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Customer Experience in DACH: practical tips from Praxtistipps CX report
In the Praxistipps Customer Experience report (you can download full report here), you can find 12 cases where exactly how to improve customer experience is shown. Companies from various fields reveal their tips for improving their contact with the clients. At a time when the competition is more and more fierce on the market, a loyal customer is worth its weight in gold it’s worth reading how well-known companies are…
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The Future Shopper 2020 report: 8 insights to bookmark
The Future Shopper report gives you the opportunity to insight into what is happening in the world of e-commerce. This year (not surprisingly) discusses what we all faced, i.e., COVID-19. How consumers of the largest countries in the world behaved and how it will affect their future behavior. Here are some of the essential insights (not only about COVID-19) from this report. Customers look for shopping inspiration Before you start…
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How lockdown impacted the world of e-commerce
The crisis that came with the advent of pandemics in the world can be safely called global. The world slowed down, and the streets were deserted. In contrast to e-commerce. At a time when all stationary trade stopped, most retailers moved to the Internet. How did COVID-19 affect the e-commerce industry? How did lockdown affect shopping? We’re coming with some answers now. Shopping in the time of the lockdown  Let’s start…
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How to understand the Critical Time Frame for Customer Complaints
When it comes to online shopping, the ultimate seal of approval is the ‘confirm purchase’ button. In placing an order, a customer is communicating many things. They’re saying they like your product, that it’s better than your competitors and they like the price. Immediately after placing an order, you have a happy customer, in a state of optimistic anticipation.Their order is being processed and all is good in the world.…
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5 E-commerce Security Myths You Should Stop Believing
In 2020, we are seeing the e-commerce industry reach its zenith. With people locked inside their homes the only resort they have is to buy products online. However, consumers remain extremely concerned about the privacy and security that e-commerce websites offer. This concern is not entirely misplaced because there are many threats plaguing the ecommerce industry like malware, data breach, payment frauds, eavesdropping, denial of service attack, etc. There are…
Brand Niche: Should My Online Business Go Targeted Or Go Broad?
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Brand Niche: Should My Online Business Go Targeted Or Go Broad?
Conflicting advice is hardly uncommon in the business world. Anyone who achieves some measure of success can easily assume that their approach is the correct one, when in reality things are nowhere near that clear-cut. For instance, take the matter of brand targeting: what’s the best way to realise the full potential of your business? Some will say that the right move is to specialize: to finely hone your brand…
EBE20 recap: The truth behind mass personalisation [Madeone]
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EBE20 recap: The truth behind mass personalisation [Madeone]
E-commerce Berlin Expo brings us a lot of priceless knowledge, and we cannot have a better opportunity to make use of it. Today we would like to work on one of the most insightful ones. Christian Mohring, Founder and CEO of MadeOne, ex-Digital Commerce Manager at Nike, and ex-Head of Digital at IKEA would like to take us into the world of customization. So grab a cup of coffee, play…
How to expand to new marketing in 100 days?
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EBE20 recap: How to expand to new marketing in 100 days? [Marley Spoon]
During the #StayHome movement, we indeed stay home and keep watching presentations from the E-commerce Berlin Expo 2020! Since we have a lot of really valuable content to go through, it takes us some time to put it all together in the form of transcripts. However, here comes the surprise! Today, we decided to take a deeper look at the presentation delivered by Dijana Dimitrovska from Marley Spoon. Dijana gave…
Gemma Comabella Made.com
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E-commerce Berlin Expo 2020 recap: How to run your e-commerce business? Key takeaways from Made.com & Beiersdorf
We cannot believe that it has already been a month since our E-commerce Berlin Expo 2020 took place in STATION-Berlin! However, the memories are still vivid. We decided to analyze some of our presentations from the EBE2020 and show you some key takeaways coming from them.  Today, we are going to tell you a few words about what Gemma Comabella from Made.com shared with us as well as Tom Pham…
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Top 15 speakers you can’t miss at E-commerce Berlin Expo 2020!
Let’s face it – the 2020 edition will be the best one of EBE yet. Our experience, conclusions, recognition and network resulted in the well-curated agenda, increased number of visitors and top-notch exhibitors, who will all gather in Berlin to share their knowledge and exchange insights. This is why you should not miss the E-commerce Berlin Expo 2020 on the 13th of February. To show you even more value, we’ve…
Why should you take part in E-commerce Berlin Expo 2020?
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Here’s all you need to know about E-commerce Berlin Expo 2020
More than 7000 visitors, 180 exhibitors and 50 speakers are going to gather again at STATION Berlin during popular e-commerce fairs in Berlin, and one of the most renowned one in Europe. EBE is coming back to town with the most accurate and interesting e-commerce insights. The event is nothing but must-attend for everyone who breathes e-commerce. And you know what? You can still claim your free ticket here! For…
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Check out the agenda for E-commerce Berlin Expo 2020!
On the 13th of February, you can expect a real e-commerce earthquake in Berlin! For the fifth time, the E-commerce Berlin Expo returns to the capital of Germany. With a set of amazing speakers, unique exhibitors and visitors from all over the world, the event is nothing but impatiently awaited. What to expect at EBE 2020? More than 7,000 visitors, 170 exhibitors and 40 speakers will take part in the…