Author: Kinga Edwards

Industry catalogues Trends
Top 10 online supermarkets worldwide
There is a report provided by ecommerceDB which points to the top 10 online supermarkets around the globe. Most people consider supermarkets as places where they physically go, push the trolley, and put things in, rather than online shopping and having them delivered, so this comparison is quite unique. Nevertheless, online shopping for food and beverages is getting popular, especially since the pandemic forced us to turn on the online…
News
The importance of checkout design and four best in class examples
Arguably, there isn’t a single page on your website that rivals the importance of your checkout page. If a customer has made it to checkout, they are right on the cusp of making a purchase. Therefore, if it proves too complicated or long-winded, they can easily decide, in a flash, that actually this product isn’t for them.  It doesn’t matter if you’re a pure D2C company or an omnichaller retailer,…
Reports Trends
Enterprise Marketplace Index: key takeaways from the report
The digital-first era accelerated in 2020. Someone-stop shop digital giants secured their position as market leaders, but many legacy retailers were caught in the middle, losing a two-front battle. However, a pioneering group of retailers brought innovation to the traditional model of retail. Read the report below based on The Enterprise Marketplace Index to find out more about digital marketplace retailers. Marketplace growth The Index found that marketplace retailers outperformed…
Reports Trends
The most critical insights from Adobe Digital Economy Index: COVID-19 Report
Have you been searching for information on how online shopping habits and purchasing power have changed in 2021? The Digital Economy Index, Adobe has the only real-time barometer of digital buying and selling activity, analysing trillions of online transactions across 100 million product SKUs in 18 product categories. Read the report as it includes the most important and actual data. The Adobe Digital Economy Index  The Adobe Digital Economy Index…
Countries Overview Trends
A brief overview of China’s e-commerce in 2021
Competition between Chinese e-commerce giants is growing more and more. This year’s new payment systems will make things even more interesting as we’ll see significant players operating in new roles. The case is so interesting that 98% of urban Chinese consumers already use their digital wallet for daily purchases, and most consumers don’t carry cash anymore.  Below you can find some essential information from the report about China e-commerce and…
Reports Trends
Marketplace Ecosystem Overview: The Paypers Report
Did you know online marketplaces that allow cross-border trade are enormous drivers of economic growth? The coronavirus pandemic has drastically altered consumer behaviour since social distancing has brought the digital universe into people’s lives to a much greater degree. Now it’s high time to say more about people and companies that impact cross-border ecommerce. When it comes to marketplaces, who should you pay attention to? Which trends should you follow?…
News Uncategorized
What should land in a perfect product description?
A perfect product description should give a thorough overview of what the item is, how it’s used, and why you need it. But that’s not all—there are some other important things to include as well! It is important to list any information about size, weight, color options, material type and more. This will help customers make an informed decision when they’re shopping online for products. Check our expert tips for…
Reports
4 Key Trends from the Future of Consumer Markets report
The COVID-19 pandemic has been raging for nearly a year and continues to make life difficult for businesses in a number of sectors. Many nations are facing multiple waves of infection, new lockdowns, and slow vaccine distribution, which has resulted in changes in the way we work, live, and shop. In the long run, consumer-facing companies are likely to suffer the most, since they are on the front lines of…
Industry catalogues News
The State of Email Deliverability in Ecommerce 2021
Creating an ideal email message is one challenge, but ensuring it gets delivered is another story. That’s what email deliverability is about – it shows you how many of your emails successfully arrive to your customers without being missed or stopped by anti-spam filters.  A ReturnPath report from 2017 estimated the average email deliverability at about 80%. This means of every 100 messages you send, around 20 don’t make it…
News
9 ways chatbots work as a customer engagement tool
Chatbots are the latest trend in customer engagement.How?Chatbots are replacing the old fashioned customer engagement techniques by automating tasks and eliminating over time consumption. Time is important to everyone, and 70% of the fall outs of leads is due to slow responses and slower customer engagement tactics. Older techniques of customer engagement fell out of the market because they were repetitive, costly, time-consuming and often mismanaged. Hence, chatbots came into…
Reports Trends
5 takeaways from UNCTAD e-commerce global review
You probably have read this sentence more than once – pandemic influenced us all. Of course, this is a fact. Changes are clearly visible in every field of life. After a year, you can see some trends and how the economy in this new reality is shaped. Also, issues associated with SDGs are becoming more and more important for the whole globe, but no need to say that pandemic has…