How to enhance Content Operations for hybrid e-commerce teams
Why is Content Operations important to achieving your eCommerce targets and goals? The key to maintaining a successfully operated and profitable eCommerce business is to ensure you are continuously upgrading the Customer Experience (CX) and your personalization-at-scale strategies. CX and personalization are ultimately about understanding your customers, identifying shifts in their behaviours, and knowing how to adapt accordingly to match their needs and expectations. Creating loyal customers leads to a…