high as possible when relevant search terms (keywords) are entered on  search engines like Google & Co. The…