Trends
Future Innovation in E-commerce
The e-commerce industry has become incredibly competitive as some of the biggest companies in the world continue to take hold. Buying and selling online has now become incredibly commonplace, with the 2020 global shutdown only increasing the number of items sold online. Users who shop online prefer convenience and cost savings, and this has been made possible through technological innovation. Technology is helping make e-commerce better for consumers, and it’s…
Trends
5 actionable tips for better Amazon Ads in 2023 
Unbelievable: 9 out of 10 Germans have shopped at Amazon at some point. However, only a few of them realize how much the SERPs are plastered with ads: Almost 70% (Source: Remazing x appinio Study) do not identify the top products as ad placements. A glaring opportunity for all E-Commerce peeps! In this article, we will dive into the basics of Amazon Ads and how you can improve them in…
Trends
The Ultimate Guide to Alternative E-Commerce Payment Methods
The world of commerce has evolved greatly in recent times. Only in what now seems like a long time ago, customers were limited to as few payment options as physical cash and credit cards. Today, however, consumers are provided with a wide variety of payment options ranging from digital payment platforms to small-scale credit sales schemes. Innovative offerings such as digital wallets have continued to record improvements to increase their…
Trends
Top E-Commerce Trends of 2023
Consumers’ desire for convenience is driving the expansion of the e-commerce sector as the world embraces a digital-first lifestyle. According to Michael Keenan of Shopify, online purchases are expected to account for 20.8% of revenues in 2023, with growth projected to continue and reach 23% by 2025. This growth presents a significant opportunity for businesses seeking to sell their products or services online. However, with the proliferation of businesses moving…
Trends
From B2C to B2B: How to Ensure a Successful Transition (and Avoid Logistics Pitfalls)
Moving from B2C to B2B distribution is a major milestone for any online retailer. Many startup founders dream of seeing their product on the shelves of the big stores one day – but all too often, companies are unprepared for the logistical challenges involved in this transition. Patrick Mariak, Corporate Manager Digital Business eFulfillment at cargo-partner, shares his advice based on a case study of one of the global logistics…
Trends
What companies need to be successful on Amazon in the digital world
We are living in a digital economy: 81% of people in Germany, the UK, France, Spain, and Italy shop online at least once a month, and 25% at least once a week. Only groceries and medication are mostly bought in stationary retail in the EU5 countries – all other product categories are mainly purchased online, according to a recent survey. Changing perspectives, what does operating in today’s digital economy mean…
Expo and Awards
The European E-commerce market: one wallet size does
not fit all
The European eCommerce market is strongly fragmented: those who understand the local differences can offer payment solutions for all of Europe. What is the right strategy to tackle the complex European eCommerce market? Where is the right balance between localization and a global ecosystem, and what other factors must be taken into account to be successful in the extremely diverse and complex markets? These questions were discussed in the Nexi…
Trends
How this entrepreneur found the right corporate location for her international cosmetics business
Lucie is a Czech entrepreneur based in Greece and running her pure cosmetics business Phaedra Botanicals OÜ out of Estonia. Through her business, Lucie has turned her passion for natural cosmetic products into sustainably made, heavy metal-safe, multi-purpose treatment oils, creams, cleansers, and balms. Her entrepreneurial journey started deep under the Mediterranean Sea and led her to found her company in Estonia using the e-Residency program. Now she manages her…
Expo and Awards
The Creators of the Metaverse Fest in Berlin unites Web3 and VR experts and thousands of newcomers
As part of the E-Commerce Berlin Expo, the first Creators of the Metaverse Fest will take place on Feb. 23, 2023. The focus will be on inclusivity, education and networking when Web3 and VR experts such as Anna Graf (Arvato Systems, Bertelsmann), Urs Rahne (BCG Digital Ventures), Kai Herzberger (Meta) or Dr. Su-Zeong Fröhlich (Visiblr), hundreds of crypto and NFT enthusiasts and more than 9,000 Expo visitors exchange ideas on…
Trends
JOSEF SEIBEL: That’s how the shoe fits online, too!
Running smoothly: with plentymarkets, the shoe manufacturer JOSEF SEIBEL has successfully gone digital. Today, the company earns up to 15 percent of its revenue with e-commerce – and enjoys continuous growth. Read our success story to discover attractive solutions for D2C sales. Do you want to learn even more and discuss e-commerce as a whole? Then visit plentymarkets at the E-Commerce Berlin Expo, booth D3.3, and don’t miss our talk…
Trends
3 key operational decisions for DACH brands looking to expand across the EU
So you have taken on the DACH market and succeeded. What is next? For many brands, European expansion is the next key step in their growth. The EU is an ideal place to scale your brand internationally, as the single market and customs union make moving goods much simpler than across other country borders. However, there are many key operational decisions that can shape the way you expand and grow…
Trends
5 Benefits of Price Monitoring in Ecommerce
E-commerce is the fastest-growing industry we’ve ever encountered. According to the latest research, in 2023, e-commerce sales are expected to surpass one-fifth of global retail. It’s more than certain that these numbers will go up significantly in the nearest future. The market is growing and so does competition among retailers. Therefore, more and more retailers seek effective solutions that will allow them to develop their businesses and beat the competition.…