Category: Trends

Last Mile Experts (LME), together with technology partner UPIDO A.G., has conducted a study of PUDO (pick up drop of) and APM (automated parcel machines) networks covering 27 countries in the European Union and the UK. The report, “Out-of-home delivery in Europe 2021”, produced with the support of DPDgroup and ORACLE Partner, shows that more than 40% of new PUDO points have been established in the European Union since mid-2019.…

Marketplaces are doing well and certainly have no intention of stopping in their development. Global online marketplaces have grown 70% in value since Jan 2020 to more than $5 trillion, outperforming tech overall. Moreover, online marketplace unicorns (a term used in the venture capital industry when describing a privately held startup company with a value of over $1 billion) continue to raise billions in funding across every sector. What’s more,…

The way e-commerce marketers connect with their customers is continuously evolving. If you have been in the industry for the last decade, you have seen it with your own eyes: what worked five years ago may not work today, and what works today may be obsolete tomorrow. This has a lot to do with how big players such as Google and Apple are taking actions to reduce the analytics data…

The Paypers has published the Cross-Border Payments and Ecommerce Report 2021–2022, the ultimate source of information for players interested in selling across borders. Nowadays, there is a world of opportunity beyond borders, and the cross-border ecommerce market does not show any signs of slowing down. In fact, predictions indicate a CAGR above 20% for the cross-border B2C ecommerce market over 2020–2027 and an earned revenue estimated to reach more than…

Did you know that the growth of the cross-border ecommerce market does not show any signs of slowing down? As the COVID-19 pandemic has drastically changed consumer behaviour, bringing the digital universe into people’s lives to a greater degree, it is imperative to elaborate on how the changes from the last couple of years impacted the cross-border market. So, what developments should you pay attention to? Which trends should you…

During the lockdown, high customer demand has simplified marketing activities. However, after the end of the lockdown, foreign players entered the market and increased advertising competition and, therefore, the complexity of e-commerce, marketplaces, social media, marketing, etc. How does the case look in Italy? Casaleggio Associati provided us with the report about E-commerce in Italy 2022 – change of pace after the Covid Boom. The report is based on detailed…

It’s 2am. You’ve been working on a project for school all day and you can’t seem to get it done. Your computer is acting up and you don’t know how to fix the issue. You Google search “tech support” and find a number to call. After waiting on hold for what feels like forever, you finally speak to someone who tells you they can help. You explain the problem and…

Making an ecommerce site more user friendly is a critical component of success. If shoppers can’t find what they’re looking for or have a difficult time checking out, they will likely leave your site and never come back. In this blog post, we will discuss some tips to make your ecommerce site more user friendly and improve the shopping experience for your customers! Simplify the checkout process by using one-page…

Article by: Anna Jelonek, Head of International Executive Department at iCEA Group. It has happened – you are starting your business of a lifetime. You’ve found a niche or something you want to share with people and did a business. Your brand started to be recognized in your country and your traffic is increasing month by month. Over time it starts to convert. And then comes that moment when you decide…

A question commonly asked is, ‘Which is the best marketing channel to reach my target group online?’ Those who can answer this question precisely are one step ahead of their competition. Investing in several marketing methods to reach new customers is crucial in order to hold one’s own against the big players in the industry. But how can you achieve this? The answer is to utilise the marketing mix to…

– Article prepared by TreviPay – Customer expectations of payments are changing. While the adoption of traditional credit cards by consumers remains lower in Germany than many other European countries, the trend for the next few years remains a constant upward trajectory and alternative payment options based on credit are emerging.The appeal of Buy Now Pay Later (BNPL) propositions have grown quickly across Europe. In Germany, BNPL was around 10…

Ecommerce statistics and trends report 2022: All nuts and bolts If you run an e-commerce business, you’re undoubtedly interested in more than a few statistics. We have prepared a shortened report for you based on SaleCycle’s 2022 Ecommerce Stats & Trends Report. SaleCycle collected the data from 8,399,948,374 online customer journeys. The trends are also supported by data from 178,161,675 emails sent and 164,234,227 online sales tracked in a variety…