We had the chance to chat with Anoop Vasisht, General Manager Europe at Dynamic Yield, about personalization, behavioral messaging and Artifficial Inteligence behind Dynamic Yield’s technology. What is your role in Dynamic Yield? I am the General Manager for the European team at Dynamic Yield and am responsible for revenue in the region. Our growing team here has worked with over 100 brands including the likes of Mediamarkt, Home24, HRS, Chal-Tec, Juniqe, Weltbild, and more, helping them utilize personalization as a pillar of growth. We’ve witnessed the market mature so much over the past few years and it’s super exciting…