Category: Reports

E-commerce is a dynamic industry where innovations drive development. Solutions that worked a few years ago, can’t be good enough today. How does Germany’s market adapt new technologies for e-commerce? Should German retailers look out for the foreign competition? Read on to find out!  Card payments Even though you might think that in Germany cash payments still are the majority, numbers claim the opposite. At the EHI Congress in May,…

The world of e-commerce is dynamically changing: nothing looks like it did a few years ago. With the new technology ruling old and obsolete processes, sellers need to face a few challenges in order to improve their customer service and ensure that customers are satisfied with the purchase to the extent they will surely come back for more soon. One of the biggest e-commerce market not only in Europe but…

Part II: AI-based personalisation in the online shop. How OXID eShop handles it? Read Part I here There are no fewer than six e-commerce events behind us at the end of the first quarter. After numerous discussions, workshops, lectures and product demos, it is clear: AI-based personalisation has the potential this year to change everything for online merchants and customers alike. Do you really know what the customer is looking…

Sites fail to live up to their full potential in Google Search because their on-page signals are conflicting, rather than consistent. These are the Top-5 most common pitfalls. One of the most fundamental and consequential mistakes when it comes to SEO is failure to display consistent signals. As a result search engine bots and algorithms are frequently confused and unable to rank landing pages as prominently as they could. Few…

As the e-commerce industry became extremely competitive and fast-paced, it was only a matter of time before online retailers recognized the need to offer seamless user experience and customer service. Generally speaking, the faster and more secure the whole shopping process, the better for your business. And there’s a way to make that happen. Turning to business-to-consumer (B2C) e-commerce software, as well as various integrations available, can make your online…

The popular online marketplaces to trade your goods in most European countries include eBay and Amazon. However, the same platforms will not bring you the desired sales if you are in Poland. Why? People from Poland prefer Allegro to these platforms, as their favorite online marketplace to get all the items they want. And with over 21 million registered users and 17 million visiting customers every month on Allegro.pl, Allegro…