Reports

Reports Trends
All Shades Of Digital Commerce [Deloitte Digital]
If you thought you knew everything about digital commerce, well, you were wrong. But, whether you want to participate in digital business, you need to stay on top of changes in the digital world. Today, we want to provide you with a Deloitte Digital report about the Digital Commerce Global Summit. Let’s start! Retailers breaking up with third-party retailers Some companies decided to leave hypermarkets and stationary shops. For example,…
Reports Trends
Parcel Monitor: E-Commerce Holiday Calendar 2022
In the world of retail and e-commerce, every day is a celebration.The days where businesses solely focused on upcoming big holidays are long gone. In this digital age, every event — even the most obscure ones — is a golden ticket for businesses to increase sales as long as they know how to capitalize on it. With so many events occurring each month, keeping up with all of them can…
Reports Trends
The German Supply Chain Act — Steps You Can Take to Comply
The German Act on Corporate Due Diligence in Supply Chains — also known as The German Supply Chain Act, Supply Chain Due Diligence Act (SCDDA) or Lieferkettensorgfaltspflichtengesetz (LkSG) — is new legislation passed in June 2021 which will take effect on January 1, 2023. It will then be further expanded on January 1, 2024.  This new piece of legislation is intended to hold companies responsible to human rights and environmental…
Reports Trends
Accelerate your DACH eCommerce – why you need more than a shopping cart
Do you want to know why some companies fail at online selling while others thrive? Well, the winners understand that in the impatient world of eCommerce, where your competition is merely a click away, optimizing the customer experience is crucial for successful eCommerce business. Those businesses having trouble often underestimate what today’s customer demands from a satisfying online experience. This article shows you that having a webshop with a “Buy…
Reports Trends
Customer behavior: what characterizes the DACH eCommerce market?
More and more DACH companies are reaching out to price monitoring tools to get a better understanding of their competition and provide better customer service. So, can price monitoring tools help in understanding customer behavior? What are the main characteristics of the DACH eCommerce market? How eCommerce brands and retailers in this region are adjusting their businesses to customers’ needs and expectations? Although eCommerce has been around for a long…
Reports Trends
Personalization strategy: how to tackle it [The State of Personalization report]
The need for personalization has never been more urgent. In an instant, consumers expected brands to remember who they were, where they came from, and what they liked, regardless of the channel. Personalized, one-to-one marketing might once have seemed like a pipe dream. However, consumers increasingly expect it.  Can businesses deliver these experiences as consumers’ expectations rise? See what the report from Twilio Segment told about it and read our…
Reports Trends
The Future of Retail: all insights from the Shopify report
As brands expand into offline channels, retailers must focus on creating engaging and memorable experiences to win foot traffic. As a result, businesses need to improve their omnichannel strategy to deliver a seamless shopping experience across channels. In addition, retailers need to adapt if they hope to attract and retain happy, engaged, and eager employees to meet customer expectations. Therefore, new strategies are necessary for retailers to thrive in this…
Reports Trends
The state of European e-commerce – some extracts from a new report
Direct Link / PostNord has been studying the European e-commerce market in the E-commerce in Europe report since 2014. Obviously, over the years, there has been quite a lot of changes when it comes to consumer behavior and preferences that has been interesting to study. The report is based on interviews with just over 12 000 consumers in Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Spain, Sweden and…
Reports Trends
Top insights from McKinsey & Company report: Digital in the Post-Covid Era
The Covid-19 pandemic has received a lot of attention and much has been said about it. In fact, it might seem that we won’t learn anything new from this period. However, this is not true, as pandemics affected consumer behavior, trends, companies, sales and many other aspects. It has even affected luxury sales. But, fortunately, we have many reports available to talk about it.  Today’s article presents insights from McKinsey…
Reports Trends
Global Marketing Trends 2022 – key insights about customer-centricity [Deloitte Report]
Digital technology has changed the face of business and those past 18 months forever redefined customer engagement strategies. In today’s world, consumers expect more tailored and personalized services and, at the same time, they are more concerned about how their data is captured and used. Beyond products and services, people are more attuned to what a brand stands for. However, it’s more than that, as artificial intelligence becomes the foundation…
Reports Trends
Hot Consumer Trends 2030: all key takeaways
Shopping is one of the essential activities in our everyday life. They are shaped by the progress of civilization, which, consequently, influences consumer purchasing trends. As a result, an increasing amount of research is being conducted about them. In recent years, buyers have increasingly focused on product quality. It has become the primary determinant of the choice of goods. Individualism also goes hand in hand with quality. It’s about the…