7 Common E-Commerce Marketing Mistakes You’re Making
While e-commerce has become a lucrative industry benefiting a great many people, it isn’t an automatic path to success and profit. A lot of strategies…
29 Multichannel Marketing Statistics To Know in 2020
Gone are those days when customers used to be completely dependent on brick-and-mortar stores. Consumers today shop across multiple channels on multiple devices. This change…
E-commerce Berlin Expo 2020 – first speakers announced!
Save the date: the 13th of February of 2020, STATION-Berlin. This is where e-commerce insights combine with business knowledge and one of a kind networking,…
“Community Management is the magic word” – interview with Daniel Kocher (Prinz Sportlich)
We are more than happy to share with you our interview with Daniel Kocher, Head of Strategic Management & Brand at Prinz Sportlich. Keep on…
“Data will be the centre of everything” – interview with Dana von der Heide (Parcel Perform)
We had a pleasure to chat with Dana von der Heide, Founder & CCO Parcel Perform, about her professional experience, parcel industry, cooperation with Nespresso, and much…
“Our main goal has always been our customer” – interview with Tino Hartmann (Baby Sweets)
We’ve got another insightful interview for you! Tino Hartmann, CEO of Baby Sweets, answered our questions. Keep reading to find out how to run successful marketing…
Entering an untouched ground – about unique business-model, babyboomers, customer satisfaction and… David Hasselhoff – Interview with Tobias Knapp from audibene
Tobias, what are your duties as Head of Global Product Optimization? In my team we track, visualize and optimize the whole audibene customer journey –…
E-commerce Germany Awards 2020 to rock Berlin again
The E-commerce Germany Awards 2020 are up and running! More than 240 companies have successfully entered the Awards, fighting for a prestigious title in ten…
How Content and AI can complement each other
Everybody is talking about content marketing. But not all content fits every customer. While buyer personas address this challenge on a conceptual level. Artificial intelligence…
E-commerce trends for 2020
Since the early 1990s, e-commerce has faced exponential growth in different corners of the world. In 2019, the global market was expected to reach US$…
4 Things to Know When Selling to EU Customers
The European Union (EU) represents greener pastures for many businesses. It’s full of potential customers that will love your products and services. While this may…
Nominate your company for the E-commerce Germany Awards 2020!
The E-commerce Germany Awards are officially accepting submissions as of the 4th November, 2019. Companies within the e-commerce sector are able to apply to one…