Author: Editorial Team

The German Packaging Act, known as VerpackG in Germany, is one of the most important laws for e-commerce in Germany. No matter whether you are a start-up, SME, or big player – if you sell in Germany, the laws are applicable, and the price of non-compliance is high. If you have not heard about the packaging law yet, do not worry. Here we cover in detail the purpose of the…

When was the last time you checked a social media platform? Have you used Facebook, Instagram, Twitter, or WhatsApp today? Maybe even multiple times? Social media has become a crucial part of our everyday lives. 3.6 billion people are using social media worldwide in 2020 – that’s almost half of the world’s total population. This means you could be missing out on a lot of sales possibilities if you don’t…

The success of an e-commerce business largely depends on the performance of the website – in terms of rankings (qualified traffic) and conversions (user experience). Key parameters to explore include page load speed, site security, and other SEO optimization issues. This is especially important as you need to please both people and search engines.  SEMrush has run hundreds of e-commerce websites through its Site Audit tool to uncover the most…

Coronavirus – what precautions are we using, and how does the warehouse organization in Omnipack look like? Check our best practices First of all, we wanted to assure all our clients and stakeholders that Omnipack’s logistics centers are open and working as usual. In addition to the safety of our employees, the highest priority for us is to ensure the high quality and continuity of services for our clients. At…

The year 2020 is no ordinary one. For a long time to come, we will continue to tell our children – and our children will tell their children – about a year in which social and economic life was reduced to virtually zero. That has never happened before. And, of course, we all hope that we will soon return to something like “normality”. Whenever the vaccine against COVID-19 is finally…

Globally the COVID-19 pandemic has had a significant impact on retail stores, and in many countries these businesses are facing lockdowns. As a result of social distancing people have also reduced their visits to open retail stores. On the whole, the global retail market has come to a standstill, or at least significantly slowed down. Some product categories like sports, fashion, and hobbies have dropped dramatically. At the same time,…

It goes without saying that the coronavirus outbreak has already changed a lot in the economy, not only in the DACH region. Many industries and businesses had to rethink their strategy and adjust their communication to better suit and serve their clients in these turbulent times.  Ecommerce Europe decided to conduct a special survey among its National E-commerce Association members. The survey covert the general situation per country, forecasts and…

More than 50 speakers, 180 exhibitors and 7000 visitors from all over the world came to Berlin to exchange knowledge and gather unique e-commerce insights. E-commerce Berlin Expo took place in STATION Berlin for the fifth time in a row and was bigger and more successful than ever before. EBE2020 was special for a few reasons. It was a jubilee edition of this prestigious conference, and it has been gaining…

The topic of “personalised customer service” is on everyone’s lips in online retail. Encouraged by the rapidly increasing technical possibilities of using artificial intelligence, the “interest-based offer of content” (products, offers, listings…) in e-commerce is currently entering a hot phase. A smart way to approach a complex topic with manageable effort and at attractive prices. Many dealers have recognized the relevance of the topic and implement appropriate solutions. One company…