Pierce Group, the European market leader in eCommerce for riders, announced that it has chosen SCAYLE as its new commerce platform to ensure experience-driven shopping for its customers internationally.
As the result, the group’s three online retailers – 24MX, XLMOTO, and Sledstore – will migrate to SCAYLE as part of the launch of a new global, unified, multi-brand platform. The Sweden-based eCommerce group specializes in motocross, motorcycle, and snowmobile items, ranging from helmets, gear, tires, oils, and spare parts to accessories and lifestyle products.
SCAYLE is one of the fastest-growing commerce platforms in the world. It provides a comprehensive set of ready-to-use features, including native internationalization capabilities for fully localized country shops, catering to the needs of global audiences.
According to the information released by the company, SCAYLE’s commerce engine will empower the Pierce Group to manage all of its brands within one unified platform – across all channels and countries. The Pierce Group can now set up new country shops with a few clicks in their shop management and easily configure complex business logic like defining audience-specific checkout rules. Furthermore, it is now able to quickly integrate its favorite third-party and self-built tools with SCAYLE’s seamless and powerful APIs. This is best exemplified with Pierce Group implementing its self-built “Fit my bike” feature, allowing customers to search for products that will match their bike type.
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