Reports

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The Consumer Connection Revolution – How to Integrate Connect-2-Consumer your Brand
Recently, a radical shift in consumer behavior has been identified—triggering the emergence of a new era within e-commerce. This is the rise of human connection and transparency within online brands. When brands connect directly with consumers, they can build a level of trust that no CRM database or AI program can match. In the C2C era, conversations between consumers and brands must be orchestrated on two fronts — online and…
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What is The Amazon Effect – a Brief Guide
Have you ever wondered how convenient it is to shop online? Or have you noticed that you are annoyed by queues in stationary stores and have to wait a long time for service? Well, you are probably experiencing the Amazon Effect. The name doesn’t say anything to you? Don’t worry – in this article, we’ll explain what the effect is, who it affects, its impact on e-commerce and how retailers…
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Top Insights on Australian eCommerce [the Australian Online Shopping report]
Have you ever wondered how Australian e-commerce is doing? If not, today is that time, and you’re about to learn more about online sales, sellers, and buyers right here in Australia. Thanks to Australia Post, we will show you how Australian e-commerce is doing. This seventh edition of the Inside Australian Online Shopping Industry Report presents a detailed analysis of consumer online shopping behavior and trends.  Buckle up because we’re…
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The State of Global Fashion and Luxury [Deloitte Report]
The Fashion and Luxury industry faced many challenges. In order to better and more timely respond to the rapid changes in the market,  businesses and global investors consider many trends in their strategies for the following years. That’s why Deloitte provided the fifth edition of the “Global Fashion & Luxury Private Equity and Investors Survey” to analyze and measure market trends and expectations on M&A activities. So let’s see the…
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Marketplace Expert Insights: The ultimate guide on selling in the German Home & Living marketplaces
With contribution from industry thought leaders: Tobias van der LindenVP Commercial Growth at Home24 Itai GrossFounder and CEO of NADUVI In Germany, e-commerce is developing rapidly, with 83% of Germans making at least one online purchase per year. So how many individuals in Germany engage in online shopping? With a population of almost 84 million, about 69 million Germans purchase online; this is a sizable market with lots of potential.…
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Affiliate Marketing in Ecommerce: Benefits and Good Practices
If you’re running an online store, then you know that marketing is key to your success. But what type of marketing should you focus on? Affiliate marketing is a powerful strategy that can help you increase sales and revenue. In this blog post, we will discuss the benefits of affiliate marketing and why it’s a valuable tool for ecommerce businesses! What is affiliate marketing, actually? Affiliate marketing is a type…
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Why are multiple payment gateways vital to the growth of the e-commerce industry
The dynamics of e-commerce stores have changed and the consumers like to have a myriad of options to continue their buying processes. But, what is the first demand of users when they visit your e-commerce store? To name it – easy and intuitive processes.  Consumers never wish to stay in a complex e-commerce store, because now they can find better solutions within a few clicks. So, you should make efforts…
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Key Takeaways about the State of the eCommerce Industry [Influencer Marketing Hub Report 2022]
Many people turned to eCommerce because of the pandemic and its lockdowns. Nowadays, digital devices make ordering groceries and virtually anything else possible, even for computer-illiterate Baby Boomers. So what is the current state of the eCommerce industry? Study this topic with us or read the full report here.  The top 16 insights about the state of eCommerce #1 eCommerce Average Order Value In the EMEA countries (Europe, the Middle…
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Top Insights about the Future of Commerce [Shopify Plus Report]
2021 was a challenging year. We already know that the pandemic has had a lasting impact on the consumer sector. In just a few weeks, changes have taken place that would usually have taken years to develop: offline activities have generally moved online. What trends made themselves known in 2021 and are continuing? See this article, or read the full report from Shopify Plus. Trend 1: The ecommerce boom drives…
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Top Insights about Global Connectedness [Connecting to the World DHL’s report]
There is a strong potential for global connectedness to expand prosperity and enhance lives in all countries, no matter their economic status. These are some of the reasons why we should consider how countries can boost their connections with the rest of the world. Fortunately, DHL’s Connecting to the world report is based on unique tracking of international trade, capital, information, and people flow, highlighting five key policy areas for…
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Key Takeaways: The Latest Commerce Trends [GWI report]
Having strategies for keeping up with the business flow, mainly for small or newcomer businesses is one of the most important things people need to know.  After all, by keeping updated on the latest commerce trends, small businesses tend to raise their name or brands among their customers. Therefore, they will be able to sell more products and have places in the customers’ shopping carts. Well, how much these strategies…
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Blogging and Ecommerce: Using Content to Boost Conversions
In ecommerce, content marketing is often seen as a practical method for increasing SERP visibility, driving website traffic, engaging social media followers, boosting brand authority, and generating viable leads.  However, the one commonly overlooked benefit of a quality-driven content marketing strategy is its role in boosting ecommerce conversions.Well-produced content allows brands to communicate value, create markets for their products, boost customer loyalty, encourage higher AOVs, and enrich customer experience. So,…