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The German Packaging Act (VerpackG): How to get your online shop compliant
The German Packaging Act, known as VerpackG in Germany, is one of the most important laws for e-commerce in Germany. No matter whether you are a start-up, SME, or big player – if you sell in Germany, the laws are applicable, and the price of non-compliance is high. If you have not heard about the packaging law yet, do not worry. Here we cover in detail the purpose of the…
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How to build a solid social media strategy for e-commerce
When was the last time you checked a social media platform? Have you used Facebook, Instagram, Twitter, or WhatsApp today? Maybe even multiple times? Social media has become a crucial part of our everyday lives. 3.6 billion people are using social media worldwide in 2020 – that’s almost half of the world’s total population. This means you could be missing out on a lot of sales possibilities if you don’t…
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2021 EBE CALL FOR PAPERS – submissions have been opened!
The E-commerce Berlin Expo is taking place for the sixth time! On the 18th of February 2021, e-commerce enthusiasts will meet again at STATION, Berlin, during one of the most electrifying e-commerce events in Europe. It’s also creating a unique opportunity to present e-commerce insights on one of the stages. How to become one of the speakers at EBE 2021? The answer is simple: by participating in the Call For Papers.…
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Key e-commerce website mistakes and how to fix them
The success of an e-commerce business largely depends on the performance of the website – in terms of rankings (qualified traffic) and conversions (user experience). Key parameters to explore include page load speed, site security, and other SEO optimization issues. This is especially important as you need to please both people and search engines.  SEMrush has run hundreds of e-commerce websites through its Site Audit tool to uncover the most…
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A-COMMERCE Days 2020 powered by CRIF
THE DIGITAL E-COMMERCE EXPERTS CONFERENCE powered by CRIF 06.10.2020 – 08.10.2020 The past few months have shown more than ever how important the topic of digitalization and digital networking has become. Therefore, due to the circumstances of the past months, this year’s A-COMMERCE Day will be organized in the form of a virtual 3-day cross-border “Multichannel” conference. From 06.10.2020 to 08.10.2020, we will be hosting “The Digital E-Commerce Experts Conference”…
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How to understand the Critical Time Frame for Customer Complaints
When it comes to online shopping, the ultimate seal of approval is the ‘confirm purchase’ button. In placing an order, a customer is communicating many things. They’re saying they like your product, that it’s better than your competitors and they like the price. Immediately after placing an order, you have a happy customer, in a state of optimistic anticipation.Their order is being processed and all is good in the world.…
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COVID-19 – the organization of an eCommerce warehouse
Coronavirus – what precautions are we using, and how does the warehouse organization in Omnipack look like? Check our best practices First of all, we wanted to assure all our clients and stakeholders that Omnipack’s logistics centers are open and working as usual. In addition to the safety of our employees, the highest priority for us is to ensure the high quality and continuity of services for our clients. At…
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9 great examples of how retail is dealing with the Corona crisis
The year 2020 is no ordinary one. For a long time to come, we will continue to tell our children – and our children will tell their children – about a year in which social and economic life was reduced to virtually zero. That has never happened before. And, of course, we all hope that we will soon return to something like “normality”. Whenever the vaccine against COVID-19 is finally…
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11 Tips for E-commerce Software Houses in COVID19 Period
Globally the COVID-19 pandemic has had a significant impact on retail stores, and in many countries these businesses are facing lockdowns. As a result of social distancing people have also reduced their visits to open retail stores. On the whole, the global retail market has come to a standstill, or at least significantly slowed down. Some product categories like sports, fashion, and hobbies have dropped dramatically. At the same time,…
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E-commerce in the time of the coronavirus outbreak: statistics
It goes without saying that the coronavirus outbreak has already changed a lot in the economy, not only in the DACH region. Many industries and businesses had to rethink their strategy and adjust their communication to better suit and serve their clients in these turbulent times.  Ecommerce Europe decided to conduct a special survey among its National E-commerce Association members. The survey covert the general situation per country, forecasts and…
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This is where e-commerce meets UX, retail, digital transformation and AI: E-commerce Berlin Expo 2020
More than 50 speakers, 180 exhibitors and 7000 visitors from all over the world came to Berlin to exchange knowledge and gather unique e-commerce insights. E-commerce Berlin Expo took place in STATION Berlin for the fifth time in a row and was bigger and more successful than ever before. EBE2020 was special for a few reasons. It was a jubilee edition of this prestigious conference, and it has been gaining…
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How artificial intelligence in a shop inspires customer journey
The topic of “personalised customer service” is on everyone’s lips in online retail. Encouraged by the rapidly increasing technical possibilities of using artificial intelligence, the “interest-based offer of content” (products, offers, listings…) in e-commerce is currently entering a hot phase. A smart way to approach a complex topic with manageable effort and at attractive prices. Many dealers have recognized the relevance of the topic and implement appropriate solutions. One company…