Topic
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  • europe

Marketplaces dominate European cross-border e-commerce

The 2025 “TOP 100 Cross-Border Marketplaces Europe” report reveals the impressive growth of European e-commerce, with online marketplaces accounting for 70% of the market. Key players like Amazon and eBay continue to dominate, while new trends emerge.

From one product to a global lingerie fashion brand: Meet saint sass
  • News
  • consumer behavior

From one product to a global lingerie fashion brand: Meet saint sass

Berlin-based fashion start-up Saint Sass became famous for its statement tights featuring bold slogans like “Retire rich” and “Mom, I’m a rich man.” Read our article to discover what helped them rise to fame — and what we can learn from their journey.

Online retail in Germany 2025: What shoppers expect from delivery and returns
  • News
  • customer experience

Online retail in Germany 2025: What shoppers expect from delivery and returns

YouGov’s Online Retail 2025 study shows what German consumers expect: fast delivery, free shipping, simple returns, and growing focus on sustainability.

Zalando expands in Southern Europe: Launches in Portugal and adds beauty category in Spain
  • News
  • europe

Zalando expands in Southern Europe: Launches in Portugal and adds beauty category in Spain

Zalando expands in Southern Europe, launching in Portugal and adding a Beauty category in Spain to strengthen its presence across 26 markets.

Google AI Mode in Germany: What it means for advertisers and SEO
  • News
  • #Technology

Google AI Mode finally in Germany: What it means for advertisers, publishers, and the future of SEO

Google’s AI Mode has officially launched in Germany, transforming the search experience. Learn what this means for advertisers, publishers, and SEO strategies, and how businesses can adapt to the new AI-driven search landscape.

  • News
  • consumer behavior

Instagram tests making reels the default view — what it means for users

Instagram tests making reels the default view in its app – a move inspired by user habits.

  • News
  • europe

Customs reform: Traders to benefit from new rules starting in 2026

From 2026, German traders will benefit from simplified EU import rules under the new Centralised Clearance system. The reform eliminates duplicate customs and VAT filings, reducing bureaucracy and streamlining cross-border trade processes. (Ad)

  • News
  • brands

OTTO replaces model photography with AI

Discover how OTTO is transforming model photography with generative AI.

The European E-commerce Report 2025 reveals a sector that refuses to stand still. With B2C turnover projected to rise another 7% in 2025, Europe's e-commerce sector is on course for another record-breaking year.
  • News
  • europe

Europe’s e-commerce sector to grow 7% in 2025

Europe’s e-commerce sector is set for 7% growth in 2025. Discover the fastest-growing markets, biggest challenges, and opportunities shaping the future of online retail.

OnBuy expansion in Europe: UK marketplace expands to Germany and 11 other EU countries
  • News
  • europe

OnBuy expansion in Europe: UK marketplace enters Germany and 11 other countries

OnBuy expands into 12 European markets including Germany, offering fair conditions for retailers, cashback for shoppers, and ambitious growth targets.

  • News
  • europe

Shein gains 15 million new European users in six months

Shein has added over 15 million new users across Europe in just six months, reaching 145.7 million monthly shoppers. Discover where Shein is growing fastest.

Half of adults in Europe admit to stealth shopping, hiding purchases from partners or family out of shame or fear of conflict. A YouGov survey for Galaxus reveals surprising insights into secrecy in consumer habits.
  • News
  • europe

Stealth shopping in Europe: 50% of adults hide their purchases

Half of adults in Europe admit to stealth shopping, hiding purchases from partners or family out of shame or fear of conflict. A YouGov survey for Galaxus reveals surprising insights into secrecy in consumer habits.

  • News
  • regulations

Amazon tightens rules for sellers

Amazon has introduced new documentation obligations for sellers in 2025. Learn which products are affected.

Kaufland Marketplace Italy
  • News
  • europe

Kaufland Marketplace expands to Italy

Kaufland Marketplace launches in Italy, opening new opportunities for online retailers to expand across Europe with its all-in-one global e-commerce solution.

Real-Time Marketing Lessons from Taylor Swift and Travis Kelce’s Engagement
  • News
  • consumer behavior

Real-time marketing lessons from Taylor Swift and Travis Kelce’s engagement

Learn how brands turned Taylor Swift and Travis Kelce’s engagement into real-time marketing success stories, driving engagement, visibility, and measurable business impact.

Tradebyte launches Shopify integration to accelerate unified commerce for fashion brands
  • News
  • brands

Tradebyte launches Shopify integration to accelerate unified commerce for fashion brands

Tradebyte launches Shopify integration, offering plug-and-play unified commerce for fashion brands to scale DTC growth, streamline operations, and connect with 90+ marketplaces effortlessly.

Netflix Wednesday Cologne crying mural
  • News
  • brands

Netflix’s “Wednesday” campaign in Cologne uses crying mural to capture attention

Netflix promotes “Wednesday” Season 2 with an innovative Cologne mural that sheds tears, blending art, tech, and outdoor advertising for maximum impact.

JD.com launches Joybuy in Germany
  • News
  • Asia

JD.com launches Joybuy in Germany

JD.com launches Joybuy in Germany. What this means for European e-commerce, logistics, and brand strategy in retail’s competitive landscape.

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