European cross-border commerce – 4 tips for merchants to boost sales
Cross-border commerce in Europe is growing by the month – the industry was worth a staggering €137 billion last year. In this article we’re taking a look at the growth of cross-border in Europe, some of the barriers in the way and the steps that online merchants can take to claim a share. First up, what exactly is cross-border commerce? Before we go any further, let’s make sure we are…