Kinga Edwards, Author at E-commerce Germany News

A brief overview of China’s e-commerce in 2021

Competition between Chinese e-commerce giants is growing more and more. This year’s new payment systems will make things even more interesting as we’ll see significant players operating in new roles. The case is so interesting that 98% of urban Chinese consumers already use their digital wallet for daily purchases, and most consumers don’t carry cash anymore. Below you can find some essential information from the report about China e-commerce and…

Marketplace Ecosystem Overview: The Paypers Report

Did you know online marketplaces that allow cross-border trade are enormous drivers of economic growth? The coronavirus pandemic has drastically altered consumer behaviour since social distancing has brought the digital universe into people’s lives to a much greater degree. Now it’s high time to say more about people and companies that impact cross-border ecommerce. When it comes to marketplaces, who should you pay attention to? Which trends should you follow?…

What should land in a perfect product description?

A perfect product description should give a thorough overview of what the item is, how it’s used, and why you need it. But that’s not all—there are some other important things to include as well! It is important to list any information about size, weight, color options, material type and more. This will help customers make an informed decision when they’re shopping online for products. Check our expert tips for…

4 Key Trends from the Future of Consumer Markets report

The COVID-19 pandemic has been raging for nearly a year and continues to make life difficult for businesses in a number of sectors. Many nations are facing multiple waves of infection, new lockdowns, and slow vaccine distribution, which has resulted in changes in the way we work, live, and shop. In the long run, consumer-facing companies are likely to suffer the most, since they are on the front lines of…

The State of Email Deliverability in Ecommerce 2021

Creating an ideal email message is one challenge, but ensuring it gets delivered is another story. That’s what email deliverability is about – it shows you how many of your emails successfully arrive to your customers without being missed or stopped by anti-spam filters. A ReturnPath report from 2017 estimated the average email deliverability at about 80%. This means of every 100 messages you send, around 20 don’t make it…

9 ways chatbots work as a customer engagement tool

Chatbots are the latest trend in customer engagement.How?Chatbots are replacing the old fashioned customer engagement techniques by automating tasks and eliminating over time consumption. Time is important to everyone, and 70% of the fall outs of leads is due to slow responses and slower customer engagement tactics. Older techniques of customer engagement fell out of the market because they were repetitive, costly, time-consuming and often mismanaged. Hence, chatbots came into…

5 Techniques to Secure Mobile Banking Apps

As reported by Statista in 2019, there are 57 million users of mobile banking only in the United States and the share of US banks offering bill payments through mobile bank accounts is 86%. The role of mobile apps in banking transactions is escalating due to their ease of use and fast payment transfer rate. Mobile banking provides ease of transfer money from anywhere, account holders don’t have to visit…

5 takeaways from UNCTAD e-commerce global review

You probably have read this sentence more than once – pandemic influenced us all. Of course, this is a fact. Changes are clearly visible in every field of life. After a year, you can see some trends and how the economy in this new reality is shaped. Also, issues associated with SDGs are becoming more and more important for the whole globe, but no need to say that pandemic has…

The two sides of the Clubhouse coin: does exclusivity equal elitism?

In the era of social media, it naturally invokes a lot of excitement when a new platform takes off and starts shaping our common online space. Clubhouse has given it another spin with limiting access to the party, which gave way to a lot of controversy. Neticle had to investigate… Clubhouse, the invite-only, audio-based social media app was launched in April 2020. It is similar to a free-flowing podcast and…

How Will Brexit Impact European Ecommerce Vendors?

After years of delays, discussions and debates, Brexit finally became a reality in 2021. While the full impact of Brexit is yet to be felt by the United Kingdom and its European neighbors, largely due to the continuing coronavirus pandemic, it’s important that European businesses continue to brace themselves for substantial changes — both in terms of actual business and the logistical work around it. While some people remain optimistic…

Top 29 German SaaS Companies in 2021

Germany is one of Europe’s leading SaaS powerhouses, enticing a handsome capital and a promising market to see growth. Home to various fostering innovations and a multitude of global success stories over the last couple of years, Germany has shown some significant scope for the SaaS niche. On that note, here are 29 such exemplary SaaS companies from different domains that are a must to see and use. Let us…

7 key points from the State of Mobile 2021 Report

It is a well-known fact that most of us are attached to our phones almost 24 hours a day. It is so clear that the mobile world is growing rapidly. We are able to get done more and more issues through the mobile. Right now, communication is not the only feature that mobile meets. We can do shopping, pay bills but also for shopping in the store. The number of…