Interviews Trends
“Our main goal has always been our customer” – interview with Ramon Pallaske (Audible)
We’re glad to present our interview with Ramon Pallaske, EU Program Manager at Audible! Check out what challenges the world’s largest producer of downloadable audiobooks faces and what changes can we expect in the e-commerce industry. What does your typical workday look like at Audible?  My workday is pretty split – in the morning I deal with everything that comes from our local team in Berlin – troubleshooting for internal tools,…
Interviews Trends
How to promote a marketplace? An interview with Lucie Dreiseitel (AUTO1 Group)
We had a pleasure to chat with Lucie Dreiseitel, Director of Marketing at AUTO1 Group. Read on to find out more about marketplaces and automotive industry! As Director of Marketing at AUTO1 Group, I’m sure you’re very busy. What does a typical workday look like?  The main focus of my role is to plan and budget marketing activities and initiatives to achieve our business targets. As we are a fast-paced company and executing all of our Marketing activities fully in-house ,…
Why should you take part in E-commerce Berlin Expo 2020?
Events Trends
Why should you take part in E-commerce Berlin Expo 2020? Check out testimonials from our exhibitors!
Making a decision about participating in any fairs or conference is not easy. Decision makers need to take a lot of things into consideration. First of all – the budget. “Can I actually afford it?” – this is the question that many CMOs ask themselves. If you take ROI into consideration and realize how many leads you can convert into deals during just one-day event, it seems more than appealing.…
News Reports Trends
EBE 2019 – E-Commerce Trends 2019 – fear and desire of German online shoppers
E-commerce Berlin Expo 2019 was truly packed with amazing insights presented by knowledgeable and experiences speakers from all over the world. One of them was Erik Meierhoff, Head of B2B business in Idealo. Idealo is a price comparison website which allows users to compare prices on a range of products from hundreds of shops.  During EBE 2019, Erik decided to share a few data-driven conclusions, insights and statistics that apply…
Leverage the power of tool integration for your business
News Trends
Leverage the power of tool integration for your business
If you own an e-commerce store, you probably know the importance of getting the right software development company to build the infrastructure for you, and of using the right software Sadly, there’s no single best tool to streamline all the processes, but the good news is: you can pretty much have it all by integrating powerful tools with one another. Here’s why exactly you should take a closer look at…
Interviews Trends
There is no such thing as a typical day in the live industry – interview with Michael Jericho, Online Marketing Manager at Ticketmaster
We love interviews! This time, we decided to invite Michael Jericho, Online Marketing Manager at Ticketmaster, for a virtual cup of tea to talk about his work with the world leader at ticket sales. What brought you to Ticketmaster? Basically, my love for live music and entertainment. I always played in bands and even gathered my first working experience in the music business. I worked in a small booking agency…
Interviews Trends
Mobile shopping will change e-commerce on many levels – interview with Robert Bueninck, General Manager DACH at Klarna
According to The Guardian, Sweden’s Klarna becomes biggest fintech firm in Europe. That is why we are even more excited to publish our interview with Robert Bueninck, who plays a really important role at Klarna! What are you responsible for in Klarna? I have been Managing Director for Germany, Austria and Switzerland at Klarna since March 2018. Do you think Klarna can help people in managing their budget? We believe…
Interviews Trends
Your ads are part of the brand experience – interview with Maggie Flick, Head of Business Operations at Outbrain
Inspirational conversations about e-commerce are definitely our cup of tea. This time, we decided to drink it with Maggie Flick, who is in charge of business operations at Outbrain. What do you do at Outbrain? As Head of Business Operations, I am responsible for business operations in 13 countries across LATAM, APAC and EMEA. This includes increasing efficiency in and between individual departments and optimising cooperation between the regions. I…
Interviews Trends
Past, present, ​and future of CX – an interview with Christina Hirsch (Vodafone)
We had a pleasure to chat with Christina Hirsch, Director Customer Experience & Digital Care Journeys at Vodafone Germany. As an expert in the field, she shared some interesting insights about the state of customer experience at Vodafone and in general. You’re currently the Director of Customer Experience and Digital Care Journeys at Vodafone. What are your main responsibilities? The role is quite broad. It covers Customer Experience for the…
"I'm always inspired!": interview with Jon Marks, Head of E-commerce at Polaroid Originals
Interviews Trends
“I’m always inspired!”: interview with Jon Marks (Polaroid Originals)
We are excited to present the result of our virtual chat with Jon Marks, Head of E-commerce at Polaroid Originals. Find out what is Jon’s experience in e-commerce and how does his team improve the customer journey. How have your past experiences in different jobs led to the role you are in today?  Very unexpectedly! Around the time I was looking to leave my career in law, an opportunity arose…
European cross-border commerce - 4 tips for merchants to boost sales
News Trends
European cross-border commerce – 4 tips for merchants to boost sales
Cross-border commerce in Europe is growing by the month – the industry was worth a staggering €137 billion last year. In this article we’re taking a look at the growth of cross-border in Europe, some of the barriers in the way and the steps that online merchants can take to claim a share.  First up, what exactly is cross-border commerce? Before we go any further, let’s make sure we are…
Events Trends
2020/2021 DACH E-commerce Events List
Here is a list of the most important e-commerce events in the Deutschland, Austria and Switzerland (DACH) region. Fairs are very popular in DACH region right now, where the biggest events currently take place, despite various statistics claiming that the UK is the biggest market. Websummit may be one of the biggest fairs in Europe, for example, but Dmexco is close to that size too. Besides those two conferences, there…