Trends
Why Logistics Data Matters in Retail
The dynamic realm of e-commerce retail is marked by continuous advancements and enhancements. As consumer expectations evolve rapidly, it is imperative for e-commerce retail businesses to stay up to date with these changes in order to remain relevant. In the increasingly competitive e-commerce industry, logistics data analytics has emerged as a key strategy for businesses to gain a competitive edge over their rivals. By leveraging machine learning and other contemporary…
News
Berlin event you can’t miss – K5 FUTURE RETAIL CONFERENCE 2023 – agenda highlights
The K5 FUTURE RETAIL CONFERENCE 2023 is fast approaching. On 20th and 21st of June 2023, the ESTREL Berlin will once again turn into the place to be and host the largest e-commerce summit in the DACH region. To heighten your anticipation a bit more and to stay true to their tagline #learnfromthebest #meetthebest #bethebest, our friends from the K5 are presenting you the first top speakers of this year’s…
Trends
Do you work in ecommerce? SMS marketing could be your next money maker!
Many ecommerce brands will say the biggest challenge they’ve been facing in the past couple of years is reducing cart abandonment. Baymard Institute found that the average cart abandonment rate for 2023 is a staggering 69.99%. In other words: nearly three-quarters of ecommerce customers are going through the buyer’s journey and leaving before they finalize their purchases.  This is where SMS marketing comes in, as it is (among other benefits)…
Trends
Europe E-Commerce Logistics Market Report 2023
As the global economy continues its steady recovery from the pandemic-associated disruptions, the e-commerce sector around the world remains resilient and dynamic. Spurred on by changing customer tastes and the need to surmount the several challenges facing the e-commerce industry, logistics companies have continued to provide innovative solutions for their customers.  In this report, our media partner Parcel Monitor explores the state of e-commerce and delivery performance metrics of select…
Trends
Future Innovation in E-commerce
The e-commerce industry has become incredibly competitive as some of the biggest companies in the world continue to take hold. Buying and selling online has now become incredibly commonplace, with the 2020 global shutdown only increasing the number of items sold online. Users who shop online prefer convenience and cost savings, and this has been made possible through technological innovation. Technology is helping make e-commerce better for consumers, and it’s…
Trends
5 actionable tips for better Amazon Ads in 2023 
Unbelievable: 9 out of 10 Germans have shopped at Amazon at some point. However, only a few of them realize how much the SERPs are plastered with ads: Almost 70% (Source: Remazing x appinio Study) do not identify the top products as ad placements. A glaring opportunity for all E-Commerce peeps! In this article, we will dive into the basics of Amazon Ads and how you can improve them in…
Trends
The Ultimate Guide to Alternative E-Commerce Payment Methods
The world of commerce has evolved greatly in recent times. Only in what now seems like a long time ago, customers were limited to as few payment options as physical cash and credit cards. Today, however, consumers are provided with a wide variety of payment options ranging from digital payment platforms to small-scale credit sales schemes. Innovative offerings such as digital wallets have continued to record improvements to increase their…
Trends
Top E-Commerce Trends of 2023
Consumers’ desire for convenience is driving the expansion of the e-commerce sector as the world embraces a digital-first lifestyle. According to Michael Keenan of Shopify, online purchases are expected to account for 20.8% of revenues in 2023, with growth projected to continue and reach 23% by 2025. This growth presents a significant opportunity for businesses seeking to sell their products or services online. However, with the proliferation of businesses moving…
Trends
From B2C to B2B: How to Ensure a Successful Transition (and Avoid Logistics Pitfalls)
Moving from B2C to B2B distribution is a major milestone for any online retailer. Many startup founders dream of seeing their product on the shelves of the big stores one day – but all too often, companies are unprepared for the logistical challenges involved in this transition. Patrick Mariak, Corporate Manager Digital Business eFulfillment at cargo-partner, shares his advice based on a case study of one of the global logistics…
Trends
What companies need to be successful on Amazon in the digital world
We are living in a digital economy: 81% of people in Germany, the UK, France, Spain, and Italy shop online at least once a month, and 25% at least once a week. Only groceries and medication are mostly bought in stationary retail in the EU5 countries – all other product categories are mainly purchased online, according to a recent survey. Changing perspectives, what does operating in today’s digital economy mean…
Expo and Awards
The European E-commerce market: one wallet size does
not fit all
The European eCommerce market is strongly fragmented: those who understand the local differences can offer payment solutions for all of Europe. What is the right strategy to tackle the complex European eCommerce market? Where is the right balance between localization and a global ecosystem, and what other factors must be taken into account to be successful in the extremely diverse and complex markets? These questions were discussed in the Nexi…
Trends
How this entrepreneur found the right corporate location for her international cosmetics business
Lucie is a Czech entrepreneur based in Greece and running her pure cosmetics business Phaedra Botanicals OÜ out of Estonia. Through her business, Lucie has turned her passion for natural cosmetic products into sustainably made, heavy metal-safe, multi-purpose treatment oils, creams, cleansers, and balms. Her entrepreneurial journey started deep under the Mediterranean Sea and led her to found her company in Estonia using the e-Residency program. Now she manages her…