Category: Trends

We are living in a digital economy: 81% of people in Germany, the UK, France, Spain, and Italy shop online at least once a month, and 25% at least once a week. Only groceries and medication are mostly bought in stationary retail in the EU5 countries – all other product categories are mainly purchased online, according to a recent survey. Changing perspectives, what does operating in today’s digital economy mean…

The past year has been one of uncertainty, disruption, and transformation, with many of these changes likely to persist well into 2023 and beyond. In this report, we will explore some of the key challenges and opportunities that are shaping the global landscape and driving change in various sectors Let’s take a look at what BlackRock Investment Institute has to say. The full report can also be found here. Pricing…

As in-person meetings and events make a triumphant return, we can learn from from our experiences and make positive, long-lasting changes to the way we work. Technological advancements and a renewed focus on sustainability, wellness, and inclusivity offer the industry a clear path forward. Travel and meetings industry professionals are at a defining moment. See the most interesting insights below or read the 2023 Global Meetings and events forecasts here.…

Lucie is a Czech entrepreneur based in Greece and running her pure cosmetics business Phaedra Botanicals OÜ out of Estonia. Through her business, Lucie has turned her passion for natural cosmetic products into sustainably made, heavy metal-safe, multi-purpose treatment oils, creams, cleansers, and balms. Her entrepreneurial journey started deep under the Mediterranean Sea and led her to found her company in Estonia using the e-Residency program. Now she manages her…

As an e-commerce business, it’s worth tracking KPIs to check that your website is operating effectively and generating sales. However, with so many different metrics to choose from, it can be difficult to know which ones are the most insightful. In this blog post, we’ll break down some of the most essential e-commerce KPIs and explain how you can use them to improve your business. Read on to learn what…

We are entering a new era of luxury travel. New affluent citizens are popping up across the globe, and the travel industry is expanding to meet their needs. How can travel brands cater to these customers while still maintaining exclusivity?  About this and many other topics in today’s article. We encourage you to read on, or you can discover more information here. Executive Overview There is faster growth in luxury…

Running smoothly: with plentymarkets, the shoe manufacturer JOSEF SEIBEL has successfully gone digital. Today, the company earns up to 15 percent of its revenue with e-commerce – and enjoys continuous growth. Read our success story to discover attractive solutions for D2C sales. Do you want to learn even more and discuss e-commerce as a whole? Then visit plentymarkets at the E-Commerce Berlin Expo, booth D3.3, and don’t miss our talk…

So you have taken on the DACH market and succeeded. What is next? For many brands, European expansion is the next key step in their growth. The EU is an ideal place to scale your brand internationally, as the single market and customs union make moving goods much simpler than across other country borders. However, there are many key operational decisions that can shape the way you expand and grow…

E-commerce is the fastest-growing industry we’ve ever encountered. According to the latest research, in 2023, e-commerce sales are expected to surpass one-fifth of global retail. It’s more than certain that these numbers will go up significantly in the nearest future. The market is growing and so does competition among retailers. Therefore, more and more retailers seek effective solutions that will allow them to develop their businesses and beat the competition.…

The exponential growth of the e-commerce market has made cybersecurity a priority for businesses worldwide. Data from Juniper Research suggests that by 2023, online fraud will result in global losses of $48 billion, with Europe particularly vulnerable to cyberattacks. This was highlighted by the events of 2022, which prompted companies to prioritize their cybersecurity measures. The Ukrainian experience provides a valuable lesson for companies looking to protect their e-commerce business…

Business is like a box of chocolates; you never know what you’re going to get.  In the world of e-commerce, dropshipping is one such chocolate that has been picked by many. Would dropshipping be like a milk chocolate bar or more like a bitter praline? How Does Dropshipping Work? The dropshipping business model involves three main players: suppliers, retailers, and customers.  step 1: suppliers manufacture and warehouse products, step 2:…

2023 has just started – time for new beginnings. What do your customers expect from your online shop? And what should your business consider improving when it comes to international deliveries this year? These questions will be answered in this article.  How to meet delivery expectations by the customers in 2023 One of the toughest challenges for online businesses is to meet the customers’ delivery expectations. Whereas shipping costs are…