Kinga Edwards, Author at E-commerce Germany News

5 Top eCommerce Growth Strategies for 2021

2020 was an exciting year for eCommerce. In the past 3-6 months, we have seen growth that normally would have taken a decade to achieve. Since the world is on lockdown and people are scared to leave their homes, shopping online has become the new normal. Nearly 150 million people started to shop online during this pandemic. What ecommerce growth strategies can brands employ in 2021 and beyond to make…

European Ecommerce Overview: Bulgaria

Bulgaria is a Balkan country that borders Romania, Serbia, North Macedonia, Greece, and Turkey. It has access to the Black Sea, too, which is a big pro in the case of tourism. It is the sixteen-largest country in Europe. Bulgaria is a member of the EU and NATO. In 2018 Bulgaria was ranked as the most corrupted country in the European Union. That makes the economy of this country a…

European Ecommerce Overview: the Czech Republic

The Czech Republic, together with Slovakia, formed Czechoslovakia until 1993. They are now an independent country that is doing relatively well on the international stage. The Czech Republic borders Poland, Slovakia, Germany, and Austria. This country has been a member of the EU since 2004, and the Schengen Area since 2007. The Czech Republic’s GDP was US$246.49 billion, and the country’s population is growing, which may be the result of…

European Ecommerce Overview: Slovakia

Until 1993, Slovakia was part of Czechoslovakia. It is currently an independent country, bordering Poland, the Czech Republic, Austria, Ukraine, and Hungary. There is no access to sea waters. From 2004 it belongs to the European Union and from 2009 to the euro area. The GDP of this country in 2019 was US$105.42 billion. The Slovak economy is one of the fastest-growing in Europe. How about ecommerce? Does it live…

European Ecommerce Overview: Lithuania

Lithuania is one of the Baltic countries. It borders Poland, Russia, Belarus, and Latvia. It is a member of The European Union and NATO. Lithuania is home to about 3 million people. In 2019 its GDP was US$54.22 billion. Its economy is growing, but how about ecommerce? Is it popular among Lithuanians? We will cover this topic below. Ecommerce in Lithuania overview Lithuania ecommerce is forecasted to reach US$818m in…

Black Friday 2020 Statistics from the Semrush report

Since Black Friday is behind us, it is high time to analyze what has happened in the ecommerce industry this year. While 2020 is a big surprise for all of us, there was no surprise to the Black Friday’s fewer. A week (or in some cases even earlier) before November 27, the Internet was flooded by Black Week deals. What were the purchasing trends this year? Did they differ from…

5 Strategies for German Shops to Increase Online Store Retention

You’re familiar with the relationship between good health and regular exercise. We all know that exercising regularly is great for the body and mind. And yet, we do not give it the time, effort, and importance that it deserves. Customer retention is like exercise. It’s good for you. It’s like a superfood for your business. But you probably don’t pay it the right amount of attention. Let’s change that, shall…

The Predicted Gains and Statistics of German Ecommerce Business for 2021

Ecommerce brings a number of advantages to simple, boring businesses and allows them to make a mark even with meagre resources. Can you believe the projection that by the year 2040, 95% of purchases, no matter what kind of, will be made online? Moreover, statistics show that in just about 4 years, that is from 2017 to the end-2020 the online purchases of different services and products doubled. They went…

European Ecommerce Overview: Croatia

Croatia is a country located on the Balkan peninsula. It is one of the countries that is more and more often a holiday destination for many Europeans. Croatia shares a border with Bosnia and Herzegovina, Montenegro, Hungary, Slovenia, and Serbia. This country has access to the Adriatic Sea. It has been a member of the European Union since 2013. Although the former Yugoslavia countries have so far struggled with their…

European Ecommerce Overview: Finland

Finland is one of the Scandinavian countries. It borders Sweden, Norway, and Russia. It has access to the Baltic Sea. Finland’s GDP in 2019 stood at a level of US$237.69 billion. Its economy is doing well but how about ecommerce? Is it popular among Finnish consumers? How about consumer behavior? We will cover these and many more aspects below. Finnish ecommerce overview Revenue in Finnish ecommerce is projected to reach…

Key insights from the E-commerce in Europe 2020 Report by PostNord

This year e-commerce has faced some kind of revolution. Pandemic has changed many aspects of peoples’ lives, including shopping habits. How does the situation look now? We will try to answer this question by covering the E-commerce in Europe 2020 Report by PostNord. Below you can find some highlights referring to the e-commerce situation around the world. If you are interested in reading the full report, you can download it…

Key insights from the Europe Top 1000 Retailers in 2020 report

RetailX provided a report where you can find a list of the best-performing retailers in 2020. It covered six aspects of ecommerce: Strategy & Innovation, The Customer, Engagement, Merchandising, Mobile & Cross-channel, and Operations & Logistics. In this article, we have provided some highlights from the report. If you want to get to know the whole tab, you can download the full report here. Below you can find the first…