Interviews

Interviews Trends
A few things about e-tailers’ challenges
Rolando Casanova, Managing Director at Internel, is going to tell us a few things about e-tailers’ challenges, during E-commerce Berlin Expo on the 20th of February. Before we meet in Germany (a month to go!), we decided to get a little sneak peek not only of his presentation but also an overview of his job. You are Managing Director at Internel, and as your website states, it is “Next Generation…
Interviews Trends
What is the secret to successful Amazon Advertising?
What is the secret to successful Amazon Advertising? We hope to find out during the E-commerce Berlin Expo, where Nich Weinheimer, a Vice President of Kenshoo, will share best practices learned from 500+ brands. For now, our interview can play the role of a perfect sneak peek, keeping you in suspense and curiosity for another month! You are a Vice President of Kenshoo, the leading digital advertising technology platform. What…
Robin von Hein
Interviews Trends
E-commerce Folks: Meet Robin von Hein
Time for Robin von Hein from simplesurance GmbH in our “E-commerce Folks” series! In “E-commerce Folks” we introduce e-commerce professionals to our readers through a short questionnaire with all the same 15 short sentences to finish. Short & sweet: no facts and figures, no case studies, no company’s strategies. Just them and their quick insights about e-commerce.   My adventure with e-commerce started when… we founded simplesurance in 2012. …But…
Nenad Cetkovic from Lengow
Interviews Trends
E-commerce Folks: Meet Nenad Cetkovic
Time for Nenad Cetkovic in our “E-commerce Folks” series! He is the COO of the e-commerce automation solution Lengow, which optimizes product data feeds worldwide. In “E-commerce Folks” we introduce e-commerce professionals to our readers through a short questionnaire with all the same 15 short sentences to finish. Short & sweet: no facts and figures, no case studies, no company’s strategies. Just them and their quick insights about e-commerce.  …
Brille24 Products
Interviews Trends
Brille24 sold 2M glasses to 1M million customers
Over a decade ago, online eyewear was an intransparent and high-margined niche, but Brille24 battled this problem with customer empowerment. In this interview, Brille24‘s Thorsten Ahlers tells how user-centricity helped the company reach both bargain hunters and affluent customers, and build an international business.   You work as the Head of Marketing at Brille24 – on online platform for shopping eyewear. How did your story at Brille24 start? Thorsten Ahlers,…
Tina Nord
Interviews Trends
E-commerce Folks: Meet Tina Nord
Time for Tina Nord from EyeEm in our “E-commerce Folks” series! In “E-commerce Folks” we introduce e-commerce professionals to our readers through a short questionnaire with all the same 15 short sentences to finish. Short & sweet: no facts and figures, no case studies, no company’s strategies. Just them and their quick insights about e-commerce. My adventure with e-commerce started… in November 2010 with my job as a student trainee…
Interviews Trends
Online car parts retailer kfzteile24 aims at €180 million annual turnover
Berlin-based kfzteile24 is one of the largest German online retailers of car parts and accessories with sales already in the triple-digit million range. Appetite comes with eating and in this interview we are taking a sneak peak at company’s activities and ambitions as told by their Marketing and Sales Director Thomas Kloubert.   As a member of the management team, you work as Marketing and Sales Director at kfzteile24, one…
Interviews Trends
GLOSSYBOX: From beauty in a box to business success, unboxed
Website launched in 5 weeks, 50 boxes sold in the first thirty minutes, 500 customers in the first month – this is how GLOSSYBOX started. Now, following a lightning-fast growth, the company is becoming the number one beauty box in ten countries worldwide. And still, the next month’s box is always the most exciting one. GLOSSYBOX is on its way to become the ultimate platform for beauty discovery. Since its…
Interviews Trends
Wellness travel in Germany equals 14M deals sold annually
What do you see when you hear wellness travel? There is you, sitting in a hot tub with a view of the mountains, sipping champagne? Roland Fricke and his business partners saw pampering treatments as an online business idea and turned Beauty24.de into a leading website with wellness travel deals for Germans.   You have made an impressive way from media and communication scholar to Internet entrepreneur. How did it happen? What…
Interviews Trends
Omnichannel done right has turned MisterSpex into Europe’s leading online optician
In e-commerce, finding the right niche at the right time is the key. A decade ago, selling eyewear online in Germany was no man’s land and MisterSpex quickly spotted this opportunity. Mirko Caspar, Managing Director at MisterSpex, shares how omnichannel efforts helped the company grow to have 3M customers in ten European countries.   You work as the Managing Director at Mister Spex, a Berlin-based company running online shops with eyewear.…
Interviews Trends
Stay close, interact, serve great content. And your customers will reciprocate
Christoph von Bülow, COO of HolidayPirates, tells how social media done right turned a university dorm room blog with travel deals into an international brand with 10M dedicated Facebook followers, 200+ employees and offices in Europe and North America. You are the Chief Operating Officer at HolidayPirates Group, one of the fastest growing Online Travel companies in Europe. What does your job entail? How does it affect people? Christoph von…
Interviews Trends
Customers are now used to ‘better, faster, cheaper’
“The consumer pressure for more convenience is driving the race to reduce delivery lead times. (…) If everyone continues to want to drive in the ‘fast lane’, this will eventually lead to a traffic jam. And 2018 is predicted to be a particularly acute jam,” says Darko Atijas from Neopost Shipping. In this interview before his talk at the E-commerce Berlin Expo, he shares spot-on remarks on the current state…