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Here’s How Meta (and Not Only) Embraces Social eCommerce Performance
Social commerce is not a buzzword any longer. Brands are trying to make the most of it and if they do not invest in it yet, they soon will. It does not come as a surprise that brands want to invest in social media, since we spend online five years of our lives. And it briefly means five years of being covered with marketing communication. Needless to say that the…
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The Use of Collection Points Around the World
E-commerce remains a highly popular means for people around the world to make purchases. In 2021, the value of online retail goods delivered globally reportedly reached around five million dollars. From all indications, this trend will only continue for the foreseeable future. Online retail platforms typically offer two main delivery options: direct home delivery and other non-conventional methods, such as collection points. While the former option sees the goods brought…
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Israel: the e-commerce gateway to a skyrocketing market
Israel’s e-commerce market is rapidly expanding thanks to rising consumer incomes and a vibrant digital landscape, with Israel serving as a strategic destination for IT and logistics services. This unique pairing makes Israel the gateway to e-commerce in a skyrocketing market . Local consumers are increasingly eager to buy online, which creates perfect conditions for international sellers. In this article, you’ll find valuable insights into the opportunities that await merchants,…
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Selling online from the DACH-countries to the Nordics – here is what you need to know
The Nordic countries, in this text defined as Denmark, Finland, Norway and Sweden, together have a geographical area that extends over 490 000 square miles. Counting around 26 million inhabitants in total the region, with the exeption of Denmark, is among the most sparsely populated in the world. A fact that has meant that the region has a very long history of mail order and distance trading. So when online access…
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State of Cross-Border E-commerce in Europe
E-commerce has emerged as a key mode of international trade in Europe and around the world. With great advances and innovations being made in the field of e-commerce logistics and delivery technology, more consumers are turning to the online markets to fulfill their needs. With C-19 restrictions causing movement constraints, e-commerce trading grew in popularity in Europe. Clients imported from a variety of retailers, ranging from local stores to international…
On a dark blue background, a price day with a euro sign is shown next to an ascending graph curve. Below it is the topic of this blog post: "Fixed Price vs. Dynamic Price". Our article explains the differences between the two pricing options. It's worth taking a look!
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Fixed price vs. dynamic price: which is better for your online store?
The german saying “Geiz ist geil” – “Stinginess is cool” has had its day as a shopping philosophy: the majority of consumers have said goodbye to dumping prices and are quite prepared to pay the appropriate price for high quality. Nevertheless, price is still one of the most important instruments in e-commerce. It determines whether an offer is even considered for purchase or not. Choosing the right pricing strategy can…
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Circular Design Metrics
DS Smith has announced another milestone in its commitment to lead the way towards a more Circular Economy. The sustainable packaging giant unveiled its Circular Design Metrics, an industry first that allows customers to rate circularity of their packaging. The pioneering initiative provides a unique insight into how companies packaging choices can reduce their impact on the environment. Through the collaborative design process customers will be able compare the environmental…
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Marketplace Series: Scayle – Is It a Rising Star in The Sky Full of Platforms?
In IT, there is more often the problem that software developers cannot perfectly respond to the wishes and needs of customers because they lack knowledge of operational processes. Scayle Commerce Technology, therefore, has a huge advantage over other shopping platforms. It is being created in the B2B unit of the online fashion retailer About You, which is contributing its know-how to Scayle. With this approach, numerous well-known new customers were…
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Poland: the e-commerce gateway to Central and Eastern Europe
The e-commerce market in Central and Eastern Europe is expanding rapidly thanks to rising consumer incomes and a vibrant digital landscape, with Poland acting as a European hub for IT services and logistics. This unique pairing makes Poland a gateway to the CEE’s e-commerce market. Local consumers are eager to buy more and more frequently online, creating perfect conditions for international sellers. In this article, you will find valuable insights…
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The Consumer Connection Revolution – How to Integrate Connect-2-Consumer your Brand
Recently, a radical shift in consumer behavior has been identified—triggering the emergence of a new era within e-commerce. This is the rise of human connection and transparency within online brands. When brands connect directly with consumers, they can build a level of trust that no CRM database or AI program can match. In the C2C era, conversations between consumers and brands must be orchestrated on two fronts — online and…
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What is The Amazon Effect – a Brief Guide
Have you ever wondered how convenient it is to shop online? Or have you noticed that you are annoyed by queues in stationary stores and have to wait a long time for service? Well, you are probably experiencing the Amazon Effect. The name doesn’t say anything to you? Don’t worry – in this article, we’ll explain what the effect is, who it affects, its impact on e-commerce and how retailers…
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Top Insights on Australian eCommerce [the Australian Online Shopping report]
Have you ever wondered how Australian e-commerce is doing? If not, today is that time, and you’re about to learn more about online sales, sellers, and buyers right here in Australia. Thanks to Australia Post, we will show you how Australian e-commerce is doing. This seventh edition of the Inside Australian Online Shopping Industry Report presents a detailed analysis of consumer online shopping behavior and trends.  Buckle up because we’re…